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In response to world renowned content curation expert Robin Good, I have provided a video crash-course in order to explain what I was talking about in Google Reader Conspiracy: Google Removes Content Curators/Syndicators Best Friend.
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Small businesses take note: It's no longer about your products and services. It's about giving your customers what they want and need--and not old-fashioned marketing.
Trust is built with a client when they are confident of your expertise. For consultants, a great deal of the work is educating your client in order to gain that confidence and trust. Becoming their "go to" person on your area of expertise is one of the key ways. Good marketers have always known this and social media makes it much more accessible.
Great piece on Content Curation
Whether you are a person who just likes to stay on top of the latest news, a blogger like me who needs a way to organize the vast amount of information that comes my way or a person who just enjoys sharing what they find with others you’ll love this list of great new tools to read and share your favorite content.
While I use ScoopIt for my professional curation, I use Pinterest for my more personal curation, such as creating a visual recipe book or curating my favorite art.
McLuhan's "The User is the Content" takes on a whole new meaning in the age of YouTube and Social Media.
WebProNews interviewed Kate Brodock, the Executive Director of Digital and Social Media at Syracuse University about critical elements of successful content curation on the web.
From her replies: "People or organizations tend to falter in two areas.
a) In the verification process b) when they should be giving proper attribution to the original content creator. These two areas need special attention.”
...proper attribution of the original content creator is very important.
There are many ways to do this on various platforms, and there are generally recognized “best practices” that people use.
If you neglect the attribution part of the equation, this is when you get into sticky situations (no matter what your expert lawyer has told you).
...It pays to take a look at how each platform handles this aspect of curation and make sure you’re dotting your “I”s and crossing your ‘t’s.”
Right on the mark. 8/10Read more: http://www.webpronews.com/content-curation-what-does-it-take-to-be-successful-2011-10
Content curation is the identifying, selecting and sharing of content that is meaningful to a specific target audience as well as other online resources such as articles, blog posts, videos, tweets, and photos.
What is content curation and why is it so important for the future of web content publishers? The content curator is the next emerging disruptive role in the content creation and distribution chain.
There are more and more signs that Content Curation is starting to “grow up”. The tools are maturing, ever more impressive cases are being created and interest from investors is rising. However - yet to come – are long-term, consistent and sustainable business models.
"Rather than (always, only) writing stories, we should be trying to solve the problem of comprehensively informing the user on a particular topic."Yes!
It's the second time that I go back to this insightful article by Jonathan Stray, dating back to 2011, but which was visionary and rightful then as it is still now. The first time I did, right after it came out, I didn't actually realize in full how relevant and important was the idea being communicated through it.
On the surface the article talks about an hypotethical Editorial Search Engine as a desirable news app. But if you look just beyond the surface, which is by itself fascinating, in essence, Mr. Stray indicates how useful and effective it would be if news publishers moved on from reporting and and into 100% curated coverage of a certain topic, issue or story, opening a fascinating discovery gateway around each story and allowing in time for these streams to intersect and interconnect with each other.
By doing this, we can not only make the news much more interesting and relevant, but we can transform them into instruments for in-depth learning about anything we are interested in.
In this light the future of news could be very much about Comprehensively Informing an Audience on a Specific Topic. And if you stop enough time to re-read it and think about it, this is a pretty powerful and revolutionary concept by itself.
He specifically writes: "Rather than (always, only) writing stories, we should be trying to solve the problem of comprehensively informing the user on a particular topic."
"Choose a topic and start with traditional reporting, content creation, in-house explainers and multimedia stories. Then integrate a story-specific search engine that gathers together absolutely everything else that can be gathered on that topic, and applies whatever niche filtering, social curation, visualization, interaction and communication techniques are most appropriate."
Jonathan Stray makes also a very inspiring connection to Jay Rosen of NYU and his idea of covering 100% of a story which in my view correctly anticipated the niche content curation trend while going beyond it in its effort to explore gateways to innovation.
Insightful. Visionary. Inspiring. 9/10
A useful article on the role of journalists by Jonathan Stray. He postulates that rather than writing stories, journalists should be trying to solve the problem of comprehensively informing the user on a particular topic, by applying filtering, social curation, visualistion and interaction with their audience. I think the professional press has woken up to this, and commend the Guardian for their insightful reporting.
Giuseppe Mauriello: If you are searching a plugin to use for your WordPress site as your content hub to curate and create content, and to see full integration with Twitter, you will appreciate immediately the value in Dashter immediately.
It’s a WordPress plugin – so it installs and runs directly inside your administrative dashboard. Your website instantly transforms from a website to a powerful command center for your social media activities.
Dashter is a combination of several powerful social media tools in one. It helps you about:
1) LISTEN to real-time conversations and tweets on Twitter, with an ear towards listening for topics & conversations that are related to the content you post on your website. Filter out the noise and use Dashter’s listening tools to discover tweets that matter to you.
- You can control your entire Twitter account from within your WordPress dashboard;
- View trends in your social circles, use your content as a springboard for searches, and stay connected with your lists;
- Reply, ReTweet, Quote, Favorite, and all your favorite Twitter actions are available throughout your blog. Listen in on any search, list, or hashtag – or just explore.
- Unlimited listening posts in the stream.
2) CURATE with Dashter with exclusive in-line content curation platform is the state-of-the-art in collecting, organizing, and creating fresh content on your site from existing tweets. And unlike 3rd party “curation” tools – the content originates from your website. Add context & build original articles in minutes.
