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Startups - Four Ways To Redefine Failure

Startups - Four Ways To Redefine Failure | Curation Revolution | Scoop.it
From www.atlanticbt.com - November 6, 2012 2:15 PM

What did Marty learn from starting four companies? Four ways how to redefine failure.

Marty Note
Wrote this piece just before the Internet Startup Summit in Raleigh. It shares my four startup "failures" and the hard won lessons learned. My money scorecard is just about break even and I've had amazing experiences, so "failure" isn't the way I think about my startup experience. As Eckhart Tolle says, "Whatever is happening is exactly what is supposed to be happening."

If you have great stories of hard lessons learned please share and I will curate into the piece on Atlantic BT's blog. Thanks. Marty 

 

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Thought Leaders Share Content Marketing & Curation

Thought Leaders Share Content Marketing & Curation | Curation Revolution | Scoop.it
From www.toprankblog.com - December 5, 2011 9:17 PM

Lee Odden CEO at Toprankblog interviewed 10 thought leaders on content marketing and curation. The article was published one year ago but is still really relevant, probably even more. I love the approach of Brian Solis who asks the good questions :

"Obviously you (as a company) have something to contribute, something to say, something of value to offer which is mostly likely why you’re in business. I need to hear about that."

 

Curation offers the opportunity to settle this dialogue between a brand and its users, becoming always more engaging. It's not enough to be here, you have to be here to say. As says Ann Handley, Chief Content Officer at @marketingprofs, "All organizations are now publishers — meaning, the company with the most engaging and interesting content is the one who wins."




Via janlgordon, axelletess
janlgordon's comment, December 4, 2011 1:00 PM
@Internet Billboards
Getting ready to launch in the next couple of weeks - it's way more than a blog:-) I will be writing original articles as well as curating. Thank you for your kind words, I appreciate it.
Robin Good's comment, December 4, 2011 1:53 PM
Hi Jan, thank you for sharing this. :-)

I wanted to let you know that your last link, the bit.ly one isn't good. It has an extra square bracket at the end making it unusable.

Also: I think it would be very appropriate when curating something that is over a year old to say so explicitly as it is an extra element of immediate evaluation for the reader.

Keep it up!
janlgordon's comment, December 4, 2011 2:32 PM
@Robin Good
Hi Robin,

Thanks for letting me know about the link, I just fixed it.

I will add your revision to the post, you're absolutely right, an oversight here:-)
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