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How Entropy Is Creating Web 3.0 Right Under Our Noses [Video]

How Entropy Is Creating Web 3.0 Right Under Our Noses [Video] | Curation Revolution |

Marty Note
Happy Black Friday to my friends still in e-commerce. Rock on guys (and girls).

This piece is about how the web is in a constant and relentless search for higher states of entropy and what that means for Web 3.0. Every Internet marketer knows something BIG is changing again.

Since BIG CHANGE is the only constant in my 12 years as an Internet marketer I wanted to spend the day thinking about WHY change seems to come in waves. 

Entropy is the answer and it is good news for the rebel alliance and bad news for institutional "Stars" of the web. 

Brian Yanish -'s comment, November 23, 2012 11:29 PM
Marty, great post. Really enjoyed it.

I've said web developers of the future will need to start studying the history of open source software and how it changed software as we know it. The same thing is happening to the web. As we move to web 3.0 it becomes more web open source 3.0. User generated web development. Just look at a the amount of API's that are used across the web, throw in sites like and now you have user generated web development that is cross platform. Entropy cannot be contained.
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Marketing the Art of Shoes - Curagami

Marketing the Art of Shoes - Curagami | Curation Revolution |

The Power of SHOES
Isabel Flowers wrote a fascinating post in Artforum about "sneakerheads" and the 1.2 billion dollar aftermarket for sneakers. Flowers' post got us thinking about flocking behavior, how weather-like the Internet is and what sneakers, baseball cards and art can teach us about marketing. 

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Blondie's New York - Curagami

Blondie's New York - Curagami | Curation Revolution |

Blondie's New York
Blondie's New York on the Smithsonian channel stinks but in a good way. If you can't smell, feel and remember NYC in the seventies while watching Blondie's band members stitch their 20-million selling Parallel Lines album together you weren't there. I was and I remember. 

I remember the crime, grime and sense of hopelessness that seemed to have a choke hold on NYC. But the ART was amazing. In a tiny rat-hole of a bar named CBGB the Talking Heads, Ramones and Blondie was born, nurtured, taught and honed. The Smithsonian's documentary tells several stories simultaneously. 

One story is the city's rotting corpse infecting the air and spirits with the thick fetid smell of death and dying. Yet despite or maybe because of the retching, queasy  feel great art was made. Art that defined the city, the bands and us. 

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