Free because the most valuable thing in a car is the driver. Valuable if loyalty and branding is creatively tapped, buying risks reduced & magic increased.
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Burn Down Your House
Watch David Byrne carefully. Everything happening is practiced but not stale, choreographed but spontaneous and crazy & planned. If there is a better example for where our near real time, content, community and commerce online world is going we don't know it.
This infographic shows what drives brand loyalty. A retro theme with some bright colors. Simple!
Martin (Marty) Smith's insight:
Join Brands Don't Buy Them