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The 10 Days of Google Panda

The 10 Days of Google Panda | Customer Service Rocks! | Scoop.it

Solve today's algorithmic challenges, and future-proof against Panda-monium! Here's a 10-day guide of Panda checks, tips and warnings that will assist in identifying and mitigating the risks (and stress) associated with Google Panda updates.

 

Read More: http://searchenginewatch.com/article/2284335/The-10-Days-of-Google-Panda


Via Antonino Militello
Search by Burke's insight:

Terrific list of what to look for on your site and how to fix it. Days 6 & 7 hit home for us. We're always telling new clients that recycling content is good, if the information is good! Don't recycle bad information. And, if the content is not being read, used, downloaded, shared, or in general being 'left behind' then move it to a part of the site that is out of the way of the visitor. Stop annoying people with rough content while they're on their way to the good stuff. Annoy them enough and they'll stop trying to get to the good stuff.

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Elaine Lindsay's comment, August 14, 2013 8:31 AM
really good points here.. I believe we need to look at the whole beast.. all of the signals, social,, on-page and off Google pretty much spells it out for us..
Kaye Blum's curator insight, August 16, 2013 9:24 AM

For the serious SEO geeks...

Thorsten Strauss's curator insight, September 4, 2013 5:41 AM

Although a new release has since Panda (update) been issued, Penguin, this is a great "to-do" list for yourself or to just learn a little about SEO. Your SEO team should be long on top of this. If that is news to them, then you have a competence issue in your team. 

 

This review was written by Thorsten Strauss for his curated content

"3 World Marketing Mix", a triangulated review of marketing from point of view of executive, consultant and lecturer, on Scoop.it http://sco.lt/8fpYjR

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An entire city tells Comcast it's not wanted thanks to 'deplorable and substandard' customer service | Brad Reed | BGR.com

An entire city tells Comcast it's not wanted thanks to 'deplorable and substandard' customer service | Brad Reed | BGR.com | Customer Service Rocks! | Scoop.it

Comcast’s awful customer service has rightly become the stuff of legends and now one city in Massachusetts is telling the company that it wants nothing to do with the cable giant’s unique blend of wallet-incinerating prices and customer service agents who would make Kafka novel bureaucrats blush.

Ars Technica points us to a new report in The Worcester Telegram that informs us Worcester’s city council has taken the rather unusual step of telling Comcast that it isn’t wanted in the city thanks to all the horror stories of it treating customers horribly. The council voted 8 to 3 this week in favor of a resolution asking the city’s mayor to not allow the transfer of the city’s cable television license from incumbent provider Charter to Comcast. One councilor who voted for the resolution said he did so because of Comcast’s “deplorable and substandard” customer service.

“It’s a terrible company,” he said according to the Telegram. “In my opinion, they should not be welcome in this city. Comcast is a wolf in wolf’s clothing; it’s that bad. They are awful, no doubt about it. Maybe we can’t stop it, but that doesn’t mean we shouldn’t speak out.”

The resolution is purely a symbolic vote as the council doesn’t have the final say over whether the license is transferred or not, so this is mostly an advisory vote. Nonetheless, one city councilor said that she hoped the vote would send a message to the Federal Communications Commission that it needed to block Comcast’s proposed merger with Time Warner Cable.

“This is not a paper vote, this is not an empty vote,” explained councilor Konstantina B. Lukes. “This is a very clear vote that we are not going to tolerate the kind of responses we got from Charter and Comcast.”


Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
Search by Burke's insight:

When will Comcast learn? Or better yet, when will other towns & cities learn that there are other options and it benefits their citizens to look at those options.

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A “Holiday” Wish for You: Every Customer Receives Amazing Customer Service - Business 2 Community

A “Holiday” Wish for You: Every Customer Receives Amazing Customer Service - Business 2 Community | Customer Service Rocks! | Scoop.it
Business 2 Community
A “Holiday” Wish for You: Every Customer Receives Amazing Customer Service
Business 2 Community
As usual, this customer service article is being published on Wednesday. However this particular Wednesday is Christmas day.
Search by Burke's insight:

A nice top 10 list of what every company should strive for with their customer service.

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Operationalizing a Customer Service Culture | Social Media Today

Operationalizing a Customer Service Culture | Social Media Today | Customer Service Rocks! | Scoop.it
How do you turn a good idea for a corporate culture into reality? By building an employee-centric workplace.
Search by Burke's insight:

Hire the right people. Bring in those with a helpful heart. We once hired an inside sales rep that would literally throw herself on the manager's desk, making a case for her customer. Because of her training she knew her authority level, and used it responsibly. And customers loved her and loved the company. When in doubt, bring in an expert or get trained yourself. Definitely a long term investment with short term payoffs.

 

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WorkWise Q&A: How do I tie customer service skills to bottom line? - Modesto Bee

WorkWise Q&A: How do I tie customer service skills to bottom line? - Modesto Bee | Customer Service Rocks! | Scoop.it
WorkWise Q&A: How do I tie customer service skills to bottom line?
Modesto Bee
For example, when a customer complained that a product she'd been buying wasn't there, you might have introduced an alternate product, which she bought.
Search by Burke's insight:

Outline the path the customer takes to a final sale and you will see  that they met a Customer Service Rep along the way. CSRs are in the area of customer retention - and when done well, they affect the revenue stream of a business in a positive way.

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Kohls Strengthens Customer Service - Zacks.com

Kohls Strengthens Customer Service
Zacks.com
The specialty retailer, Kohl's Corporation (KSS - Analyst Report), is geared to boost its sales by revamping its customer service.
Search by Burke's insight:

Adding a facility and people is one thing, what about the training? Until that is outlined, or mentioned!, we're skeptical that the customer service will be strengthened and therefore improve Kohl's revenue. What do you think?

