Curation Revolution
Follow
Find
46.1K views | +90 today
 
Scooped by Martin (Marty) Smith
onto Curation Revolution
Scoop.it!

Social CRM Is HOT and Becoming Affordable

Social CRM Is HOT and Becoming Affordable | Curation Revolution | Scoop.it

Social CRM on a BudgetDirect Marketing NewsCRM vendors leading the way, according to the Nucleus report, include Oracle and Salesforce.com.

Marty Note
Working on an open source social CRM/CMS called SpinSnip. Want to relieve some of the pain points of publishing in a multi-channel world such as:

* Poor control of content, need retrieval at snippet level via tags.
* Need DIY multiauthor capabilities.

* Better exception reporting analytics.

* Feed management and sourcing.
* More curation control.

This article discusses how to create social CRM on a budget possible now due to the cloud and lowering CRM costs. Helpful since SpinSnip is fall 2013.

more...
No comment yet.
Curation Revolution
Curation is the next web revolution.
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

E-commerce Broken & Branding Is BS...But - Curagami

E-commerce Broken & Branding Is BS...But - Curagami | Curation Revolution | Scoop.it

Sindhya Valloppillil's Revelation
E-commerce Is Broken & Branding Is Bullshit riffs Helix CEO Sindhya Valloppillil's in Business Insider. Sindha's ideas about why many merchants and investors don't understand e-commerce 3.0 are among the best we've read. 
 

What do you think e-commerce 3.0 will look and feel like? What are your favorite sites? 

http://www.curagami.com/e-commerce-broken-branding-is-bullshit-but/?v=7516fd43adaa

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Anne Truitt Minimalist Arist Video

Anne Truitt Minimalist Sculptor
Stumbled on Anne Truitt's great sculptures today. Was so blown away I creatd a quick (less than a minute) tribute video.  

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Is Red Bull The Top Content Marketing Company in the World? - Jeffbullas's Blog

Is Red Bull The Top Content Marketing Company in the World? - Jeffbullas's Blog | Curation Revolution | Scoop.it
The rise of content marketing means we must all become publishers. How do we do that well and what is the top content marketing company on the planet?
Martin (Marty) Smith's insight:

We answered this question in the affirmative in a siilar post for @ janlgordon Curatti blog in 2014: http://curatti.com/red-bulls-branding-lesson-media-companies-now/ 

http://curatti.com/red-bulls-branding-lesson-media-companies-now/

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

West Texas Blizzard - Save Lives With Social Media - Curagami

West Texas Blizzard - Save Lives With Social Media - Curagami | Curation Revolution | Scoop.it

Stuck In Mobile With Memphis Blues Again
I'm stuck in Van Horn West Texas thanks to the day after Christmas blizzard. Stuck also because the highways (I10 and I20) have been closed. This experience made are realize something important every brand manager and web team needs to know.  

How would you answer this question, "What 3 things are you doing to connect with customers in real time in 2016?" If "mobile" isn't part of at least 2 of your answers you aren't ready for 2016. TxDot, the Texas Department of Transportation, isn't ready for 2016 and this post shares why. 

Post also shares ideas on how to connect such as:

  • Assign A Social Media Master – Someone responsible for aggregating ALL social information about an event and sharing across platforms
  • Create Event Hashtags – Create hashtags such as #dec15i10i20 to FORM a community then aggregate from multiple sources using YOUR event hashtag
  • Live Video and Photo Feeds – Why can’t we SEE the problem and then the resolution? Seeing = believing and seeing the parking lot that I-10 became east of Van Horn would reduce the number of motorists driving toward the abyss.

 

Learn more about how your company, team and brand can win in an emergency by curating content and developing community in real time. 

 

more...
Mikko Hakala's comment, December 29, 2015 3:40 PM
Strong importance of mobile expected also from the technology side: https://agenda.weforum.org/2015/11/these-technologies-are-shaping-the-future
Scooped by Martin (Marty) Smith
Scoop.it!

5 Cool Content Marketing Tools & How We Use Them via @Curagami

5 Cool Content Marketing Tools & How We Use Them via @Curagami | Curation Revolution | Scoop.it

5 Cool Content Marketing Tools shares how we use Scoop.it, Haiku Deck, Paper.li, Gplus & Pinterest to create, test and improve Curagmai's content marketing. Tools discussed:


@Scoop.it

@Scoop.itHaiku Deck
Paper.li
GPlus

Pinterest 


Learn why we love these 5 content marketing tools:


http://www.curagami.com/5-cool-content-marketing-tools/?v=7516fd43adaa

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Content Marketing: Link Lessons From Curagami Top 10 Posts

Content Marketing: Link Lessons From Curagami Top 10 Posts | Curation Revolution | Scoop.it

Link Lessons
Inbound Links can teach you a lot about content marketing.  This post shares lessons from Curagami's Top 10 Posts including:

* Surf Waves Don't Create 'em

* Know Your 80-20 Rules

* Write What You Know & Tell Stories

Learn more lessons from Curagami's 8,000 links in:
http://www.curagami.com/link-lessons/?v=7516fd43adaa  

more...
No comment yet.