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Curaduria de contenidos y Preservacion digital
Curaduria de contenidos para seleccionar. Preservacion para conservar el patrimonio digital.
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Five Big Problems with Content Curation | Social Media Today

Five Big Problems with Content Curation | Social Media Today | Curaduria de contenidos y Preservacion digital | Scoop.it
I recently attended a conference where a major financial institution proudly displayed its new automated content curation system. Basically, their answer to the content marketing dilemma every company is facing is to use an outside company to skim off the best financial-services content around the web and present it on their site as a value-added customer service.

On the surface, this seems like a very elegant solution. I mean, why spend the time and money to create original content when you can curate unlimited content from the web and present it as your own customer portal? An intoxicating idea.

This is a popular trend but it is also problematic because it flies in the face of other marketing considerations …

 

El autor alude a problemas y errores que se cometen en curaduria de contenidos.

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Content Curation: A Poor Substitute for Original Content | Social Media Today

Content Curation: A Poor Substitute for Original Content | Social Media Today | Curaduria de contenidos y Preservacion digital | Scoop.it
You may have noticed that content curation has grown very quickly as a way for people and organizations to publish on the Web.Sure, there are some benefits to this effort.

 

El autor, David Meerman Scott sostiene que la cuarduria de contenidos es un pobre reemplazo para la falta de contenidos propios.

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9 Curated Moments from the Social Curation Summit | Social Media Today

9 Curated Moments from the Social Curation Summit | Social Media Today | Curaduria de contenidos y Preservacion digital | Scoop.it

In July, I participated in the Social Curation Summit in New York City. Here are 9 noteworthy sound bites from Twitter that represent the variations in conversation, people and moments – my curation from within the Social Curation Summit. You’ll see that I’ve ended with two of my own tweets. Hope you enjoy this.

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