customer & brand experience, omnichannel, retail
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Can Apple's Angela Ahrendts Spark A Retail Revolution?

Can Apple's Angela Ahrendts Spark A Retail Revolution? | customer & brand experience, omnichannel, retail | Scoop.it
When the Burberry CEO takes over as Apple's retail chief this spring, she'll arrive with a sterling track record and an open, collaborative spirit...
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Why Flow, Amazon's Magical Search Tech, Won't Kill Off Retail

Flow lets you to compare prices of items you see in retail shops just by waving your smartphone at them--and then buy those items from Amazon instead...
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Malls of the future: touchscreen store windows made from 'connected glass'

Malls of the future: touchscreen store windows made from 'connected glass' | customer & brand experience, omnichannel, retail | Scoop.it
The rise of 'digital storefronts', giant touchscreen store windows where customers can browse through a retailer's items with a single swipe of the arm.
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Les dernières tendances de fond du retail : décryptage de la NRF 2014

Les dernières tendances de fond du retail : décryptage de la NRF 2014 | customer & brand experience, omnichannel, retail | Scoop.it
Synthèse des dernières innovations les plus importantes du plus grand salon au monde du retail.
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Apple competitors catch up in customer experience survey | iSource

Apple competitors catch up in customer experience survey | iSource | customer & brand experience, omnichannel, retail | Scoop.it
For the past few years Forrester has been conducting research on customer experience and each year Apple has ranked consistently near the top.
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Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape

Customer Experience Matrix: Understanding Relationships Within the Marketing Technology Landscape | customer & brand experience, omnichannel, retail | Scoop.it
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To Be or Not to Be The Customer Experience Officer (CXO)

To Be or Not to Be The Customer Experience Officer (CXO) | customer & brand experience, omnichannel, retail | Scoop.it
Barb Mosher Zinck discusses the customer experience officer
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Introducing Forrester's Customer Experience Index, 2014

Introducing Forrester's Customer Experience Index, 2014 | customer & brand experience, omnichannel, retail | Scoop.it
It’s January again, which means it’s time to reveal the results of our seventh annual Forrester Customer Experience Index (CXi).
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The Omnichannel Opportunity for Retailers

The Omnichannel Opportunity for Retailers | customer & brand experience, omnichannel, retail | Scoop.it
While online retailers have built their businesses around digital and mobile technologies, click-and-mortar companies have their own ace to play—the power and reach of omnichannel interaction.
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Sheena Iyengar: How to make choosing easier | Talk Video | TED

Sheena Iyengar: How to make choosing easier | Talk Video | TED | customer & brand experience, omnichannel, retail | Scoop.it
We all want customized experiences and products -- but when faced with 700 options, consumers freeze up. With fascinating new research, Sheena Iyengar demonstrates how businesses (and others) can improve the experience of choosing.
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▶ Paul Loux of Sephora: In-Store Technology, Customer Experience and Brand Evolution - YouTube

Paul Loux, SVP, Store Design & Property Development, Sephora, discusses in-store technology, customer experience and brand evolution at the 2013 Internationa...
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Apple competitors catch up in customer experience survey | iSource

Apple competitors catch up in customer experience survey | iSource | customer & brand experience, omnichannel, retail | Scoop.it
For the past few years Forrester has been conducting research on customer experience and each year Apple has ranked consistently near the top.
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A Geek's Guide to the Customer Service Experience

A Geek's Guide to the Customer Service Experience | customer & brand experience, omnichannel, retail | Scoop.it
Are companies starting to depend on providing a pleasant customer experience in order to cover their flaws in providing basic service?
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Location, Location: Reinventing the Customer Experience with a $10B a Year Digital Marketing Technology

Location, Location: Reinventing the Customer Experience with a $10B a Year Digital Marketing Technology | customer & brand experience, omnichannel, retail | Scoop.it
Brace yourself for the next evolution of digital marketing — indoor location and place-based marketing, a fast-growing segment that could be worth more than $10 billion annually in the US by 2018.
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