Popular Psychology
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Fit in. Or Don’t. | workplace MOJO

Fit in. Or Don’t. | workplace MOJO | Popular Psychology | Scoop.it
Chris Johnson's insight:

If you've ever felt like a round peg in a square hole.

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The coming era of ‘on-demand’ marketing | McKinsey & Company

The coming era of ‘on-demand’ marketing | McKinsey & Company | Popular Psychology | Scoop.it
"Emerging technologies are poised to personalize the consumer experience radically—in real time and almost everywhere. It’s not too early to prepare. A McKinsey Quarterly article..."
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The 6 Pillars Of Social Commerce: Understanding The Psychology Of Engagement

The 6 Pillars Of Social Commerce: Understanding The Psychology Of Engagement | Popular Psychology | Scoop.it
In the age of social networking relevant engagement counts for everything.
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Surprise Is Still the Most Powerful Marketing Tool

Surprise Is Still the Most Powerful Marketing Tool | Popular Psychology | Scoop.it
"...Remember your psychology 101 class and the idea of cognitive dissonance? Surprise introduces us to new stimuli, which we must then reconcile with shifts in our beliefs and behavior..."©
Chris Johnson's insight:
It really is the simple thing that make a difference :)
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