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5 Common SEO Mistakes To AvoidSEO as an optimization strategy may be dead, but technical SEO or using the right signals to properly define your content marketing remains important. 5 Common SEO Mistakes To Avoid1. Only Create One H1 tag. 2. Title is IMPORTANT & Company Name goes at the end.
3. Order matters always important to left and count down.
4. Keywords are GOOD, but don't spam (meta and body text).
Are you sure you want to delete this scoop?
Want to understand your website's SEO strengths & weaknesses? Create an "ecosystem view" with your website next to top organic competitors. Here's How...
his is a great article that needs to be bookmarked for reference. Top Notch!
How your startup can benefit from high-quality website content, and why you might need to hire someone to oversee it for you.
Content is the new SEO.
Key factors Google considers to be indicators of high quality:
A proper content strategy requires a significant amount of time and talent. But as a time-crunched business owner, you might not have enough bandwidth to regularly generate and oversee the content creation for your website. If that's the case consider hiring a director of content who can create and publish white papers, newsletters blog posts or e-books for you.
Make sure your http://bit.ly/RichSnippet renders with the content you create publish and syndicate to your top socials.
Most Internet marketers agree. Your website must be heroic, a quest of and for greatness. But how can your marketing make customers heroes? Here's How: Ways To Make Your Customers Heroes Online
* Gamification (nothing like social kudos to reinforce a heroic journey).
* Curate and Use UGC (User Generated Content).
* Contests (who has the best Tough Mudder Pinterest board etc...).
* Leaderboards (part of gamification, but a constant reminder that a game is going on NOW).
Website design tips and several examples of "heroic" websites are included. If you know of great heroic online experiences please share so we can curate in.
Very Good Information;
Why "Fun" Marketing Is TOUGH
After reviewing http://www.thefuntheory.com/ and not having much fun it struck how hard creating "fun marketing" is. In this piece for ScentTrail Marketing I compare creating "fun marketing" to developing viral marketing. Turns out FUN is as elusive as viral. Here are my 5 Tips to Safely Create Fun Marketing: 1. Create Personas.2. Test, Test, Test.3. Don't Try To Go "Viral".4. Find FUN Out There. 5. Have Some Fun Yourself.
Use these tips and remember to have some fun since it is impossible to LIE for any amount of time in Internet marketing. The math and truth always wins.
Conference Content - Content Marketing Gold Mines Surprising how many conference attendees and creators don't realize the content happening BEFORE, DURING and AFTER a conference is powerful, targeted and easy to create (and so less costly). Some conferences even seed the conference high ground to live bloggers. I've lived blogged several conferences and outranked their static pages for a few days. No way the marketers who held the Digital Marketing For Business Conference in Raleigh on Monday 4.15 and Tuesday 4.16 would let such a kidnapping happen. The DMFB conference had real time social media content created by a volunteer army of tweeters, Google Plusers and other social media advocates. Even with all that help I created the "unofficial" conference Pinterest board and Twitter list. This post is about how to win the conference content WAR even if you've lost a battle here and there. I wrote the piece to be hands on. I followed and explained the content marketing and curation created for the #DMFB conference.
If storytelling is the new SEO then how do you tell stories on a e-commerce website? Here are 10 E-Commerce Storytelling Tips with examples and how to tips.
E-Commerce Storytelling Tips 1 to 3It was fun writing this piece. Since covering the first 3 tips ran over 1,000 words Ten E-Commerce Storytelling Tips became a multi-part blog "series".Tips 1 - 3 are covered in this @Atlanticbt post. The remaining 7 tips will be covered over the next few days.
Webmaster this article is a must read
Marty gives many great examples that can increase your traffic and conversion rate.
This is the second infographic from our weekly series of infographics on Facebook Page Marketing.
Cool Facebook "survival tips" here.
Let's try and fix how the poor design, usability or content of your website is driving visitors to your site away in seconds ?
Great piece about BOUNCE RATES and how to structure content to bring them down. Also great general idea - that having a website does not equal benefiting from the site. When the clueless create websites they can do more damage than good via bad tagging, poor meta data (especially titles) and bad structure producing high bounce rates and so never earning Google's trust. Don't think just because you finally got that website up it is doing you any GOOD (lol). Internet marketing requires a PRO to advise you at some point otherwise you fly the plain into the mountain and feel good about it all the way in.
