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PF12: Rob Fitzpatrick - Getting Customer Development Right

Rob Fitzpatrick (GBR) - Founder of dex.io, Customer Development Guru Startup Class: Getting Customer Development right http://www.pioneers.io/festival On the...
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CustDev: Customer Development, Startups, Metrics, Business Models
What makes startups successful? Case studies and practical information on business model generation and building what customers really need.
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Every Damn Imaginable Startup Podcast Reviewed - Techstars

Every Damn Imaginable Startup Podcast Reviewed - Techstars | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it

As a long-distance commuter, I listen to a LOT of podcasts. And given the explosion in podcasts on tech startups, it’s hard to keep track of them all. There really isn’t a good discovery source, although Product Hunt and The Podcast Wire come closest.  So here’s the survey we’ve been missing. 

 

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Ten questions to answer while managing a platform, network or marketplace

Ten questions to answer while managing a platform, network or marketplace | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A sneak peek into my next book (and how to get pre-launch copies)
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How to Integrate Traditional Digital Marketing

How to Integrate Traditional Digital Marketing | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
It's imperative to build a brand among people over the long term rather than chase an algorithm and try to get high rankings in the short term. Many of the marketing strategies developed in the early 20th century are still applicable today.
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10 Types of #Innovation

Often when people think of innovation, the first thing that comes to mind is product innovation. However, there are actually 10 different types of innovation
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Patterns of Disruption Case Studies

Patterns of Disruption Case Studies | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Disruptive innovation doesn't just happen at random. History shows that it’s possible to identify specific patterns of disruption—disruptive strategies that, when combined with certain marketplace trends, can topple industry incumbents.
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Retargeting Cheat Sheet

Using AdWords / SEM / PPC to drive traffic to your site, but ... battling to convert these visitors into business? Learn how retargeting can help you

 

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The Ultimate Customer Acquisition Checklist

The Ultimate Customer Acquisition Checklist | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Dozen Digital is a full-stack marketing group with an emphasis on agility,
data and execution
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146 Startup Failure Post-Mortems

146 Startup Failure Post-Mortems | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A compilation of startup failure post-mortems by founders and investors. No survivorship bias here.
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Ask Me Anything: Intercom CEO and Co-Founder Eoghan McCabe — Medium

Ask Me Anything: Intercom CEO and Co-Founder Eoghan McCabe — Medium | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Hi, I’m the CEO and a co-founder of Intercom, a fundamentally new way for internet businesses to communicate with custom…
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eMarketer Webinar: Key Trends in Ecommerce

Online shopping is more prevalent than ever, but it’s not just about online sales anymore.
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USV Thesis 2.0 | Union Square Ventures

USV Thesis 2.0 | Union Square Ventures | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
A venture capital firm based in New York City.
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How do I analytics? A practical guide for pragmatic startups.

How do I analytics? A practical guide for pragmatic startups.
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The consumer sector in 2030: Trends and questions to consider

The consumer sector in 2030: Trends and questions to consider | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
In light of dramatic changes in the consumer landscape, how can retail and packaged-goods executives prepare for the future? A McKinsey & Company article.
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15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It

15 Default #AdWords Settings That Are Draining Your Bank Account & What to Do about It | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
                  AdWords has a few dirty little secrets they don't want you to know
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Creating the Right Marketing Mix - Whiteboard Friday

Creating the Right Marketing Mix - Whiteboard Friday | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
From search ads and SEO to display ads, content, and your social efforts, there's a lot to consider when creating the correct marketing concoction.
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API Business Models

What's a good API business model? If you have an API, or you plan to have an open API, or just want to use APIs in your web or mobile app, what models make sen…
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The tools used during a 2-day Innovation & Creativity training

The tools used during a 2-day Innovation & Creativity training | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Recently we facilitated an Innovation & Creativity training for PPG. In this article we've listed all the tools we used to generate over 570 ideas.
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How to Spot and Magnify the Powers of Your Engineering Superheroes

How to Spot and Magnify the Powers of Your Engineering Superheroes | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Looker founder and CTO Lloyd Tabb shares how to best recognize and channel the abilities of your most extraordinary engineers.
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How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics

How to Create a Preliminary Buyer Persona With Facebook Insights and Google Analytics | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Best guidelines, tips, and ideas to use Facebook insights and Google Analytics for creating buyer persona. Take better decisions with critical user insights.
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Demystifying Mobile Attribution

Roughly 50% of client-side marketers said they are not measuring the return on their mobile marketing and media investment, let alone quantifying the contribut…
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An Atlas of Strategy Traps

An Atlas of Strategy Traps | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
Companies face ten potential strategy traps as they address the fundamental challenge of achieving the right balance between exploration and exploitation.
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The Angel VC: A simple tool to improve your 2016 planning

The Angel VC: A simple tool to improve your 2016 planning | CustDev: Customer Development, Startups, Metrics, Business Models | Scoop.it
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Simply Standardize Over 40 Business Modeling Tools: The 4Q-Business Model Interface

Every day, more and more tools are emerging for visualizing part of or a whole business model. This presentation visually summarizes over 40 business modeling …
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