Daily Update - Capitol Communicator
1.1K views | +0 today
Follow
Daily Update - Capitol Communicator
Updates on PR and Marketing in the Washington, D.C. area
Curated by BurrellesLuce
Your new post is loading...
Your new post is loading...
Scooped by BurrellesLuce
Scoop.it!

Down to Business: Seven tips for improving your communications skills

Down to Business: Seven tips for improving your communications skills | Daily Update - Capitol Communicator | Scoop.it
Communications skills are not only essential for success at work, they are essential for success in all areas of your life. Leaders with great communications skills achieve more, in addition to leading and helping others find success.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

The role of Paid, Owned, and Earned Media In Your Marketing Strategy - Forbes

The role of Paid, Owned, and Earned Media In Your Marketing Strategy - Forbes | Daily Update - Capitol Communicator | Scoop.it
When it comes to the trio – paid, owned, and earned media, the most frequent question I am asked is: “Can you explain paid vs. owned vs. earned media? Which is ‘the one’ for my business?
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Not every PR plan needs social media - The Guardian

Not every PR plan needs social media - The Guardian | Daily Update - Capitol Communicator | Scoop.it
In the rush to hire expensive social media consultants, we’ve forgotten that for some clients traditional PR still leads
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

9 myths about social media at work - The Next Web

9 myths about social media at work - The Next Web | Daily Update - Capitol Communicator | Scoop.it
Avinash Kaushik, an Indian entrepreneur, author and public speaker, once tweeted that “Social media is like teen sex, Everyone wants to do it. No one actually knows how. When finally...
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Instagram Best Practices for Brands - HootSuite Social Media Mgmt

Instagram Best Practices for Brands - HootSuite Social Media Mgmt | Daily Update - Capitol Communicator | Scoop.it
Discover Instagram best practices for brands and why it’s important for them to tap into this mega social network.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

How Marketing Can Get You Longtime Customers

How Marketing Can Get You Longtime Customers | Daily Update - Capitol Communicator | Scoop.it
Here’s the truth: prospects will mostly favour brands and products that are widely accepted. Your startup is not known yet, even with the fact that you’re probably selling something that really solves problems.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

A Checklist for Ensuring Your Business Communications Are Successful - NewsOK.com

A Checklist for Ensuring Your Business Communications Are Successful - NewsOK.com | Daily Update - Capitol Communicator | Scoop.it
Use this checklist to help ensure that the communications within your business are done effectively.
more...
No comment yet.
Rescooped by BurrellesLuce from PR & Communications daily news
Scoop.it!

Employee Communications: Your Internal Public Relations Campaign.

Employee Communications: Your Internal Public Relations Campaign. 4Hoteliers Most successful business people know that it is smart to maintain a public relations program. Strategic campaigns can boost sales, ...


Via Fernanda Grimaldi
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

WWPR to Name 2014 PR Woman of the Year - YouTube

WWPR to Name 2014 PR Woman of the Year - YouTube | Daily Update - Capitol Communicator | Scoop.it
Washington Women in PR's Woman of the Year award will be presented at WWPR’s 25th annual Washington PR Woman of the Year Award Luncheon, to be held at the Fa...
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

6 Predictions About The State of Digital Marketing In 2015

6 Predictions About The State of Digital Marketing In 2015 | Daily Update - Capitol Communicator | Scoop.it
With 2015 just around the corner, you might be making an initial plan that outlines how you’ll spend your marketing and advertising dollars next year.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Company Reputation Management With Social Media - Forbes

Company Reputation Management With Social Media - Forbes | Daily Update - Capitol Communicator | Scoop.it
It can happen in a flash; one of your employees posts something on social media intended for their personal page, while unintentionally logged into the company’s page.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Influencing Buyer 2.0: Aligning PR to the Buyers Journey - Business 2 Community

Influencing Buyer 2.0: Aligning PR to the Buyers Journey - Business 2 Community | Daily Update - Capitol Communicator | Scoop.it
Buyers – businesses, consumers and governments — are changing their behaviors, driven by changes in the communications channels and technologies they use to research purchases and share informati…
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Things that go bump in the night - Plum Communications & PR

Things that go bump in the night  - Plum Communications & PR | Daily Update - Capitol Communicator | Scoop.it
How to react when “things go bump in the night”. If you don’t have a crisis communications strategy in place, here are our top tips this Halloween.
Don’t get scared away.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

18 Effective Social-Media Tools That Will Save ...

18 Effective Social-Media Tools That Will Save ... | Daily Update - Capitol Communicator | Scoop.it
Get a head start on next year's marketing efforts with this batch of apps for all five of the major networks.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Facebook Marketing For The Holiday Season: 10 Things To Implement Now!

