CustDev: Customer Development, Startups, Metrics, Business Models
47.2K views | +12 today
Follow
 
Scooped by ukituki
onto CustDev: Customer Development, Startups, Metrics, Business Models
Scoop.it!

The unprofitable SaaS business model trap by @ASmartBear

The unprofitable SaaS business model trap by @ASmartBear | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
ukituki's insight:

SaaS business cannot have static fundamental metrics.  The metrics themselves need to improve — lowering cancellation rates, lowering net churn, increasing GPM, reducing cost to acquire customers.  Leaving the metrics alone, and trying to “grow until profitable” doesn’t work.

more...
No comment yet.
CustDev: Customer Development, Startups, Metrics, Business Models
What makes startups successful? Case studies and practical information on business model generation and building what customers really need.
Curated by ukituki
Your new post is loading...
Your new post is loading...
Suggested by Nick
Scoop.it!

7 Marketing Strategies That Don't Scale (But We Did Them Anyways)

7 Marketing Strategies That Don't Scale (But We Did Them Anyways) | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Looking for the next growth hack? Stop looking. Try these 7 marketing strategies that don't scale instead.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Excellent Analytics Tip #27: Chase Smart Calculated Metrics! - Occam's Razor by Avinash Kaushik

Excellent Analytics Tip #27: Chase Smart Calculated Metrics! - Occam's Razor by Avinash Kaushik | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Standard Web Metrics fall short of key needs such as Profit, Real Conversion Rate, and User-Centric KPIs. Learn how to solve this in Google Analytics.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It

15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
                  AdWords has a few dirty little secrets they don't want you to know
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Creating the Right Marketing Mix - Whiteboard Friday

Creating the Right Marketing Mix - Whiteboard Friday | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
From search ads and SEO to display ads, content, and your social efforts, there's a lot to consider when creating the correct marketing concoction.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

API Business Models

What's a good API business model? If you have an API, or you plan to have an open API, or just want to use APIs in your web or mobile app, what models make sen…
more...
No comment yet.
Scooped by ukituki
Scoop.it!

The tools used during a 2-day Innovation & Creativity training

The tools used during a 2-day Innovation & Creativity training | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Recently we facilitated an Innovation & Creativity training for PPG. In this article we've listed all the tools we used to generate over 570 ideas.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

How to Spot and Magnify the Powers of Your Engineering Superheroes

How to Spot and Magnify the Powers of Your Engineering Superheroes | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Looker founder and CTO Lloyd Tabb shares how to best recognize and channel the abilities of your most extraordinary engineers.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics

How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Best guidelines, tips, and ideas to use Facebook insights and Google Analytics for creating buyer persona. Take better decisions with critical user insights.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Demystifying Mobile Attribution

Roughly 50% of client-side marketers said they are not measuring the return on their mobile marketing and media investment, let alone quantifying the contribut…
more...
No comment yet.
Scooped by ukituki
Scoop.it!

An Atlas of Strategy Traps

An Atlas of Strategy Traps | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Companies face ten potential strategy traps as they address the fundamental challenge of achieving the right balance between exploration and exploitation.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

The Angel VC: A simple tool to improve your 2016 planning

The Angel VC: A simple tool to improve your 2016 planning | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Close deers faster: your quickest win for increasing SaaS MRR - All others bring data

Close deers faster: your quickest win for increasing SaaS MRR - All others bring data | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Summary: We analyzed the sales velocity of 45,000 qualified leads for 9 representative SaaS companies. Based on these results the most immediate way for SaaS companies to increase MRR is by closing mid-market deals faster.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Every Damn Imaginable Startup Podcast Reviewed - Techstars

Every Damn Imaginable Startup Podcast Reviewed - Techstars | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it

As a long-distance commuter, I listen to a LOT of podcasts. And given the explosion in podcasts on tech startups, it’s hard to keep track of them all. There really isn’t a good discovery source, although Product Hunt and The Podcast Wire come closest.  So here’s the survey we’ve been missing. 

 

more...
No comment yet.
Scooped by ukituki
Scoop.it!

Ten questions to answer while managing a platform, network or marketplace

Ten questions to answer while managing a platform, network or marketplace | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A sneak peek into my next book (and how to get pre-launch copies)
more...
No comment yet.
Scooped by ukituki
Scoop.it!

How to Integrate Traditional Digital Marketing

How to Integrate Traditional Digital Marketing | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
It's imperative to build a brand among people over the long term rather than chase an algorithm and try to get high rankings in the short term. Many of the marketing strategies developed in the early 20th century are still applicable today.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

10 Types of #Innovation

Often when people think of innovation, the first thing that comes to mind is product innovation. However, there are actually 10 different types of innovation
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Patterns of Disruption Case Studies

Patterns of Disruption Case Studies | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Disruptive innovation doesn't just happen at random. History shows that it’s possible to identify specific patterns of disruption—disruptive strategies that, when combined with certain marketplace trends, can topple industry incumbents.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Retargeting Cheat Sheet

Using AdWords / SEM / PPC to drive traffic to your site, but ... battling to convert these visitors into business? Learn how retargeting can help you

 

more...
No comment yet.
Scooped by ukituki
Scoop.it!

The Ultimate Customer Acquisition Checklist

The Ultimate Customer Acquisition Checklist | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Dozen Digital is a full-stack marketing group with an emphasis on agility,
data and execution
more...
No comment yet.
Scooped by ukituki
Scoop.it!

146 Startup Failure Post-Mortems

146 Startup Failure Post-Mortems | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A compilation of startup failure post-mortems by founders and investors. No survivorship bias here.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

Ask Me Anything: Intercom CEO and Co-Founder Eoghan McCabe — Medium

Ask Me Anything: Intercom CEO and Co-Founder Eoghan McCabe — Medium | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Hi, I’m the CEO and a co-founder of Intercom, a fundamentally new way for internet businesses to communicate with custom…
more...
No comment yet.
Scooped by ukituki
Scoop.it!

eMarketer Webinar: Key Trends in Ecommerce

Online shopping is more prevalent than ever, but it’s not just about online sales anymore.
more...
No comment yet.
Scooped by ukituki
Scoop.it!

USV Thesis 2.0 | Union Square Ventures

USV Thesis 2.0 | Union Square Ventures | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A venture capital firm based in New York City.
more...
No comment yet.