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How to Consistently Out-Curate Your Competitors [Revolution Most Popular]

How to Consistently Out-Curate Your Competitors [Revolution Most Popular] | Curation Revolution | Scoop.it

Marty Note
Reviewing Scoopit Analytics shows this scoop to be a Revolutionary Most Popular Scoop.it post.

Excerpted from this interesting article on Outspoken Media:

"The facts are:

***Content curation is a needed skill that will only grow in importance as more big brands and publishers flood the Internet with all kinds of content.
***Curation can be a fun, rewarding and highly effective part of your online marketing mix.
***Curating content requires skill, tenacity and, above all, an unflinching focus on the needs of your audience.

 

The biggest temptation all search marketers face is to sell our souls to the Borg and AUTOMATE EVERYTHING.

 

An effective curation strategy requires a healthy variety of sources. If you expect any one tool to do all of the work for you, you’re going to miss a lot of remarkable content.

 

So, use a fancy tool as one of your filters, if you wish. But don’t fool yourself into believing you can just put it on autopilot and watch it magically send you everything you need to succeed.

 

If your goal is to curate content that provides true value for your audience, you’ve got to out-hustle all of the namby-pamby posers in your niche who claim to be curating, however half-heartedly.

 

Here is a collection of solid strategies and tasty tactics that will help you consistently out-curate your competitors.

1) Create Twitter lists of experts and thought leaders in your niche.

2) Save Twitter searches for relevant keywords.
3) Build customized MyAllTop pages to keep up on industry blogs.
4) Set up Google Alerts for targeted keywords.
5) Subscribe to blogs by RSS and view them in Google Reader.
6) Create topical lists on Facebook.
7) Perform keyword searches in Trackur.
8) Explore Regator’s curated blog directory.
9) Hunt down content by category on StumbleUpon.
10) Find applicable articles and experts with Topsy.
11) Join relevant LinkedIn groups.
12) Search Scribd’s documents database.
13) Dig into the bookmarked items on Delicious.
14) Keep an eye on curated niche sites that serve your audience, like Inbound.org.
15) Scour the Web with Snip.it and Scoop.it.
16) Drop your keywords into Bottlenose.
17) Scan the curated lists on List.ly.
18) Sign up for a personalized email digest from YourVersion.
19) Say hello to your little friend: Social Buzz.
20) Swing by Ice Rocket and ROCKZi once in awhile.
21) Ignore Google+ at your own risk. I dare you. #smooches.

 

Constantly Refine and Refocus Your Curation Strategy:

I like to cram tons of different sources into my content funnel at the beginning of each new curation project. Then, once I’m convinced I’ve cast my net wide enough, I begin the crucial process of whittling down those sources into a much more manageable list.

 

Be the Pickiest, Little Curator Allowed by Law:

If you’re going to out-curate your competition, every piece of content you serve to your audience has to be exactly the right piece of content.

Set high standards and strive to exceed them...."

 

 

Read full, long and interesting article here: 

http://outspokenmedia.com/online-marketing/how-to-consistently-out-curate-your-competitors/


Via Giuseppe Mauriello, Therese Torris, Martin (Marty) Smith
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Martin (Marty) Smith's comment, October 2, 2012 7:08 AM
Great note Giuseppe. I moved it to Curation Revolution this morning. Marty
Giuseppe Mauriello's comment, October 2, 2012 7:22 AM
@Marty...I have seen your rescoop few minutes ago. Thanks for appreciation my curated article.
massimo facchinetti's comment, October 5, 2012 7:48 PM
I am far from being namby-pamby
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Content Marketers Beware - Rise of the Hackers Impacts You Too Now! via @sengineland

Content Marketers Beware - Rise of the Hackers Impacts You Too Now! via @sengineland | Curation Revolution | Scoop.it

Marty Note 
As a content curator and publisher I've had content we wrote copied and brazenly stolen. Google's latest algorithm changes seem to be reducing whole cloth copying, but another and potentially more dangerous dragon is rising - the content hack.

It is possible to do all kinds of bad things to your content as this Search Engine Land post shares. This highly recommended post doesn't only share scary stories and examples of content hacks. The post also shares a great set of tools to help publishers ward off what may be inevitable - someone hacking their content.  

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malek's curator insight, February 10, 11:06 AM

Scary, the hacked content algorithm is not working?   hacked content is still showing up in the search results. 

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Ecommerce & Content - Win Hearts, Minds & Loyalty & Curagami Customer Hunt

Ecommerce & Content - Win Hearts, Minds & Loyalty & Curagami Customer Hunt | Curation Revolution | Scoop.it

Ecommerce & Content Win Hearts Minds Loyalty
How can your website cut through the impossible clutter of today's ultra-competitive online world? How can you find the right development partner to achieve your online goals?

This Curagami post shares how to find a vendor capable of helping your e-commerce website win along with our current Curagami Customer Hunt.


 

http://www.curagami.com/ecommerce-content-marketing-hearts-minds-loyalty/?v=7516fd43adaa

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Content Marketing Battle UGC vs Landing Pages - Curagami

Content Marketing Battle UGC vs Landing Pages - Curagami | Curation Revolution | Scoop.it
Content Marketing Battle UGC vs Landing Pages shares the battle with User Generated Content platforms and landing pages. We favor hybrid content marketing.
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Martin (Marty) Smith's comment, January 21, 5:03 PM
Thanks John. Marty
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Escaping West Texas & Why I love Durham, NC

After being trapped, along with hundreds of others, of rthree days in the nice but desolute Van Horn, Texas stuck between the New Mexico mountins behind and ...
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7 SEO Tips & Trends For 2016 You Need To Know - Curagami

7 SEO Tips & Trends For 2016 You Need To Know - Curagami | Curation Revolution | Scoop.it

7 SEO Tips and Trends
Appreciate @Os Ishmael sharing Anne Carton's great 7 SEO Trends for 2016 Post today. Anne's post was so good we linked it from the Curagami post it inspired. Our 7 SEO Trends / Tips for 2016:

* Great Content Creates Community (despite Content Shock) 

* Mobile and Smartphones Are Changing Everything

* Video RULES

* Community Is KEY

* Community Shock Is Coming

* Empower Ambassadors, Understand Proxy Marketing

* Fresh and NOW Beat Stale and THEN

Be sure to add your SEO tips for 2016 and we will mash them into this post with a link back and our thanks.


http://www.curagami.com/7-seo-tips-for-2016/?v=7516fd43adaa

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