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The Role of Social Media with Customer Service

The Role of Social Media with Customer Service | Customer Service Rocks! | Scoop.it

With the onset of new media, rarely do customers pick up the phone and call customer support, especially when there is a complaint. Having to be put on hold for 10 minutes is reason enough not to call at all.


Via Riaz Khan
Search by Burke's insight:

Your customers are using social media, are you? Monitor for mentions of your company name or product. Respond quickly and professionally. Remember that your conversation is online and public - so keep it helpful, but brief.

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Customer Service: 3 Mistakes You're Making on Your Website Design -

Customer Service: 3 Mistakes You're Making on Your Website Design - | Customer Service Rocks! | Scoop.it
Customer service is more than just answering a telephone, it’s making sure your online presence reflects your attitude about your customers. If you care about what they think, then make sure your website is set up with them in mind.
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More People Share Bad Customer Service Experiences Than Good [INFOGRAPHIC] - AllTwitter

More People Share Bad Customer Service Experiences Than Good [INFOGRAPHIC] - AllTwitter | Customer Service Rocks! | Scoop.it
More People Share Bad Customer Service Experiences Than Good [INFOGRAPHIC]
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14 Customer Service Quotes to Inspire You in 2014 - Customer Think

14 Customer Service Quotes to Inspire You in 2014 - Customer Think | Customer Service Rocks! | Scoop.it
14 Customer Service Quotes to Inspire You in 2014
Customer Think
Your mobile app isn't the center of your universe. The customer is the center of your universe.”- Bruce Ernst. 2.
Search by Burke's insight:

Excellent quotes and appropriate to post on monitors, walls, cubicle panels and more!. Let us go forth and service those customers :)

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The 10 Days of Google Panda

The 10 Days of Google Panda | Customer Service Rocks! | Scoop.it

Solve today's algorithmic challenges, and future-proof against Panda-monium! Here's a 10-day guide of Panda checks, tips and warnings that will assist in identifying and mitigating the risks (and stress) associated with Google Panda updates.

 

Read More: http://searchenginewatch.com/article/2284335/The-10-Days-of-Google-Panda


Via Antonino Militello
Search by Burke's insight:

Terrific list of what to look for on your site and how to fix it. Days 6 & 7 hit home for us. We're always telling new clients that recycling content is good, if the information is good! Don't recycle bad information. And, if the content is not being read, used, downloaded, shared, or in general being 'left behind' then move it to a part of the site that is out of the way of the visitor. Stop annoying people with rough content while they're on their way to the good stuff. Annoy them enough and they'll stop trying to get to the good stuff.

more...
Elaine Lindsay's comment, August 14, 2013 8:31 AM
really good points here.. I believe we need to look at the whole beast.. all of the signals, social,, on-page and off Google pretty much spells it out for us..
Kaye Blum's curator insight, August 16, 2013 9:24 AM

For the serious SEO geeks...

Thorsten Strauss's curator insight, September 4, 2013 5:41 AM

Although a new release has since Panda (update) been issued, Penguin, this is a great "to-do" list for yourself or to just learn a little about SEO. Your SEO team should be long on top of this. If that is news to them, then you have a competence issue in your team. 

 

This review was written by Thorsten Strauss for his curated content

"3 World Marketing Mix", a triangulated review of marketing from point of view of executive, consultant and lecturer, on Scoop.it http://sco.lt/8fpYjR

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Reaction to article: Customer Service in the Czech Republic

Reaction to article: Customer Service in the Czech Republic | Customer Service Rocks! | Scoop.it
The customer is always right. Except in the Czech Republic, that is. , Prague - Czech Republic




Many expats complain about the level of customer service in the Czech Republic.
Search by Burke's insight:

So, is bad customer a cultural thing? Is it really bad customer service - or efficiency in action? When there is no competition for services, regardless of country, then customer service becomes lost.

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GOOD Maker Challenge: We're Rewarding Great Customer Service with $10000 - GOOD Magazine

GOOD Maker Challenge: We're Rewarding Great Customer Service with $10000
GOOD Magazine
This post is brought to you by GOOD, with support from UPS.
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We love these types of contests: the ones that reward good behavior.

 

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DOWN TO BUSINESS: How to give great service - Coos Bay World

DOWN TO BUSINESS: How to give great service - Coos Bay World | Customer Service Rocks! | Scoop.it
DOWN TO BUSINESS: How to give great service
Coos Bay World
A: The short answer to keep customers coming back to your business is to provide what customers are looking for at affordable prices along with great customer service.
Search by Burke's insight:

Well said! Every business can provide world-class customer service, if they make the customer the priority and provide support to their customer service people. We don't believe that the customer is always right...though we do believe that the customer THINKS they are right and therefore should be treated with respect and dignity.

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Taking Care Of Business: Social Media Will Transform Customer Service - Forbes

Taking Care Of Business: Social Media Will Transform Customer Service - Forbes | Customer Service Rocks! | Scoop.it
(Image credit: Getty Images via @daylife) By Lisa Wirthman Social media is no longer just a clever marketing tool: It’s also a fast-growing channel for customer service.

Via Fred Zimny
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Why customer service is the new marketing - iMediaConnection.com

Why customer service is the new marketing - iMediaConnection.com | Customer Service Rocks! | Scoop.it
Why customer service is the new #marketing - http://t.co/2kyJXYeoeR #custserv

Via Fred Zimny
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