Curation Revolution
52.3K views | +1 today
Follow
Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

The Rise of Q&A Marketing - Curagami

The Rise of Q&A Marketing - Curagami | Curation Revolution | Scoop.it

Rise of Q&A Marketing

One of the biggest trends we've seen in 2017 is the Rise of Q&A Marketing. It's not hard to see why either. Amazon's Echo and Google Home point to the coming Internet of Things (IOT).

 

Once that tsunami hits Google's currency - searches fueled by questions and answers - becomes universal, ubiquitous, and demanding. New information architecture and really understanding what "responsive design" and "mobile first" really means is the least of what we'll need to understand as our content marketing and websites become crowdsourced platforms.

http://www.curagami.com/rise-of-q-a-maketing/ 

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Popup Nation - Why We Are About To Crowdsource Everything

Popup Nation - Why We Are About To Crowdsource Everything | Curation Revolution | Scoop.it

Crowdsourcing's Marketing Secret

When I read Jeff Howe's Crowdsourcing: Why The Power of the Crowd Is Driving The Future of Business I missed the secret implication. The secret implication explored here is Popup Nation.

Popup Nation
Popup Nation is the removal of financial and cultural gatekeepers creating a new group of hotels, restaurants and books created by Andrew Keen's dreaded "cult of the amateur".

In fairness Keen's book was written in 2008 and that seems like a revolutionary lifetime ago. Today one thing is clear. We are about to crowdsouce everything.


This post explains WHY we will crowdsource everything soon and HOW crowdsource for fun and profit.

more...
Martin (Marty) Smith's curator insight, March 30, 2013 3:06 PM

Wrote this yesterday and it has had a lot of shares already.