Curation Revolution
90
Curation is the next web revolution.
Follow
Scooped by Martin (Marty) Smith onto Curation Revolution
Scoop.it!

Social Media in Higher Ed Alumni Relations | Merge

Social Media in Higher Ed Alumni Relations | Merge | Curation Revolution | Scoop.it

We'll discuss best practices for higher education alumni social media and which colleges are getting it right.

Marty Note
This is a slideshare from @mattmcfadden. Matt spoke at Raleigh Internet Summit today about social and SEO. He mentioned MergeWeb.com, his company, figured out how to put social shares directly in an email. I've Tweeted for more on this as it sounds cool. Matt admitted they are still testing, but the ability to fire social shares without consumption of the content behind the link sounds cool.

Thoughts this slideshare was well done. I like the idea of social as only as good as the fit for your audience. I think this is true and points to the need for persona and segmentation work.

Martin (Marty) Smith's comment, November 7, 2012 2:37 PM
Thanks Jim. Marty
Martin (Marty) Smith is also curating
Design Revolution BI Revolution Mobile Revolution Ecom Revolution Marketing Revolution Thank You Economy Revolution
and 8 others
Discover Topics Martin (Marty) Smith is following
Instagram Tips and Tricks The 21st Century Content Curation World Digital Cinema Tools Digital Delights for Learners Digital Delights
and 1427 others
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

A Rocker, a Brand Doctor and GIVE & ASK at TED - Atlantic BT [VIDEOS]

A Rocker, a Brand Doctor and GIVE & ASK at TED - Atlantic BT [VIDEOS] | Curation Revolution | Scoop.it
Rocker Amanda Palmer worked with Red Maxell, the brand doctor, to create ASK and GIVE magic at TED last week complete with lessons for all marketers.
Martin (Marty) Smith's insight:

Fun to write this piece after another more strange serendipity between Save The World Marketing ideas and the people who are shaping a new maketing. 

Great TED video from rocker Amanda Palmer and Seth Godin's Icarus Deception video that hits you right in the chest (in a good way).  

No comment yet.
Rescooped by Martin (Marty) Smith from Curation & The Future of Publishing
Scoop.it!

Thought Leaders Share Content Marketing & Curation

Thought Leaders Share Content Marketing & Curation | Curation Revolution | Scoop.it

Lee Odden CEO at Toprankblog interviewed 10 thought leaders on content marketing and curation. The article was published one year ago but is still really relevant, probably even more. I love the approach of Brian Solis who asks the good questions :

"Obviously you (as a company) have something to contribute, something to say, something of value to offer which is mostly likely why you’re in business. I need to hear about that."

 

Curation offers the opportunity to settle this dialogue between a brand and its users, becoming always more engaging. It's not enough to be here, you have to be here to say. As says Ann Handley, Chief Content Officer at @marketingprofs, "All organizations are now publishers — meaning, the company with the most engaging and interesting content is the one who wins."




Via janlgordon, axelletess
janlgordon's comment, December 4, 2011 1:00 PM
@Internet Billboards
Getting ready to launch in the next couple of weeks - it's way more than a blog:-) I will be writing original articles as well as curating. Thank you for your kind words, I appreciate it.
Robin Good's comment, December 4, 2011 1:53 PM
Hi Jan, thank you for sharing this. :-)

I wanted to let you know that your last link, the bit.ly one isn't good. It has an extra square bracket at the end making it unusable.

Also: I think it would be very appropriate when curating something that is over a year old to say so explicitly as it is an extra element of immediate evaluation for the reader.

Keep it up!
janlgordon's comment, December 4, 2011 2:32 PM
@Robin Good
Hi Robin,

Thanks for letting me know about the link, I just fixed it.

I will add your revision to the post, you're absolutely right, an oversight here:-)