Curation Revolution
52.3K views | +1 today
Follow
 
Scooped by Martin (Marty) Smith
onto Curation Revolution
Scoop.it!

Thank You Economy or Arrogance, Which Is Better?

Thank You Economy or Arrogance, Which Is Better? | Curation Revolution | Scoop.it

Arrogance seems a consistent tactic in the uber-hot gamification segment. "Uber-hot" and arrogance seem to go together like hand in glove, but perhaps arrogance is a the most sustainable strategy.


Arrogance feels cheaper than the Thank You economy's endless give. This piece explores the question of if arrogance is sustainable. What do you think? Where do you come out on the Arrogance or Thank You debate.

more...
No comment yet.
Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

The Rise of Q&A Marketing - Curagami

The Rise of Q&A Marketing - Curagami | Curation Revolution | Scoop.it

Rise of Q&A Marketing

One of the biggest trends we've seen in 2017 is the Rise of Q&A Marketing. It's not hard to see why either. Amazon's Echo and Google Home point to the coming Internet of Things (IOT).

 

Once that tsunami hits Google's currency - searches fueled by questions and answers - becomes universal, ubiquitous, and demanding. New information architecture and really understanding what "responsive design" and "mobile first" really means is the least of what we'll need to understand as our content marketing and websites become crowdsourced platforms.

http://www.curagami.com/rise-of-q-a-maketing/ 

more...
No comment yet.