Curaduria de contenidos y Preservacion digital
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Curaduria de contenidos y Preservacion digital
Curaduria de contenidos para seleccionar. Preservacion para conservar el patrimonio digital.
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Rescooped by Alejandro Tortolini from Curation, Social Business and Beyond
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58 Surfire Ways to Curate or Create Persuasive Content Your Audience Will Love

58 Surfire Ways to Curate or Create Persuasive Content Your Audience Will Love | Curaduria de contenidos y Preservacion digital | Scoop.it

I selected this post by copyblogger because this is one of those pieces you can read once but it really comes to life when you're writing that article, blog post, curating someone elses piece. There are so many valuable insights and suggestions, it's definitely worth reading and keeping for those days when you need creative inspiration.

 

Here are a few things that caught my attention:

 

*GREAT CURATORS Understand your readers. Know their fears, dreams, and desires. How can you engage with someone you don’t understand?

 

**Don’t write for a large audience. Choose one person, picture him, and write to him as if he’s a friend.

 

**Use a conversational tone of voice. Nobody wants to chat with a company.

 

**Be engaging. Using the word you is the most powerful way to be more engaging.

 

Be remarkable. So much content is out there, how can you stand out?

 

**GREAT Creation or Curation comes from CONTEXT Disclose your point of view, tell your personal story, and develop your own voice.

 

**If your readers feel they know you, they will connect with you.

 

**Use familiar language. Check Twitter, Facebook or Google’s Keyword Tool – and find the wording your readers use.

 

Curated by Jan Gordon covering "Content Marketing and Beyond"

 

Read full article here: [http://bit.ly/HQj1vl]


Via janlgordon
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Beth Kanter's comment, May 27, 2012 1:57 PM
I love this post - thanks for finding
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Curation Tools That Help You Find Hidden Gems That Nobody Else Is Posting

Rob Diana writes: "The core of my concern is that curators need tools to find those stories that may not be as popular as others.

Otherwise, all news comes from a few select sites that are read by the masses. Obviously, this is not what we want to have happen."

 

He couldn't be more right. 

The rest of his article, dating back to November, offers good insight into what the 1% of former Google Reader was really doing and what they are looking for now that it is gone.

 

Insightful. 8/10

 

Curated and Selected by by Robin Good

 

 

Read the full article: [http://bit.ly/tCbIPj]


Via Robin Good, janlgordon
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janlgordon's comment, December 18, 2011 2:57 PM
Hi Robin,
This is a good one - thanks for sharing this!!
Jan
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5 Best Practices Every Content Curator Should Follow

5 Best Practices Every Content Curator Should Follow | Curaduria de contenidos y Preservacion digital | Scoop.it

I selected this piece by Steve Rosenbaum for Mashable because there are some excellent tips to make you a trusted source, build a loyal following and add value to the community.

 

I don't know about you but everytime I read a post about curation, I see something different, this one is from someone who knows what he's talking about.

 

Here are some highlights:

 

Be part of the content ecosystem

 

**What a curator should do is embrace content both as a marketer and an organizer

 

Follow a schedule

 

**No matter what and how much you post, 2 new links a day and one big post per week, that's a schedule

 

**Be consistent and post at the same time everyday so your readers will know when to expect new content

 

**consistency and regularity brings new users and helps you build a loyal fan base

 

Embrace multi platforms

 

**Put your work where your audience is, today you have to go to them (more about this in the article)

 

Engage and Participate

 

**Select only the best content - read everything before you hit the send button - you'll build trust by helping your readers find great content and information

 

**This is a great way to build relationships with bloggers and other curators (more on this in the article)

 

Share, Don't Steal

 

**Last but definitely not least, you must acknowledge the source, there are no exceptions

 

**When people choose to listen to you, it's because you've proven to separate the signal from the noise

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://on.mash.to/Jk8uWH]


Via janlgordon
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janlgordon's comment, April 29, 2012 6:06 PM
Hi John, It's funny, we can read these articles over and over but I always find something new each time I read them. How about you?
John van den Brink's comment, April 30, 2012 2:50 AM
Hi Jan, correct. Everytime I think "oh, I know already" But when I read the article I always find one or two things that I didn't knew already :)