Marty that is so right, just because you hit the "go live" button doesn't mean that you are done. Unfortunately many website owners stop there. The reasons can be for a number of things, lack of budget, of knowledge, or just simply thinking it's done.
A great marketing company well watch the analytics and trends on the site (good or bad) and make suggestions to their clients.
3 Things You Can't Know, Until You Know Apparently I've entered that "professor emeritus" space that befalls all Ecommerce Directors as they age (lol). Before I link off into the sunset here are three things I could have told you back when I was an Ecom director only on pain of death (yours or mine :). 1. Internet Marketing Isn't What You think I wrote a piece about how misinformed most people are about what Internet marketing IS: http://www.atlanticbt.com/blog/why-internet-marketing-isnt-what-you-think-it-is/ Internet marketing is the extension, amplification and feedback loop every marketer depends on. For every moment you obsess about look and feel you lose money because THEY (your customers) will tell you everything you need to know if you only LISTEN. Oh, and make sure you LISTEN to Google too. Good to do what the KING tells you to do WHEN she tells you too. 2. Everything Balances and Dances Until There Is A Wobble Metrics are tied to each other. When your traffic goes up chances are your bounce rate will inch up too. When your time on site goes up because you've created great gamification or video marketing your SEO gets easier, you generate more Facebook LIKES and life is good. Then there is a wobble. Wobbles are inevitable so staying calm and carrying on no matter how severe the wobble is the only way to be an Internet marketer (otherwise you end up jumping off the roof LOL). Wobbles can come from Google, competitors or the war in Iraq. Death, taxes and that there will be costly wobbles in your Internet marketing future are life's new immutable truths. Your Internet marketing will dance again after a period of rehab and if you stay calm and carry on. 3. The Secret Is There Is No Secret I spent valuable TIME trying to find the FREE LUNCH of Internet marketing, the silver bullet, the one action that would solve all problems. Some may be able to do so, but someone wins the lottery too that doesn't mean it makes statistical SENSE (lol). Your best Internet marketing bet is to: * DO THE WORK.
* LISTEN to the responses. * Rinse and Repeat. The MAGIC of life and Internet marketing is in the JOURNEY not the destination no matter how rich it makes you. In the end your money goes into a trust or to your children, so what matters is what is happening NOW, this MOMENT.
If you are doing the work, no matter how "bad" you think it is, you are ahead of many. If you LISTEN you are ahead of more and if you relentlessly rinse and repeat you will be at the far right of Internet marketing's bell curve. Good luck to all the Supermen and Superwomen out there thinking that surely their head will explode if they have to learn one more thing (it won't) and never trusting they are really THERE (they are).
You NEVER need anything MORE than what you have as you read this. You are fully armed and ready right NOW to change the world, to change YOU. Do the work. Listen. Rinse and Repeat.
We will be broadcasting LIVE via a Google Plus hangout. You can watch the video at Atlantic BT's Blog: http://www.atlanticbt.com/blog/think-like-an-internet-marketer-meet-the-four-tenors-of-im-saturday-1-19-free/ .Use Hashtag #IMFreeSaturday to follow. Raleigh web developers Atlantic BT sponsor a Q&A called Free Internet Consulting Saturdays. The Four Tenors of Internet Marketing share tips on the 19th.
Bring your questions about SEO, content marketing, Google Plus and Netsertive.
We've added a Google Plus Hangout to our Free Internet marketing Saturday event. Please join us LIVE on Saturday the 19th starting at 11:00 am EST. Video to follow. I am an idiot on G+, so don't let my mangled event invitation stop you from attending a great event either in person or virtual. We will embed hangout video here:http://www.atlanticbt.com/blog/think-like-an-internet-marketer-meet-the-four-tenors-of-im-saturday-1-19-free/ Use #IMFreeSaturday to catch the Tweets.
Psychology definitions written in plain English without all the confusing psychology jargon.
Is it just me or do you see Jungian archetypes all over Internet marketing? This is my post to my friend Doug Kaufman's very well done psychology glossary. Glossaries, as he is proving, are amazing SEO food. FAVOR for MartyMy favor is to take a look at AlleyDog.com's glossary (this post links to the Carl Jung page) and comment on some of Doug's terms. I ask this favor because Doug is sure no one cares enough to comment. I've learned the hard way there are some tricky parts to comments including:* NO ONE comments when other comments are present.* Comments need to be supported by social recognition.
