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Rescooped by Dona Chakraborty from Just Story It! Biz Storytelling
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Storytelling in Fundraising: When Your Donor Responds with These Five Simple Words, You’ve Succeeded

Storytelling in Fundraising: When Your Donor Responds with These Five Simple Words, You’ve Succeeded | Current Updates | Scoop.it
Books and articles on storytelling and narrative in fundraising are proliferating nearly as quickly as bad storytelling and narrative in fundraising (could there be a connection?). In an effort to ...

Via Karen Dietz
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Karen Dietz's curator insight, December 12, 2012 8:02 PM

What a great post that reminds us what is most important in our business storytelling and how to achieve it -- whether it be in fundraising, sales, or marketing.


Are you following the Golden Theme? The Golden Theme for stories is: we are all the same.


If you can express the Golden Theme and do what the author Eric Foley suggests, you will have the Midas touch. 


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Michael Katz's curator insight, October 6, 2013 10:33 PM

It's all about making connections.

Rescooped by Dona Chakraborty from Topics Of Interest To Salespeople
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Social Media for Social Good [Infographic]

Social Media for Social Good [Infographic] | Current Updates | Scoop.it
The Advice for Good blog gives tips, analysis, ideas and lots of other things related to fundraising for charities and non-profits. We help charities develop strategies to fund their good work.

Social media—through which users create online communities to share information, ideas, personal messages, and other content—is a powerful and accessible tool. With free online tools such as Facebook, Twitter, and Google+, governments, nonprofits, corporations, and individuals have the ability to communicate messages and participate in conversations with a global audience. Social media allows nonprofits and groups promoting social causes, even those with limited budgets, the opportunity to magnify their voices. In our hyper-connected world, individuals have the tools to effect change, raise millions of dollars, find volunteers, and make a global impact.

In our new infographic, Social Media for Social Good, we profile several successful grassroots and nonprofit campaigns, explain tactics that increase the impact of a message, and explore emerging trends in charitable giving and volunteering...


Via Lauren Moss, Steve Mattison, Steve Hoffacker
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