Curation Revolution
Follow
Find tag "connection"
41.3K views | +0 today
Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Triangle eCommerce Group: The New Ecom 6.9.15 6pm @RTPFrontier

Triangle eCommerce Monthly Meetup (Special Guest Marty Smith)

Tuesday, Jun 9, 2015, 6:00 PM

The Frontier
800 Park Offices Drive Durham, NC

5 eBusiness people Attending

Triangle eCommerce Group Meetup: We are all set to host our first meetup! Our first meeting will have three interactive programs: • Curagami Founder & Former Director of eCommerce Marty Smith shares a short presentation about eCommerce trends. • Q&A with Marty so bring your SEO, site conversion, which shopping cart to use, mobile & social commerce ...

Check out this Meetup →

I'll be speaking at the first Triangle Ecommerce Meetup at the RTP Frontier Center on 6.9.15 at six pm. Will be discussing connection and the new ecommerce covered not long ago in a @HaikuDeck: 
https://shar.es/12HWyn  

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Internet Markeing Lessons From Coke Freestyle Soda Machine

Internet Markeing Lessons From Coke Freestyle Soda Machine | Curation Revolution | Scoop.it

Can a soda machine teach important Intenret markeitng lessons? Yep, the brilliant Coke Feestyle machine is a stduy in Lego-like building simple, adding touch so even complex things feel easy and the "appification" of everything.

We share ideas for how to move Coke Freestyle machines into an Internet of things by using a mobile app to create community and gamify their very cool soda machine: :

  • Connect machines to the web and show top choices for this location.
  • Also show top "downloads" from major related cities (Charlotte or Austin for Raleigh).
  • Widgetize the "popular soda" app so it can be easily shared on blogs.
  • Have a contest on who can create the most tasty new flavor. 
  • Show a video on how to create new favors. 
  • Create FourSquare-like mobile - Freestyle games and interactions.
more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

People Don't BUY Brands, They JOIN Them

People Don't BUY Brands, They JOIN Them | Curation Revolution | Scoop.it
When thinking about product and brand innovation– what seems to elude many executive leaders is a lack of understanding that people do not buy products, they buy into meanings.
Martin (Marty) Smith's insight:

Great post that reminds us what we think is important, the feature set we stare at and work so hard to improve, matters little. Connection matters, community matters and being included or heard matters. Fascinating post.

* People don't buy brands, they join them quote comes from author Faith Popcorn.  

more...
janlgordon's comment, March 21, 2014 2:45 PM
Love it Marty, this is so true, great post!
janlgordon's comment, March 21, 2014 2:45 PM
Love it Marty, this is so true, great post!
aanve's curator insight, March 21, 2014 10:46 PM

www.aanve.com

 

Scooped by Martin (Marty) Smith
Scoop.it!

The Courage To Be Imperfect: Brené Brown and the Connection Economy [TED video]

The Courage To Be Imperfect: Brené Brown and the Connection Economy [TED video] | Curation Revolution | Scoop.it
Brene Brown explains becoming a great Internet marketer means giving up the tyranny of perfection and embracing an ever escalating social vulnerability.
Martin (Marty) Smith's insight:

Why does our increasingly social economy make some companies uncomfortable? It isn't easy to embrace an ever-increasing amount of vulnerability; to not play or cling to the tyranny of perfection are both doomed strategies already extinct. 


This piece explores how companies can dare to be great in a socially connected time.  

more...
No comment yet.