Facebook Marketing For The Holiday Season: 10 Things To Implement Now! | Daily Update - Capitol Communicator | Scoop.it
You’ve probably heard how important Facebook marketing is for your business near the holiday season, but do you know how it can specifically increase revenue and drive higher profits?
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

A Closer Look At Ad Agency People And Their Funny Habits

A Closer Look At Ad Agency People And Their Funny Habits | Daily Update - Capitol Communicator | Scoop.it
If you’ve ever worked in a creative agency, you will relate to this hilarious infographic that examines a few of their ‘species’ and draws some arbitrary (but fairly accurate) conclusions.
more...
No comment yet.
Rescooped by BurrellesLuce from In PR & the Media
Scoop.it!

The new age of data-driven PR

The new age of data-driven PR | Daily Update - Capitol Communicator | Scoop.it
How PR is evolving inside IBM. Jojo Cheung, director of marketing & communications, IBM ASEAN writes.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Seth's Blog: Of course it's been done before

Seth's Blog: Of course it's been done before | Daily Update - Capitol Communicator | Scoop.it
John Koenig calls it vemödalen. The fear that you're doing something that's already been done before, that everything that can be done has been done. Just about every successful initiative and project starts from a place of replication.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

5 Tips for Optimizing Your Blog for Mobile | So...

5 Tips for Optimizing Your Blog for Mobile | So... | Daily Update - Capitol Communicator | Scoop.it
A website that doesn’t scale for mobile makes you look out of touch and not an authoritative blogger. Here are 5 tips for optimizing your blog for mobile
more...
No comment yet.
Rescooped by BurrellesLuce from PR & Communications daily news
Scoop.it!

Re-Thinking Corporate Communications

Re-Thinking Corporate Communications | Daily Update - Capitol Communicator | Scoop.it

No matter how you slice it, marketing boils down to communication. It doesn't matter if the role is articulating the value of your product, demonstrating t


Via Fernanda Grimaldi
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Small Business Expert: Answers To Your Five Biggest Social Media Branding ... - Forbes

Small Business Expert: Answers To Your Five Biggest Social Media Branding ... - Forbes | Daily Update - Capitol Communicator | Scoop.it
While you’re building up your following and seeking those new leads, don’t lose sight of how you can use social media to amplify customer service and fan appreciation, or even refine and fortify your overall messaging by reiterating what your brand...
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Despite "Do Not Track" Movement, Online Tracking Won't Go Away [Web Summit]

Despite "Do Not Track" Movement, Online Tracking Won't Go Away [Web Summit] | Daily Update - Capitol Communicator | Scoop.it
Despite the growing interest in online privacy and the "Do Not Track" movement, one web security CEO says online tracking won't go away -- but it will evol
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Introducing Earned, Owned and Paid Native Content Discovery

Introducing Earned, Owned and Paid Native Content Discovery | Daily Update - Capitol Communicator | Scoop.it
There are three types, each has certain advantages and disadvantages, but when used in concert represents an optimized approach for brands to ensure the maximum amount of prudent content gets seen and business goals are met.
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

How To Structure Your B2B Marketing Department When Your Digital Budget Increases

How To Structure Your B2B Marketing Department When Your Digital Budget Increases | Daily Update - Capitol Communicator | Scoop.it
When your digital budget increases, some questions may cross your mind: Who’s going to do all the work? What skills do we need to hire and where will we find the right people? Exactly. I get a lot…
more...
No comment yet.
Scooped by BurrellesLuce
Scoop.it!

Why Your Brain Loves Good Storytelling

Why Your Brain Loves Good Storytelling | Daily Update - Capitol Communicator | Scoop.it
Studying the neuroscience of compelling communication.
more...
No comment yet.