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Curation Revolution
Curation is the next web revolution.
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Is Social Media Marketing Dead? Yep & Here's Whats Next - via @Curagami

Is Social Media Marketing Dead? Yep & Here's Whats Next - via @Curagami | Curation Revolution | Scoop.it
Jeff Fromm in a great post for TBJ makes Curagami's tactical marketing is dead argument beautifully. Social Media Marketing is dead & here's what's next.


Martin (Marty) Smith's insight:

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Brian Yanish - MarketingHits.com's curator insight, July 23, 5:05 AM

As we consume more and more content via our mobile devices, both content marketing and social media marketing strategies need to be re-examined.


Why?

The end user, your consumer now has Notification Distraction, be it from a game or text message your content has limited engagement time of these devices. Getting a share has become even harder. 


Connecting content to product engagement is the new marketing.

Karen Dietz's comment, July 23, 2:43 PM
I really enjoyed this article Marty and am going to reference it for another kind of story project I'm working on. Good stuff! Thanks for finding and sharing.
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10 Qualities of Effective Content Curators [3 From Scenttrail]

10 Qualities of Effective Content Curators [3 From Scenttrail] | Curation Revolution | Scoop.it

Here are 7 Tips From MoMA Curator:

1. Focus on Goals

2. Have Empathy

3. Be Careful, Cautious and Selective

4. Editorialize

5. Provide Attribution

6. Understand What’s Timely and Trending

7. Have an Eye for a Great Title


and 3 From Scenttrail (Martin Marty Smith on Scoopit)

8. Cast A WIDE Net, Curate Disparate Content.

9. Don't Forget OPC (Other People's Curation).

10. Use Rich Snippets to Consistently Theme Your Curation.

Cast a "wide net" pulling seemingly disparate subjects into your curation using our curatorial skills to create connection and synergy. Don't forget the most powerful content on YOUR network is THEIR User Generated Content (UGC) and curation. Rich Snippets don't recreate the content wheel but do them your curation creating a consistent blanket of meaning and value.

Added a comment about putting a title in front of a masterpiece in comments on Scoop.it:
http://blog.scoop.it/2014/02/13/7-qualities-of-highly-effective-content-curators/

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The Content, Commerce & Social Media Revolution - CrowdFunde

The Content, Commerce & Social Media Revolution - CrowdFunde | Curation Revolution | Scoop.it

After Google's algorithm changes content is KING, context QUEEN. Online merchants who "match the hatch" of content to customers create advantage. Winning this advantage takes courage.

Courage because when one revolution happens things get crazy. When three revolutions are happening simultaneously its time to get in the basement with water and a year's supply of canned goods.

Instead of doing that we suggest reading about how content, commerce and social media can contribute to one another on CrowdFunde our startup dedicated to helping websites, brands and companies tap wisdom of crowds.

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