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Social Media in Higher Ed Alumni Relations | Merge

Social Media in Higher Ed Alumni Relations | Merge | Curation Revolution | Scoop.it

We'll discuss best practices for higher education alumni social media and which colleges are getting it right.

Marty Note
This is a slideshare from @mattmcfadden. Matt spoke at Raleigh Internet Summit today about social and SEO. He mentioned MergeWeb.com, his company, figured out how to put social shares directly in an email. I've Tweeted for more on this as it sounds cool. Matt admitted they are still testing, but the ability to fire social shares without consumption of the content behind the link sounds cool.

Thoughts this slideshare was well done. I like the idea of social as only as good as the fit for your audience. I think this is true and points to the need for persona and segmentation work.

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Martin (Marty) Smith's comment, November 7, 2012 2:37 PM
Thanks Jim. Marty
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Beating Amazon with Emotional Intelligence - Curagami

Beating Amazon with Emotional Intelligence - Curagami | Curation Revolution | Scoop.it

Beating Amazon with Emotions
This Curagami post answers our most frequent question - how can the little guy compete with the Big A? We share 4 marketing tips to beat Amazon with emotions including:

* Be Human

* Be Vulnerable and Tell Stories

* Conversations not Lectures

* Money is not the Objection

 

Add your tips on how to beat the Big A here: http://www.curagami.com/beating-amazon-emotional-intelligence/ 

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