CustDev: Customer Development, Startups, Metrics, Business Models
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Clayton Christensen on disruptive innovation

In the first of his lectures for Saïd Business School, Clayton Christensen explains his theory of disruption, drawing on examples of innovations occurring in...
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TopMBA's comment, November 26, 2013 1:06 PM
Great scoop! You may also enjoy this article: http://www.topmba.com/blog/silicon-valley-comes-said-business-school-tech-talk-mba-news
CustDev: Customer Development, Startups, Metrics, Business Models
What makes startups successful? Case studies and practical information on business model generation and building what customers really need.
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It’s Payback Time: A Crash Course in Our Favorite SaaS Metric

It’s Payback Time: A Crash Course in Our Favorite SaaS Metric | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Learn how to calculate and apply a key SaaS metric, payback period, to your business.
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Gary Vaynerchuk Keynote | ICON 2016

-- Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years
ukituki's insight:
"Marketers ruin everything because they trade attention"
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The Angel VC: By the time you're at $2-3M in ARR, you need a VP of Sales who's done it before

The Angel VC: By the time you're at $2-3M in ARR, you need a VP of Sales who's done it before | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
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7 Marketing Strategies That Don't Scale (But We Did Them Anyways)

7 Marketing Strategies That Don't Scale (But We Did Them Anyways) | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Looking for the next growth hack? Stop looking. Try these 7 marketing strategies that don't scale instead.
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Excellent Analytics Tip #27: Chase Smart Calculated Metrics! - Occam's Razor by Avinash Kaushik

Excellent Analytics Tip #27: Chase Smart Calculated Metrics! - Occam's Razor by Avinash Kaushik | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Standard Web Metrics fall short of key needs such as Profit, Real Conversion Rate, and User-Centric KPIs. Learn how to solve this in Google Analytics.
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15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It

15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
                  AdWords has a few dirty little secrets they don't want you to know
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Creating the Right Marketing Mix - Whiteboard Friday

Creating the Right Marketing Mix - Whiteboard Friday | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
From search ads and SEO to display ads, content, and your social efforts, there's a lot to consider when creating the correct marketing concoction.
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API Business Models

What's a good API business model? If you have an API, or you plan to have an open API, or just want to use APIs in your web or mobile app, what models make sen…
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The tools used during a 2-day Innovation & Creativity training

The tools used during a 2-day Innovation & Creativity training | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Recently we facilitated an Innovation & Creativity training for PPG. In this article we've listed all the tools we used to generate over 570 ideas.
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How to Spot and Magnify the Powers of Your Engineering Superheroes

How to Spot and Magnify the Powers of Your Engineering Superheroes | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Looker founder and CTO Lloyd Tabb shares how to best recognize and channel the abilities of your most extraordinary engineers.
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How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics

How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Best guidelines, tips, and ideas to use Facebook insights and Google Analytics for creating buyer persona. Take better decisions with critical user insights.
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The end of app stores — Inside Intercom

The end of app stores - Inside Intercom - Medium
(as we know them)
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Grow fast or die slow: Why unicorns are staying private | McKinsey & Company

Grow fast or die slow: Why unicorns are staying private | McKinsey & Company | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Technology companies worth more than $1 billion--and many worth $10 billion--have fewer reasons to go public than they did in the past. Here’s what that means for them and their investors.
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Frank Kern and Dan Kennedy on Copywriting 

In this Interview, Frank Kern extracts 40 years of copywriting mastery from the legendary Dan Kennedy. http://frankkern.com
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Close deers faster: your quickest win for increasing SaaS MRR - All others bring data

Close deers faster: your quickest win for increasing SaaS MRR - All others bring data | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Summary: We analyzed the sales velocity of 45,000 qualified leads for 9 representative SaaS companies. Based on these results the most immediate way for SaaS companies to increase MRR is by closing mid-market deals faster.
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Every Damn Imaginable Startup Podcast Reviewed - Techstars

Every Damn Imaginable Startup Podcast Reviewed - Techstars | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it

As a long-distance commuter, I listen to a LOT of podcasts. And given the explosion in podcasts on tech startups, it’s hard to keep track of them all. There really isn’t a good discovery source, although Product Hunt and The Podcast Wire come closest.  So here’s the survey we’ve been missing. 

 

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Ten questions to answer while managing a platform, network or marketplace

Ten questions to answer while managing a platform, network or marketplace | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A sneak peek into my next book (and how to get pre-launch copies)
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How to Integrate Traditional Digital Marketing

How to Integrate Traditional Digital Marketing | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
It's imperative to build a brand among people over the long term rather than chase an algorithm and try to get high rankings in the short term. Many of the marketing strategies developed in the early 20th century are still applicable today.
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10 Types of #Innovation

Often when people think of innovation, the first thing that comes to mind is product innovation. However, there are actually 10 different types of innovation
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Patterns of Disruption Case Studies

Patterns of Disruption Case Studies | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Disruptive innovation doesn't just happen at random. History shows that it’s possible to identify specific patterns of disruption—disruptive strategies that, when combined with certain marketplace trends, can topple industry incumbents.
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Retargeting Cheat Sheet

Using AdWords / SEM / PPC to drive traffic to your site, but ... battling to convert these visitors into business? Learn how retargeting can help you

 

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The Ultimate Customer Acquisition Checklist

The Ultimate Customer Acquisition Checklist | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Dozen Digital is a full-stack marketing group with an emphasis on agility,
data and execution
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146 Startup Failure Post-Mortems

146 Startup Failure Post-Mortems | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A compilation of startup failure post-mortems by founders and investors. No survivorship bias here.
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