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Curation is the next web revolution.
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Ecom Merchants Amazon MustSteal Tactics Part II - ScentTrail Marketing

Ecom Merchants Amazon MustSteal Tactics Part II - ScentTrail Marketing | Curation Revolution | Scoop.it

Amazon Ecommerce Mus Steals Fro 2014 Continues with #6 - 10:

* Gamification.
* Speed.
* Shipping.
* Algorithms not people.

* Think Different.

Add teset to must steal tactics 1 - 5:

* Content Curation.

* Information Is Half The Profit.

* Price Arbritrage.
* Arbritrage Everything.
* Think in SCALE.

and you have an RX for ecommerce victory in 2014. Steal any 3 of those tactics and you will make more money this year than last.

1 - 5:
http://www.scenttrail.com/top-10-reasons-amazon-will-kick-ecommerce-butt-2014/


6 - 10
http://www.scenttrail.com/ecommerce-steal-these-amazon-tactics/

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Amazon's Social Rebirth ScentTrail Marketing

Amazon's Social Rebirth ScentTrail Marketing | Curation Revolution | Scoop.it

Amazon's New Social Relevance
Amazon was late to social media and they paid a price for being tardy. Almost 90% of Amazon's pages have been eliminated from Google's index post Panda and Penguin.

Granted we would all like to be left so "high and dry" since Amazon still has 127M pages in Google, but, as this linked post describes, Amazon is embracing social media marketing now with new tools such as Amazon collections and a social share widget that is approaching ubiquity.

If Amazon can learn new social shopping tricks so too can your website. The key idea is even a website that was slouching toward having a billion pages in Google must play for social relevance now as so should we all.  


Related

Amazon's Collections on Scoopit
http://sco.lt/7eE6Tp 


Amazon's Social Rebirth on ScentTrail Marketing
http://scenttrail.blogspot.com/2013/08/amazons-social-rebirth.html  

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Top 10 Reasons Amazon Kicks Ecommerce Butt In 2014 & What To STEAL - ScentTrail Marketing

Top 10 Reasons Amazon Kicks Ecommerce Butt In 2014 & What To STEAL - ScentTrail Marketing | Curation Revolution | Scoop.it

Top 5 Reasons Today (5 more tomorrow)
This post got so good to me I had to break it into two. The top 5 reasons Amazon will be kicking ecommerce butt and taking names next year:

* Content Curation (they are better at riffing, snipping and spinning content than anyone). 
* Understand INFORMATION = more than half the "profit" of an online transaction. 
* Price Arbitrage (no prices is ever static on Amazon). 
* Arbitrage Everything (Amazon will trade anything and everything). 
* Amazon Thinks in web "scale" and that is BIG and BIGGER, Fast and FASTER. 

Don't despair. Yes Amazon will be kicking all of our butts for quite a long time online, but that doesn't mean we can't grab bull by horns and narrow the gap in 2014. Knowing what Amazon is so good at is a great place to figure what you can STEAL. 

Doesn't cost much to CHANGE your thinking and may win the day! 

 

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malek's comment, December 30, 2013 2:13 PM
"mortal combat" in ecommerce, thoughtful.