Curation Revolution
52.0K views | +1 today
Scooped by Martin (Marty) Smith
onto Curation Revolution!

How Much Damage is Your Website Doing to Your Business?

How Much Damage is Your Website Doing to Your Business? | Curation Revolution |
Let's try and fix how the poor design, usability or content of your website is driving visitors to your site away in seconds ?
Martin (Marty) Smith's insight:

Great piece about BOUNCE RATES and how to structure content to bring them down. Also great general idea - that having a website does not equal benefiting from the site. When the clueless create websites they can do more damage than good via bad tagging, poor meta data (especially titles) and bad structure producing high bounce rates and so never earning Google's trust. 

Don't think just because you finally got that website up it is doing you any GOOD (lol). Internet marketing requires a PRO to advise you at some point otherwise you fly the plain into the mountain and feel good about it all the way in.  


Brian Yanish -'s curator insight, March 12, 2013 9:08 AM

Marty that is so right, just because you hit the "go live" button doesn't mean that you are done. Unfortunately many website owners stop there. The reasons can be for a number of things, lack of budget, of knowledge, or just simply thinking it's done. 

A great marketing company well watch the analytics and trends on the site (good or bad) and make suggestions to their clients.

Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith!

Marketing the Art of Shoes - Curagami

Marketing the Art of Shoes - Curagami | Curation Revolution |

The Power of SHOES
Isabel Flowers wrote a fascinating post in Artforum about "sneakerheads" and the 1.2 billion dollar aftermarket for sneakers. Flowers' post got us thinking about flocking behavior, how weather-like the Internet is and what sneakers, baseball cards and art can teach us about marketing. 

No comment yet.
Scooped by Martin (Marty) Smith!

Blondie's New York - Curagami

Blondie's New York - Curagami | Curation Revolution |

Blondie's New York
Blondie's New York on the Smithsonian channel stinks but in a good way. If you can't smell, feel and remember NYC in the seventies while watching Blondie's band members stitch their 20-million selling Parallel Lines album together you weren't there. I was and I remember. 

I remember the crime, grime and sense of hopelessness that seemed to have a choke hold on NYC. But the ART was amazing. In a tiny rat-hole of a bar named CBGB the Talking Heads, Ramones and Blondie was born, nurtured, taught and honed. The Smithsonian's documentary tells several stories simultaneously. 

One story is the city's rotting corpse infecting the air and spirits with the thick fetid smell of death and dying. Yet despite or maybe because of the retching, queasy  feel great art was made. Art that defined the city, the bands and us. 

No comment yet.