Curation Revolution
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Curation Revolution
Curation is the next web revolution.
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Scooped by Martin (Marty) Smith
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Hey Man, You Got The Stuff? Shocking White Papers @Curagami

Hey Man, You Got The Stuff? Shocking White Papers @Curagami | Curation Revolution | Scoop.it

Question: What is a revolution without a white paper?

Answer: A book club.

Want easy access to our 2 shocking white papers? Click on the links below OR join us by visiting http://www.Curagami.com

Why Ecommerce Marketing Is Broken

The New SEO: How Conversations Became The New Links

Get the stuff, join the revolution.

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Scooped by Martin (Marty) Smith
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Mobile Revolution: Is ShowMaging Next

Mobile Revolution: Is ShowMaging Next | Curation Revolution | Scoop.it
Showmaging Art Forum I love Artforum Magazine. The magazine is a work of art itself. It is an over sized glossy the likes of which will be gone soon. We can'
Martin (Marty) Smith's insight:

Shomaging Artforum Magazine
Yesterday in what may be the first instance of "showmaging" I sat in Barnes and Noble and took pictures of articles in Artform Magazine. I love Artforum and used to buy it regularly, but I can't imagine such passive consumption now.

Now I want to be involved and if content isn't on my pad or laptop it doesn't exist. Yes I prefer books, but books are a bigger commitment. I will miss the oversized glossy presentation of Artforum, but I just can't be so quiet in my consumption of a timely piece of content such as a monthly magazine about art.

Here are tips I shared that could help print publishers survive the mobile revolution, and make no mistake the world of woe print publishers are in comes from those very SMART PHONES we carry:

 

* Put QR codes on your pages.

* Create platforms where WE can contribute OUR takes on your takes.

* Hold contests rewarding cool interpretations of your product in different media (web, video, mashups).

* Gamify your consumption so your customer’s takes on your published material is rewarded and prized.

* Think each page as the beginning of a DIGITAL conversation (ads tool.

* Don’t accept ads that are boring just because the pay well.

 

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