* Comments tend to go drip, drip, drip, flood, so please help AlleyDog.com get to the flood stage. Appreciate it and you have an open chit with me. You may use that chit to have me write something you need or want. I support my posts with social (as I bet everyone who knows me already knows LOL), so help Doug and AlleyDog.com and I will return the favor. . Thanks, Marty
Google's trend chart shows what we sense. Gamification is HOT and getting hotter.
Gamification, the art and science of applying game theory to online marketing, is HOT. The world Google Trends graph above confirms interest is high and getting higher. The steepness of the curve maybe its most impressive accomplishment. Why Is Gamification So Hot It is hard to think of any Internet marketing that can't be made better with gamification? The curve became very steep as Google began twisting our SEO fates with Panda updates. There is a correlation. Google's new algorithm cherishes heuristic measures such as time on site, return visitors and pages viewed. Nothing tickles those metrics better than gamification. What is gamification? Gamification, when applied to Internet marketing contains these components: * A game with an objective measure, some "material" gains.
* A leaderboard that compares progress in the game.
* Small gains leading to bigger gains.
* A reward system easy to communicate across social nets.
* A game within the game.
* A social horse race.
Klout is a good example of "material" gain. As one's Klout score increases by making waves on the social net "material" gain is realized. For now we will overlook the circular nature of the rewards system (the primary benefit of your Klout score going up is your Klout score going up) and leave an upward swing as "material gain". Leaderboard Scoop.it's My Community is a great example of a perfectly conceived and executed leaderboard. Your track isn't against the top of the stack since seeing Robin Good or Michele Smorgon (@maxOz) visitor counts would be de-motivating. In fact, Scoop.it started with My Community that shared the top of the leaderboard before changing to just a Scooper's immediate competitive set (much more motivating). Small Gains Small gains are always the stepping-stones to bigger gains. The nature of a well-constructed game is the reward system never stops but does ratchet up the more it is played. This ability to slide rewards with play creates a cocaine-like addiction. It is no mistake that the leading troll on Reddit explained his self-destructive behavior as, "I did it for the points," as if anyone should understand his addiction.
The interview, not a Reddit player looked at the man as if he was insane. Reddit's gamification was both means and end and the reinforcement came so fast and furious this man was overwhelmed to the extent his life is in ruins from chasing "points".
Social Points Klout and GetGlue are good about prompting sharing of achievement across social network. Sharing reinforces the gain and sells the game. Game Within The Game On Scoop.it the daily game is views and the game within the game is views against your immediate competitive set as expressed in My Community. On a workout site the most pushups or greatest weight loss can be games within games. Games within games are wheels that increase engagement. Players who play the game within the game are twice hooked and may be the games greatest advocates. Social Horse Race The most valuable competitions are close ones. There is something in human nature that wants to root for the underdog that wants the thrill of victory. We care more about races when they are close, so gamification designers must find ways to insure competition. Scoop.it insured competition when they changed from top of the stack My Community to allowing each player to see their competitive set. If one or a few players run off and leave the pack the game must be reformed to promote competition or it won't endure. Other Resources I wrote what may be the first gamification white paper for Atlantic BT last year: Gamification: Winning Hearts Minds and Loyalty Online
Gamification Summit in SF April 2013 Reality is Broken by Jane McGonigal
After creating the Story of Cancer Store (https://storyofcancer.gostorego.com/ ) in a matter of days I learned 5 valuable "New Ecommerce" lessons including:1. Everyone Should Have A Store.
2. Stores Are Easy.
3. Stores Are Visual.
4. Stores Tell Stories.
5. Stores Are Fun. Your brand and Internet marketing is STRONGER with a store and creating a store is becoming one of the most profitable and underutilized ideas in Internet marketing (especially for B2B relationship based sellers).
Google can feel like a dungeon master. If your website is mission critical, and whose isn't now, and any traffic source controls more than 30% of your websites traffic and/or conversions you are in trouble. Diversification is the key to online marketing success. This post is about 3 Giant Steps to creating your own Internet marketing destiny. Following these steps mean Google's moves will hurt less. If you've just been tagged with a traffic penalty don't rush out and start changing things. Organic change is needed, but you should do so with a plan. BUT, you can double down on PPC, up your email marketing fequency and increase social. Those moves may close the gap left by a Google algorithm change while you begin to remove links (with RemoveEM.com) and do the other things that will get your Google train back on track.Here is the piece about how to diversify your traffic sources and build your list:https://plus.google.com/u/0/102639884404823294558/posts/Maf8cEcEBGu
Fascinating to try to live blog an interview. It is impossible by the way at least for me. I had to stop typing while answering Scotty Mason; Raleigh CBS affiliate WRAL's Tar Heel Traveler's questions. Scotty is a masterful visual storyteller and I picked up a few tips on this our third session together (Scotty shot a segment about Martin's Ride To Cure Cancer and helped create Cure Cancer Starter's mission video). Video Storytelling Tips * Don't have questions written down.
