CustDev: Customer Development, Startups, Metrics, Business Models
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SaaS Marketing: 21 Growth Hacks to Test Today

SaaS Marketing: 21 Growth Hacks to Test Today | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
When developing the tactics for your saas marketing strategy, using growth hacking thinking is going to help you accelerate past your competitors.
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CustDev: Customer Development, Startups, Metrics, Business Models
What makes startups successful? Case studies and practical information on business model generation and building what customers really need.
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Glengarry Glen Ross Scene ( A must for all salespeople )

Brass Balls! Warning! Adult content. Not for the faint hearted.
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39 Essential KPIs in E-Commerce To Swear By - Styla

39 Essential KPIs in E-Commerce To Swear By - Styla | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Monitoring the right KPIs in e-commerce is essential to succeed in the fastest growing industry out there. So here's the list of 39 KPIs to live by.
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How I built an app with 500,000 users in 5 days on a $100 server  

How I built an app with 500,000 users in 5 days on a $100 server - Unboxd - Medium
There seems to be a general consensus in the world of startups that you should build an MVP (minimum viable product) without caring too…
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The Retention Questions You Should Be Asking in a Job Interview — Medium

The Retention Questions You Should Be Asking in a Job Interview — Medium | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
In my experience, job applicants rarely ask the right questions when faced with a retention exercise. You can create a retention chart for…
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Growth Hacking

Welcome to Growth Tribe's, (Amsterdam's #1 Growth Hacking Agency) huge list of Growth Hacking resources...Growth Hacking is a term coined by Sean Ellis in 2010. It is an art used mostly by tech startups to build, improve and grow their businesses using creativity, engineering, metrics and analytics.
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Advanced Remarketing with Google Tag Manager and Google Analytics

Advanced Remarketing with Google Tag Manager and Google Analytics | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Learn advanced retargeting techniques using Google Analytics and Google Tag Manager in this post by Yehoshua Coren.
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Metrics Versus Experience — Medium

Metrics Versus Experience — Medium | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Some decades ago, if you wanted to build a great experience, you’d take a deep breath, close your eyes, and mutter a prayer to that oracle…
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How to Get Anyone’s Email Address [July 2016 Updated Version] – GrowHack

How to Get Anyone’s Email Address [July 2016 Updated Version] – GrowHack | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
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Using Expensive Enterprise Software to be More ‘Lean Startup’  

Using Expensive Enterprise Software to be More 'Lean Startup' - DO NOT ERASE. - Medium
Here is an email I received from our Director of Finance recently:
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Train Marketing Biceps: Your 10 Minute #AdWords Management Workout - #infographic

So you just hired a third party to manage your AdWords campaign and don't know what they do, or just got your first PPC job and over whelmed by the amount of work that needs to be done - Klient Boost provide a clear work flow and identify three clear perspectives used for each optimization strategy just for you.

This gifophrics series is truly one of the best compiled AdWords best practice guidelines we have seen to date fantastic job and amazing delivery.
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Tough News: We’ve Made 10 Layoffs. How We Got Here, the Financial Details and How We’re Moving Forward - Open

Tough News: We’ve Made 10 Layoffs. How We Got Here, the Financial Details and How We’re Moving Forward - Open | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Some tough news: Buffer has made 10 layoffs, 11% of the team. We want to share openly how we got here, the financial details and how we’re moving forward.
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Why customer analytics matter | McKinsey & Company

Why customer analytics matter | McKinsey & Company | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Although survey respondents say the value of customer analytics is declining, our findings show these analytics clearly drive value. Focusing on three factors can help companies reap the benefits.

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The Definitive Guide To Marketing Analytics

The Definitive Guide To Marketing Analytics | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it

 Marketing analytics go beyond monitoring website traffic, page views, and all those metrics that make you feel good. Set vanity metrics ablaze. You also have to measure actionable metrics that truly matters to your business. When it comes to analytics, there are people who would act as if it doesn’t matter. But it does. That’s why smart marketers are capitalizing on marketing analytics to help improve their campaigns. 

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The one ideal characteristic of your startup’s first customers

The one ideal characteristic of your startup’s first customers | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Tomasz Tunguz is a venture capitalist at Redpoint and writes about startups, fund raising, SaaS companies, and best practices for founders.
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How to Write for People and Get Traffic From the First Day [+62 Tips from Experts]

How to Write for People and Get Traffic From the First Day [+62 Tips from Experts] | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
It all starts with the first blog post. I’ll tell you about my own experience and you’ll get tips from 62 bloggers who have already been where you are now.
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Growth Hacking Trello Template

Growth Hacking Trello Template | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A growth hacking Trello board template and accompanying Google docs which you can copy and use with your team.
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Marketplaces Cheat Sheet: My 12 Favorite Resources — Medium

Marketplaces Cheat Sheet: My 12 Favorite Resources — Medium | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
After starting Storefront in 2012 in Minnesota and then moving west, I’ve spent the majority of my time in San Francisco building a…
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SaaS Valuations: How to Value a SaaS Business in 2016

SaaS Valuations: How to Value a SaaS Business in 2016 | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
The 2016 guide to SaaS metrics and valuations. We will look at how to use the current 2016 multiples to accurately value SaaS businesses
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5 lessons for building a scalable SaaS sales machine

5 lessons for building a scalable SaaS sales machine | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Here's how we successfully went from 5k to 100k MRR in less than 24 months.
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All of Facebook’s Ad Targeting Options (in One Epic Infographic) | WordStream

All of Facebook’s Ad Targeting Options (in One Epic Infographic) | WordStream | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Facebook has the best ad targeting options of any ad platform. Check out the full list of ad targeting options you can use to target the exact right audience in Facebook!
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Project Malmo, which lets researchers use Minecraft for AI research, makes public debut - Next at Microsoft

Project Malmo, which lets researchers use Minecraft for AI research, makes public debut - Next at Microsoft | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Microsoft has made Project Malmo, a platform that uses the world of Minecraft as a testing ground for advanced artificial intelligence research, available for novice to experienced programmers on GitHub … Read more »...
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Boost Your Adwords ROI With Customer Retention

Boost Your Adwords ROI With Customer Retention | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
CPC is rising for Adwords, can you afford to pay more? Increasing CPC is eating into your ROI, fight back and boost your Adwords ROI with retention.
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A Dozen Things I’ve Learned from Elon Musk About Business and Investing

A Dozen Things I’ve Learned from Elon Musk About Business and Investing | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
  Elon Musk is a classic missionary founder who is more interested in changing the world and creating enduring businesses than just the financial rewards that may flow to him from the product or service. Mercenaries may sometimes succeed financially, but they do not bring as much lasting value to their communities. What a city…
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How Should You Calculate Customer Lifetime Value?

How Should You Calculate Customer Lifetime Value? | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Should marketers subtract the cost of acquiring a customer before assessing that customer’s lifetime value (CLV)?

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CSL's curator insight, May 23, 2:43 PM

Should marketers subtract the cost of acquiring a customer before assessing that customer’s lifetime value?

Ron McIntyre's curator insight, May 23, 5:28 PM

Have talked about this issue for a number of years.  Worth understanding better by all businesses.