Curation Revolution
52.2K views | +0 today
Follow
Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Sign of the Times Community Flipboard - Curagami

Sign of the Times Community Flipboard - Curagami | Curation Revolution | Scoop.it

Times They Are A Changin'
We wondered if we could write a digital marketing parable using Dylan lyrics. Turns out you can. In fact we bet  you could tell just about any story with Dylan lyrics. 

This post introduces our new Sign of the Times (SOT) community Flipboard. It isn't a community unless you contribute too. Sign up on Curagami. 

http://www.curagami.com/sign-times-flipboard/ 


more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Marketing’s Truth Problem

Marketing’s Truth Problem | Curation Revolution | Scoop.it

Marketing's Truth Problem is about how to rebuild customer trust by building community, being authentic & using "new tools" to connect, serve and empower customers, collaborators & brands.

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

5 Keys to Creating Customer Evangelists

5 Keys to Creating Customer Evangelists | Curation Revolution | Scoop.it
To reach new customers through word of mouth marketing, you have to first work on creating customer evangelists
Martin (Marty) Smith's insight:

5 Keys To Creating Community
A friend sent me this post since he knows I've been up on this soapbox for several years now. The 5 Critical Success Factors (CSFs) they share include:

1. Establish An Emotional Connection
2. Keep Customers HAPPY
3. Create A Platform where customers can communicate
4. Be helpful and "of service" to your customers
5. Take action on Feedback (i.e. VALUE IT)

more...
No comment yet.