* But be prepared and know your subject. * Be open to accident and unplanned ideas.
* Create in the moment on what inspires you.
* Ask great open-ended questions. * If you don't hear what you want ask the same question again later. * Shoot lots of related b-roll.
* Write a script AFTER filming.
* Tell a story.
Scotty's stories are always parabels. When he told Martin's Ride To Cure Cancer's story (http://scenttrail.blogspot.com/2013/01/tar-heel-traveler-art-of-visual.html) he stressed the winding road of one's life stesses not to take anything for granted. Interesting to see how Scotty tells today's story. http://scenttrail.blogspot.com/2013/06/being-interviwed-by-tar-heel-traveler.html
Better SEO Writing
Just Scooped a great #infographic about SEO Writing that didn't mention some of my favorite tips or anything about "stop words" so I added 5 tips to the Scoop and wrote a quick ScentTrail Marketing post about Stop Words: 15 SEO Writing Tips (10 Infographic, 5 from me) SEO Writing - Eliminate Stop Words (ScentTrail Marketing)
There is great news about the elimination of stop words. When you tune your writing to use shorter sentences, smaller paragraphs and reduces stop words your copy reads faster and so becomes more engaging. Win Win.
I sometime write long sentences; so when I saw these tips about the elimination of STOP words, I had to Scoop this.
Besides a quick explanation of what responsive email design is; I take a look at what’s possible, going through some of the responsive layout patterns we’ve
Email The Register Of Ecommerce Email out performed all other channels when I was an Ecom director. Email contributed more margin to the bottom line and was the cash register of other "lost leader" channels such as PPC. Email also creates important diversification. People on YOUR list put you in control at least as far as you don't irritate or spam. If more than a tiny group on your list complains you are marketing insensitive to their needs (spamming in other words) and your ISP will black ball your website and it can be hellish to get off.
Email As Mobile Life Curator Email marketing is not without its new challenges. Batch and blast the same message means conversion will go down as spam complaints go up. Email's role is changing with the dominance of smart phones. Smart phones and pads are the easiest way to manage emails. Email deletion is easiest on mobile and mobile fills up the free time of waiting in lines and sitting on the subway. Wonder why your open rates are going DOWN? A: Smart phones. All of this means you need personas and segments AND responsive emails in your email marketing these days. You MUST create relevant messages. Use personas, fully articulated archetypes for between 3 and 7 "super groups" within your list. Know what segments within your list such as "multi-buyers" or VIPs are the most profitable. Combine personas, which THEY ARE with your financial segments what THEY MEAN to you to create campaigns that will appeal to THEM and make money for YOU. Email Marketing In Mobile World Tips * Subject Line is beyond important.
* Create responsive email (email must look great on all devices).
* Use PERSONAS and SEGMENTS together.
* Tell STORIES over TIME.
* Curate User Generated Content INTO your email marketing.
* Count and trend unopens as a NO.
* Create & Trend new KPIs such as $ / sent, $ / opens.
* Keep emails OFF your website (dupe content and hurt heuristics).
This last bullet needs some explanation. Your email marketing needs a "can't see this email view it here" link, but keep your creative in a NON-SPIDERED folder.
Allowing your emails to get spidered can cause duplicate content problems and the heuristics of your emails don't help since, if you are creating great Call To Action emails, your audience will not spend much time on your emails as they are simply attention getter pass through to points of conversion.
Today it’s hard to find even a small business that doesn’t have its own website. An online presence has become an essential marketing tool, helping
Gret post about when to do what and how to have OPP (Other People's Platforms) work FOR you not just for THEM.
Great post about when to do what and how to have OPP (Other People's Platforms) work FOR you not just for THEM.
ME: I just love the acronym OPP!
How to boost your SEO using memes and give your readers a dose of humor and information they'll make go viral!