- Every tweet you read inside Dashter includes a Curate option, so you can curate anything that inspires you.
- Curating tweets with Dashter lets you include Tweets in any post you designate. You can start a post and then seek out inspiring or relevant tweets to include, or you can find a tweet first and start a post from there. The choice is yours.
- When you curate a tweet using Dashter, not only is the tweet content pulled in to your post, but we also import the people who were included.
- Dashter will automatically import any #hashtags from the tweets you curate as WordPress tags.
- Curated Tweets can be embedded using our basic formatting, the Twitter Embed method, or using the popular Blackbird Pie plugin.
- Unlike other curation tools on the market, Dashter focuses on driving traffic back to your website.
3) CULTIVATE social relationships on Twitter with far greater depth and precision than ever before.
- Targeted interaction;
- Dashter shows you not only the latest connections but the most substantial ones – giving you insight and intelligence ahead of any social engagement.
- You can truly custom-tune your engagement to everyone you care about. Build passionate and powerful communities around you and your website.
- Interests lie at the intersection of your social engagement and the tags you use on your website – allowing you to flag articles and site content for individuals who you think will care most about them.
4) AMPLIFY your site’s social reach.
When it comes time to share your content with the web – Dashter is ready to help you amplify your message to reach your target audience better than ever before. Dashter includes a built-in social scheduler to help ensure the broadest reach possible.
Pricing: License $65.00 one time, on 1 domain / website. It includes:
*Feature-Rich Twitter Client*Built-In Social Scheduler*Advanced Profile Views and Interests Management*In-Line Curation & Curation Projects*Post-By-Post Listening in the Social Stream
Try out it: http://dashter.com
Start Dashter tour: http://dashter.com/tour
Watch demo video: http://vimeo.com/33056090
Read also this interesting blog post here: http://dashter.com/introducing-dashter-1-1-start-screen-and-curation-projects
The key point of the conclusion of this article is how does one make meaning of all the buzz in social media. Content curation is part of the solution.
"Most commentary on social media ignores an obvious truth—that the value of things is largely determined by their rarity. The more people tweet, the less attention people will pay to any individual tweet. The more people “friend” even passing acquaintances, the less meaning such connections have. As communication grows ever easier, the important thing is detecting whispers of useful information in a howling hurricane of noise. For speakers, the new world will be expensive. Companies will have to invest in ever more channels to capture the same number of ears. For listeners, it will be baffling. Everyone will need better filters—editors, analysts, middle managers and so on—to help them extract meaning from the blizzard of buzz."
Robin Good: The Institute for the Future and the University of Phoenix have teamed up to produce, this past spring, an interesting report entitled Future Work Skills 2020.
By looking at the set of emerging skills that this research identifies as vital for future workers, I can't avoid but recognize the very skillset needed by any professional curator or newsmaster.
It should only come as a limited surprise to realize that in an information economy, the most valuable skills are those that can harness that primary resource, "information", in new, and immediately useful ways.
And being the nature of information like water, which can adapt and flow depending on context, the task of the curator is one of seeing beyond the water,
to the unique rare fish swimming through it.
The curator's key talent being the one of recognizing that depending on who you are fishing for, the kind of fish you and other curators could see within the same water pool, may be very different.
Here the skills that information-fishermen of the future will need the most:
ability to determine the deeper meaning or significance of what is being expressed
2) Social intelligence:
ability to connect to others in a deep and direct way, to sense and stimulate reactions and desired interactions
3) Novel and adaptive thinking:
proficiency at thinking and coming up with solutions and responses beyond that which is rote or rule-based
4) Cross-cultural competency:
ability to operate in different cultural settings
5) Computational thinking:
ability to translate vast amounts of data into abstract concepts and to understand data-based reasoning
6) New media literacy:
ability to critically assess and develop content that uses new media forms, and to leverage these media for persuasive communication
literacy in and ability to understand concepts across multiple disciplines
8) Design mindset:
ability to represent and develop tasks and work processes for desired outcomes
9) Cognitive load management:
ability to discriminate and filter information for importance, and to understand how to maximize cognitive functioning using a variety of tools and techniques
10) Virtual collaboration:
ability to work productively, drive engagement, and demonstrate presence as a member of a virtual team
Critical to understand the future ahead. 9/10
Executive Summary of the Report: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-work-skills-executive-summary.pdf&nbsp;
Download a PDF copy of Future Work Skills 2020: https://docs.google.com/viewer?url=http%3A%2F%2Fapolloresearchinstitute.com%2Fsites%2Fdefault%2Ffiles%2Ffuture-skills-2020-research-report.pdf&nbsp;&nbsp;
Molly Wood is getting fed up with Facebook and the friction from its 'frictionless' sharing.
Whereas social media is moving towards content curation, this seems to be moving away from it, creating noise rather than value.
A depiction of just how much content flows onto the web every day and an argument for the need for curation and curators.
This is the sixth in the series of “Practical Social Media”, looking in depth at how to set-up and run Social Media as part of your overall business...
Managing all the content that comes at us can get overwhelming. We can set up systems to tag, categorize, filter, sort, organize and essentially manage content at various levels. And once we’ve sifted through all the content that is sent to us, and we’ve decided what it is that we want to share, how do we select the system we want to use to curate it?
When I was approached two weeks ago to be part of the Workplace Learning Today team, I was both flattered and thrilled to take on a new challenge. In preparation for delivering weekly insights, I decided to do a major cleanup of my Google Reader Feeds. And before I knew it, the wave of content hit me and I was flooded. There had to be a better way.