Data Nerd's Corner
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Data Nerd's Corner
Everything you wanted to know about analytics
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The Future of CRM Analytics is Already Here

The Future of CRM Analytics is Already Here | Data Nerd's Corner | Scoop.it
As companies look for effective ways to understand customers’ needs, preferences, attitudes, and behaviors, they're applying analytics to their CRM efforts.
 
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How To Get More Clicks On Your Tweets [Infographic]

How To Get More Clicks On Your Tweets [Infographic] | Data Nerd's Corner | Scoop.it
One of the most intriguing aspects of Twitter, if you are a company or a brand, is your ability to drum up an instant debate, interaction or viral campaign with...
 
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How Much Should I Charge? Here’s How To Figure It Out

How Much Should I Charge? Here’s How To Figure It Out | Data Nerd's Corner | Scoop.it
Do you go back and forth in your head wondering, “How much do I charge for this?” If you’ve ever struggled to put a price on your products or services, you’re not alone.
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Social Media as a perfect partner for the Conversation Company | Conversation Management

Social Media as a perfect partner for the Conversation Company | Conversation Management | Data Nerd's Corner | Scoop.it
The core philosophy of the Conversation Company is based on three layers: a customer centric company culture, people who make the culture tangible and act like...
 
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A.M. Best Video Center

Video coverage of insurance topics and interviews with insurance professionals by the staff of the A.M. Best Company, publisher of Best's Review, BestWeek, BestWire, Special Reports and more.
 
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eModeration Blog: Internet Watch Foundation report highlights new abuse of online technology

eModeration Blog: Internet Watch Foundation report highlights new abuse of online technology | Data Nerd's Corner | Scoop.it

Disguised websites: Criminals are ‘disguising’ websites to appear as if they host only legal content. However, if an internet user follows a predetermined digital path which leads them to the website, they will see images and videos of children being sexually abused. This trend has been identified by analysts at the IWF who are experts at tracking and tracing child sexual abuse content. During 2011 this technique was seen nearly 600 times.

 

 
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Mascots Are Brands' Best Social-Media Accessories | News - Advertising Age

Mascots Are Brands' Best Social-Media Accessories | News - Advertising Age | Data Nerd's Corner | Scoop.it
Brand mascots are rebounding as marketers redeploy old characters in new ways, create fresh ones from scratch and use digital media to spin out rich storylines.
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Klout - Do You Really Care About Your Score? [SURVEY]

Klout - Do You Really Care About Your Score? [SURVEY] | Data Nerd's Corner | Scoop.it
Mike McGrail asks readers of The Social Penguin blog if they pay attention to their Klout scores, or if they pay attention to the scores of others when gauging online influence. Join in the debate!
 
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13 Brands Using LinkedIn Company Page Features the Right Way

13 Brands Using LinkedIn Company Page Features the Right Way | Data Nerd's Corner | Scoop.it
Review 13 examples of brands using LinkedIn company page features effectively.
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What CRM Means In a Social Age | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age

What CRM Means In a Social Age | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age | Data Nerd's Corner | Scoop.it

Many marketers now have more fans and followers across social media than they do e-mail or direct subscribers. Brands are forced to adopt new customer relationship management (CRM) practices quickly as legacy technologies, previous partner relationships, and organizational structures are challenged in meeting the needs of today's social consumer. There is no question that consumer behavior has changed. But

 

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"The American Recovery" by Mohamed A. El-Erian | Project Syndicate

"The American Recovery" by Mohamed A. El-Erian | Project Syndicate | Data Nerd's Corner | Scoop.it
The US has gone through an arduous period of intervention and rehabilitation since the global financial crisis in 2008 sent it to the economic equivalent of the emergency room.
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Marketers Accelerate Social Display Ad Spending

Marketers Accelerate Social Display Ad Spending | Data Nerd's Corner | Scoop.it
Marketers, agencies to spend more display ad budget on social networks than with publishers this year...
 
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3 Lessons to Help Content Marketers Stop Thinking Like Publishers

3 Lessons to Help Content Marketers Stop Thinking Like Publishers | Data Nerd's Corner | Scoop.it
Content marketers would do well to employ lessons learned from traditional publishers -- and then stop thinking like a publisher and go on to do much, much more. Here are three lessons to get you started.
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Pepsico and Arby's join trend for offering rewards for engagement

Pepsico and Arby's join trend for offering rewards for engagement | Data Nerd's Corner | Scoop.it
Pepsico and US sandwich chain Arby’s have become the latest examples of brands offering consumers rewards for engagement through digital channels.
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Tales From The Trenches: Changing Your Business Model With Big Data Analytics - Chuck's Blog

Tales From The Trenches: Changing Your Business Model With Big Data Analytics - Chuck's Blog | Data Nerd's Corner | Scoop.it
The premise -- at a high level -- is easy to understand: the new-found power of predictive analytics has the potential to change the way you do business. But the devil (as always) is in the details. Clearly there's a...
 
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4 Ways Big Data Can Trick You

4 Ways Big Data Can Trick You | Data Nerd's Corner | Scoop.it
Analyzing heaps of data can give you an edge... or make you fall flat on your face. It all depends on how you use the results.
 
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BIG Data Mining and Predictive Modeling: Barriers to BIG data analytics - SAS/TDWI Study

BIG Data Mining and Predictive Modeling: Barriers to BIG data analytics - SAS/TDWI Study | Data Nerd's Corner | Scoop.it

What are your barriers?

 
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Whose data centers are more efficient? Facebook's or Google's?

Whose data centers are more efficient?  Facebook's or Google's? | Data Nerd's Corner | Scoop.it
Google is a champ when it comes to its infrastructure, and a blog shows the search giant is running its data centers at a PUE of 1.14. Compared to Facebook, it has room for improvement, but what about when ranked against Apple, Amazon and Microsoft?
 
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SEO News - Are SEO services considered as spamming by Google? – Hear the answer from Google itself

SEO News - Are SEO services considered as spamming by Google? – Hear the answer from Google itself | Data Nerd's Corner | Scoop.it
I am sure that even today, there would be many out there thinking if it is legal or “okay” in Google’s eyes to implement SEO strategies.
 
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The Magic of Doing One Thing at a Time

The Magic of Doing One Thing at a Time | Data Nerd's Corner | Scoop.it
Why is it that between 25% and 50% of people report feeling overwhelmed or burned out at work? It's not just the number of hours we're working, but also the fact that we spend too many continuous hours juggling too many things at the same time.
 
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Harley-Davidson shatters stereotypes on Twitter | Articles

Harley-Davidson shatters stereotypes on Twitter | Articles | Data Nerd's Corner | Scoop.it
With a video and a hashtag, the motorcycle manufacturer is changing people's minds about its customers.
 
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6 in 10 Senior Marketers Say Social Media Key to Company Survival

6 in 10 Senior Marketers Say Social Media Key to Company Survival | Data Nerd's Corner | Scoop.it
59% of senior marketers either agree (39%) or strongly agree (20%) that companies that do not fully embrace social media will not survive, according to [pdf] a...
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Twitter’s Ad for Its Ads (Video)

Twitter’s Ad for Its Ads (Video) | Data Nerd's Corner | Scoop.it
Easy as cake -- in theory. And if it actually works, a quietly big deal for Dick Costolo.
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