See my note about the linked content - Marty
Meme Marketing Can WIN or HURT This post is a little fast and loose with their definition of a "meme". When Richard Dawkins coined the term he had something more robust than cultural ephemera in mind. The use of Nirvana's lyric is not what made Nirvana a meme. Nirvana came to represent a tribe of angry disaffected youth raised on irony and lied to repeatedly by authority figures from parents to politicians. Trying to tease art from inspiration is a fool's errand, so Nirvana and Kurt Cobain became archetypes representing a movement and a tribe. The author may be fuzzy on what a meme is, but they have the viral power of memes just right. Memes live to do one thing - transfer cultural ideas. Think of the May Fly who lives for a single day. Memes live for as long as the act of transfer is met with ever increasing amounts of transfer.
Meme Creation Tips* Keep ideas simple.
* New Via Known - Use Made To Stick idea and connect NEW ideas to familiar (think of the duct tape on the book's cover) ones.
* As Memes go sideways tweak YOUR messaging.
* If Meme is WRONG stop feeding it (and hope others follow your lead).
* NEVER fight a meme. The reason you don't fight a meme is TO FIGHT is to add transfer energy. The more you attempt to restate the more ingrained the meme becomes. If your meme goes so sideways it is dead wrong STOP FEEDING IT. Often if the originator of a meme stops the feed it will slowly die. Note the use of "slowly". if your boss says they want that fixed tell them sure no problem and DO NOTHING. Do anything and you increase your problem.
Memes vs. Cultural EphemeraMemes have more backbone than cultural ephemera. Dawkins "Selfish Gene" idea is an example of a meme with powerful reach and robustness. Despite many leading authors including Wright (NonZero), Benkler (Penguin and Leviathan) and Shermer (Mind of the Market) the concept of man's innate selfishness is a strong meme. Dawkins must appreciate the irony since the book he wrote in 1976 The Selfish Gene that created or reinforced or given name to the "selfish man" meme doesn't say man is innately selfish. In fact, The Selfish Gene has a detailed discussion of The Prisoner's Dilemma where competitive collaboration is discussed. This misinterpretation brings up an important point. Memes transfer ideas FOR THE PURPOSE OF TRANSFER not accuracy. Expect your meme marketing to go a little sideways when exposed to the world. The smart move, when your memes go a little sideways, is to adjust your messaging to be consistent with how the meme has stripped your ideas down for transfer. If this is starting to sound like playing the MEME SEO game can be a tad dangerous you win a cookie. Just as Dawkins's amazing title created its own meme that was only partially related to his book your memes will take on a life of their own.
Summary BE CAREFUL with "Meme Marketing" and respect the power of the mob and you can WIN big as the author of this post shares. Memes are LIVE AMMUNITION so think about your end goals and test ways your memes will go sideways. If you can't live with a meme going sideways DON'T CREATE MEME MARKETING.
David Meerman Scott writes how to ride fast breaking cultural ephemera and memes to your marketing advantage in The New Rules Of Marketing and PR and NewsJacking.
Know thyself is great Internet marketing advice and this post helps explain how to define your Unique Selling Propositions and Unique Customer Aspirations.
How To Tell Your Brand's StoryThis post is a hands on tutorial for creating brand stories by developing UCAs (Unique Customer Aspirations) and USPs (Unique Selling Propositions). Includes a video explaining USPs. Can't create great Internet marketing without these branding building blocks.
Swarms, Storms and Flocks
As a Director of Ecommerce I became fascinated with swarms, storms and flocks. Things happen inside the world’s largest content network for reasons that are beyond logical explanation. As the founder of Cure Cancer Starter, a crowdfunding platform for cancer research, I am fascinated with swarms, storms and flocks again. Swarm Storms is my name for the strange combination sentient mob behavior. Much like ants and bees the web forms with a collective consciousness that can feint and move like a school of fish or a flock of birds. If you've ever been fishing just prior to a storm you know the activity gets fast and furious before stopping almost entirely. Fish feel changes in pressure and react. Storms influence the creation and path of swarms. Much of Internet marketing is weather forecasting. You model and predict where you thin your Internet marketing and website need to go. Sometimes you want to be out of the path of the storm while other storms you want to ride like a wave.
All Internet marketers are weather forecasters and swarm storm creators. The linked post is the first post on swarm creation from Swarmise, a new book by Swedish political activist Rick Falkvinge. His a piece from the post describing a "swarm organization":
Excerpt "A swarm organization is a decentralized, collaborative effort of volunteers that looks like a hierarchical, traditional organization from the outside. It is built by a small core of people that construct a scaffolding of go-to people, enabling a large number of volunteers to cooperate on a common goal in quantities of people not possible before the net was available.
