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Scooped by Martin (Marty) Smith
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10 Social Marketing Lessons From Banksy via @Curagami

10 Social Marketing Lessons From Banksy via @Curagami | Curation Revolution | Scoop.it

Banksy, a grafitti artist, is a powerful social marketer. Banksy's art blew up New York teaching ten online marketing lessons for those wise enough to see including:

  1. Live By A Single Rule: If Your Content Is Generating Shares DO MORE.
  2. Other “Control Rules” Are Gone.
  3. Use existing distribution systems, but turn them upside down.
  4. Create EVENTS and content people will CHASE and SHARE.
  5. Get THEM to do YOUR work for YOU.
  6. Keep some secrets as long as possible.
  7. Whatever happens is all good as long as Rule #1 still applies.
  8. Use the Internet and social media to amplify content & events.
  9. Define deadlines because deadlines heighten the web’s amplification.
  10. Rinse & Repeat


Are people racing around NYC to see your latest work? If no then steal some social marketing tips from one of the world's best - Banksy.

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Irina Mk's curator insight, November 25, 2014 5:16 AM

Le Marketing social selon Banksy... Règle 6 : garder des secrets le plus longtemps possible. La règle la plus importante ? Peut-être car nous avons tendance à vouloir "tout" dévoiler sur le web participatif. Mais gardons un peu de mystère.... Le mystère attire et attise la curiosité.

DareDo's curator insight, November 27, 2014 9:17 AM

J'aime bien l'idée de prendre quelqu'un de connu et d'exploiter son savoir-faire pour expliquer celui de la personne qui en parle ;-)

Rescooped by Martin (Marty) Smith from Transmedia: Storytelling for the Digital Age
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Transmedia Is the New Black: "Media That Matters" Conference Explores the Future of Storytelling

Transmedia Is the New Black: "Media That Matters" Conference Explores the Future of Storytelling | Curation Revolution | Scoop.it

Transmedia storytelling is storytelling across multiple forms of media with each element making distinctive contributions to a viewer's understanding of the story. By using different media formats, transmedia creates "entrypoints" through which viewers can become immersed in a storytelling world.

 

Telling stories across platforms seems a perfect way to create impact. So why hasn't the documentary community fully adopted it?


Via The Digital Rocking Chair
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Will 3D Printing Change Our World? Yes How? Great Question...

Will 3D Printing Change Our World? Yes How? Great Question... | Curation Revolution | Scoop.it

Print The Legend
Even if only HALF the potential of 3D printing is realized it will still be substantial. Print The Legend is a great documentary film about what may be the end of the beginning of 3D printing. The film is certainly one of the best and most accurate films about startups we've ever seen, a #mustwatch for entrepreneurs.

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malek's curator insight, October 30, 2014 7:21 AM

What a great story of the startup in pursuit of printing the legend, turning myth to reality.