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What Creates Brand Loyalty? | Infographic

What Creates Brand Loyalty? | Infographic | Curation Revolution |
This infographic shows what drives brand loyalty. A retro theme with some bright colors. Simple!
Martin (Marty) Smith's insight:

Join Brands Don't Buy Them
Agree with this infographic about what makes people loyal to brands. Brands are shorthand for contemporary life. We bundle so much meaning into brands such as Nike, Apple and REI that it would be hard to imagine modern life without these shortcuts. 

Faith Popcorn famously said people don't BUY brands they JOIN them and these "loyalty" reasons can help form a brand people want to join.  

Yu Ji's curator insight, May 1, 2013 10:42 AM

Get your customer know you and then, don't forget to get them fall in love with you as well!!

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Beating Amazon with Emotional Intelligence - Curagami

Beating Amazon with Emotional Intelligence - Curagami | Curation Revolution |

Beating Amazon with Emotions
This Curagami post answers our most frequent question - how can the little guy compete with the Big A? We share 4 marketing tips to beat Amazon with emotions including:

* Be Human

* Be Vulnerable and Tell Stories

* Conversations not Lectures

* Money is not the Objection


Add your tips on how to beat the Big A here: 

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