Customer Service Case Study - Apple
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Customer Service Case Study - Apple
Good companies that excel at customer service.
Curated by Jerry Keusch
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HP's Identity Crisis Continues -- InformationWeek

HP's Identity Crisis Continues -- InformationWeek | Customer Service Case Study - Apple | Scoop.it
HP's problems go much deeper than poor sales in core businesses and some alleged accounting mischief by Autonomy.
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iPhone owners are still the most satisfied in the US

iPhone owners are still the most satisfied in the US | Customer Service Case Study - Apple | Scoop.it
Apple’s iPhone has come out on top for the ninth US Wireless Smartphone Satisfaction Study in a row while satisfaction among smartphone users overall is on the increase.
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HP unveils first Total Care Center in UAE | MSN Arabia

HP unveils first Total Care Center in UAE | MSN Arabia | Customer Service Case Study - Apple | Scoop.it
Building up to GITEX Technology Week, HP today announced the formal opening of the HP Total Care Center located on Sheikh Zayed Road, Dubai. It forms ..
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Alan Finnerty's comment, March 20, 2013 5:38 AM
Sounding familier?
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Steve Jobs' most disruptive trait: his obsession with the customer's experience

Steve Jobs' most disruptive trait: his obsession with the customer's experience | Customer Service Case Study - Apple | Scoop.it
Steve Jobs' devotion to the customer's experience was paramount.
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iTunes spree boy, five, refunded

iTunes spree boy, five, refunded | Customer Service Case Study - Apple | Scoop.it
The family of a five-year-old boy who accidentally spent £1,700 on iTunes receives a full refund.
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Service with a smile – the route to customer satisfaction

Service with a smile – the route to customer satisfaction | Customer Service Case Study - Apple | Scoop.it
There's a reason 'service with a smile' is the holy mantra in the retail sphere. It can completely alter peoples' experience of a brand and their customer satisfaction
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Apple customer service has a split personality | ZDNet

Apple customer service has a split personality | ZDNet | Customer Service Case Study - Apple | Scoop.it
Apple seems to have two kinds of customer service. The public-facing one in the retail stores, and the corporate policy that accepts no blame and provides little help. Why?
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Secrets of Apple's customer success

Secrets of Apple's customer success | Customer Service Case Study - Apple | Scoop.it
The company once again tops an annual survey of PC makers' customer satisfaction. What is it that makes Apple customers so satisfied? Read this article by Erica Ogg on CNET News.
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Connexion

Hotmail nouvelle génération est arrivé! C'est une application de messagerie puissante et gratuite qui bénéficie des fonctionnalités de sécurité Microsoft.
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Apple - Support - Contact Apple Support

Apple - Support - Contact Apple Support | Customer Service Case Study - Apple | Scoop.it
Apple provides support for your product in many ways. Find out what options are available to you and how you can contact us.
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Apple - Extraordinary Customer Service

This Video shares about the great customer service that Apple provides. Apple lovers keep going back because of Extraordinary Customer Service that is brilli...
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10 Strategies for Customer Service Success

10 Strategies for Customer Service Success | Customer Service Case Study - Apple | Scoop.it
Here's how companies can deliver stellar service at the many touch points available to customers today.
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HP's Identity Crisis Continues -- InformationWeek

HP's Identity Crisis Continues -- InformationWeek | Customer Service Case Study - Apple | Scoop.it
HP's problems go much deeper than poor sales in core businesses and some alleged accounting mischief by Autonomy.
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Apple's Greatest Advantage: The Apple Ecosystem

Apple's Greatest Advantage: The Apple Ecosystem | Customer Service Case Study - Apple | Scoop.it
Google’s power in the mobile computing world seems to grow with every new product announcement and Android device that comes to market.
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How to Use Technology to Improve Customer Service

How to Use Technology to Improve Customer Service | Customer Service Case Study - Apple | Scoop.it
More companies are using technology to handle customer service in an efficient and cost-effective way. Here's how you can use data management and analytics and insight-driven marketing to improve your customer care systems.
Jerry Keusch's insight:

Using Technology to improve Customer Service

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Nnamdi Adimonye's comment, March 7, 2013 1:39 AM
nice article
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Genius bar: Apple specialists now online to answer questions - Mac - Macworld UK

Genius bar: Apple specialists now online to answer questions - Mac - Macworld UK | Customer Service Case Study - Apple | Scoop.it
The Apple Store is down - what could be in store?
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Our secret shopper tests the Apple Genius Bar

Our secret shopper tests the Apple Genius Bar | Customer Service Case Study - Apple | Scoop.it
Ask a Genius, says Apple – but should you? We found out
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How to Use Technology to Improve Customer Service

How to Use Technology to Improve Customer Service | Customer Service Case Study - Apple | Scoop.it
More companies are using technology to handle customer service in an efficient and cost-effective way. Here's how you can use data management and analytics and insight-driven marketing to improve your customer care systems.
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Apple's Customer Service Still Very Good, but Slipping

Apple's Customer Service Still Very Good, but Slipping | Customer Service Case Study - Apple | Scoop.it
Market research firm Vocalabs has found that Apple has considerably slipped in its customer satisfaction scores for tech support between 2010 and 2011.
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Apple: Genius at making customers feel good

Apple: Genius at making customers feel good | Customer Service Case Study - Apple | Scoop.it
The brilliant genius bar manual that teaches Apple employees how to manipulate customers reveals a firm so bent on maintaining customer loyalty that it will go to abnormal lengths to show its workers exactly how to behave in all situations.
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How To Be a Genius: This Is Apple's Secret Employee Training Manual

How To Be a Genius: This Is Apple's Secret Employee Training Manual | Customer Service Case Study - Apple | Scoop.it
We recently showed you just how badly some of Apple's retail elite behave when no one's watching, but surely they were taught better, right? You bet they were:
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Banks urged to follow Apple's customer service example - bobsguide.com

Banks urged to follow Apple's customer service example - bobsguide.com | Customer Service Case Study - Apple | Scoop.it
Banks should take inspiration from the customer service policies of companies such as Apple as they bid to restore public confidence in their business in the aftermath of the global slump.
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Steve Jobs grits teeth, solves the iPhone 4 'crisis'

Steve Jobs grits teeth, solves the iPhone 4 'crisis' | Customer Service Case Study - Apple | Scoop.it
Apple CEO Steve Jobs was clearly not happy about having to address the iPhone 4's antenna, but giving away free cases will make the headache go away. Read this article by Tom Krazit on CNET News.
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