Rescooped by Martin (Marty) Smith from eLearning Innovations onto Curation Revolution Scoop.it! Moore's Chasm Applied To Social Nets - Graphic From visual.ly - January 10, 2013 11:27 PM I have applied the Innovation Adoption Model, a model that shows the stages in the adoption process for a new product by a consumer, to social networ Via Bucky Dodd Martin (Marty) Smith's insight: Moore's Chasm Meets Facebook I think this is a cool idea, but the scale is a tad off if 1B users doesn't mean you've penetrated at least some of the laggards then we must be talking global numbers. Instead of getting all wound up about the numbers, let's focus n what the chart asserts. It asserts that only 3 social nets are over the chasm. If the chasm was purely controlled by math they would be right. Since the chasm is controlled by adoption and adoption is part psychology, part engagement and part acceptance (money or advocacy) then serves other social nets are across the chasm (LinkedIn and Google Plus). The other interesting thing about the chasm as applied to social nets is some networks cross and then slide back. MySpace was across and now, well not so much. Could have used a legend on this since some of these social nets are international and so not that well known here.