Working with a swarm requires you to do a lot of things completely in opposite from what you learn at an archetypal business school. You need to release the control of your brand and its messages.
You need to delegate authority to the point where anybody can make almost any decision for the entire organization. You need to accept and embrace that people in the organization will do exactly as they please, and the only way to lead is to inspire them to want to go where you want the organization as a whole to go."
***** Rick is sharing the book one chapter at a time online. Stay tuned and buy the book when it comes out in the summer.
Wrote these tips after Marketing Hits scooped a great piece: In Content Marketing The Title Is The Thing.
The piece blew up with several hundred shares so clearly a HOT topic.
5 Headline Creation Secrets
General Rule - I try to live by the billboard 7-word rule. Sometimes I stretch headlines to 10 or 11 words and those titles rarely work as well as the short, sharp ones.
Here are 5 Secrets To Create Great Headlines.
Tip 1 Use Clichés Clichés are sticky, that's why we remember them. When you turn a cliché upside down your readers will be hooked and want to untangle it. Using clichés is what the Heath brothers mean when they say sell the unknown from the known in their excellent book Made To Stick. Example Cliché Rework Money Is Root Of Evil Except With Mobile WalletiPhone: Best Phone Since Sliced BreadThe second example shows another little trick. Sometimes I use a cliche in a way that doesn't make sense. Leave a little mystery in your headlines because the role of the headline is to convert browsers to readers. Tip 2 Shock A Little
Shock and surprise work great, but cross the line between shock for good and just making people mad and you can lose readers. I like to combine this tip with Tip 3 Use Humor. Example Shock A Naked Woman, An iPhone, A Bar, What's Your Question? Does Google Still Matter?
Shock can come from out of place contrasts (naked women in bars is not usual) or an early statement many may be thinking but no one has articulated in a succinct way yet. If your headline is better you might wind more social shares on content you curate from others. If your headlie creates a new readership be sure to credit your source.
Tip 3 Steal From Great Authors and Popular Culture I like to lift or rework pop culture or well-known literature. Shakespeare played an important role in our education, so I riff of William frequently. Example Shakespeare Out Damned Spot Twitter Says To Pinterest (Macbeth) To Be Or Not To Be Is The Question For Facebook (Hamlet) I flag beautiful phrases with an eye toward mashing the author's hard work into a headline when I read.
Tip 4 Ask And Then Answer A Question When you read a question your mind begins answering. I have two variations of the Q&A headline. One is ask and then answer the other is ask and leave open. Example Q&A Is Content Marketing The New SEO? A: YES Is Content Marketing The New SEO? I answer when I'm looking to reinforce authority. I leave open when mystery might prompt the click better pure judgment call.
Tip 5 Create Alliteration Or Rhymes & Use Numbers Words that have the same sound can create authority, cohesion and plant a good "should read this" hook. I mashed this tip up a bit to include several common headline elements. I do mash alliteration, rhymes and numbers sometimes. Example Alliteration Clear Concise Content For Lent 6 Clear Concise Content Tips For Lent
*****What about you? What are your favorite headline creation secrets. Share and I will curate into a blog post. Thanks, Marty
SEO Doesn’t Have To Be Hard Just shot a video with our resident photographer Andrew Bartlett. Our conversation reminded me Search Engine Optimization doesn’t have to be so HARD.
After shooting a video with our resident photographer, Andrew Bartlett, I realized that SEO in a post Panda and Penguin world is easier than ever. Do the basics well, connect everything so Google knows YOU and be consistent and life is good. Here are the 5 SEO Tips this piece shares: * Keywords in URL.
* Keywords in image Alt text. * Tell a story with Keywords.
* Content With Call To Action is King
* Be consistent With Other Marketing Easy right? What are your 5 favorite EASY SEO Tips?
Great article Marty. Wasn't long ago I'm talking to fellow website designer who said SEO is dead because of social media. I told him, funny how Google hasn't stopped telling website owners to do many of the items you cover in your article.
Marty's fist Free Internet Marketing Consulting Office Friday discussed how to become a social business with Alleydog.com.
Realized a couple of things today about social process, about how to start small and build. Not the way I would do it, I'm all in, but all in freaks people out.
Testing and pilot programs allow the perception of incremental acceptance. Which would you rather do? Jump into a cold lake or ease your way into it? I'm a jumper but respect people who must ease in too (don't understand, but have empathy for LOL).