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Curaduria de contenidos y Preservacion digital
Curaduria de contenidos para seleccionar. Preservacion para conservar el patrimonio digital.
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58 Surfire Ways to Curate or Create Persuasive Content Your Audience Will Love

58 Surfire Ways to Curate or Create Persuasive Content Your Audience Will Love | Curaduria de contenidos y Preservacion digital | Scoop.it

I selected this post by copyblogger because this is one of those pieces you can read once but it really comes to life when you're writing that article, blog post, curating someone elses piece. There are so many valuable insights and suggestions, it's definitely worth reading and keeping for those days when you need creative inspiration.

 

Here are a few things that caught my attention:

 

*GREAT CURATORS Understand your readers. Know their fears, dreams, and desires. How can you engage with someone you don’t understand?

 

**Don’t write for a large audience. Choose one person, picture him, and write to him as if he’s a friend.

 

**Use a conversational tone of voice. Nobody wants to chat with a company.

 

**Be engaging. Using the word you is the most powerful way to be more engaging.

 

Be remarkable. So much content is out there, how can you stand out?

 

**GREAT Creation or Curation comes from CONTEXT Disclose your point of view, tell your personal story, and develop your own voice.

 

**If your readers feel they know you, they will connect with you.

 

**Use familiar language. Check Twitter, Facebook or Google’s Keyword Tool – and find the wording your readers use.

 

Curated by Jan Gordon covering "Content Marketing and Beyond"

 

Read full article here: [http://bit.ly/HQj1vl]


Via janlgordon
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Beth Kanter's comment, May 27, 2012 1:57 PM
I love this post - thanks for finding
Rescooped by Alejandro Tortolini from 21st Century Tools for Teaching-People and Learners
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40 Interesting and Mind Blowing Social Media Infographics - tripwire magazine

40 Interesting and Mind Blowing Social Media Infographics - tripwire magazine | Curaduria de contenidos y Preservacion digital | Scoop.it
Instead of poring over figures and long reports to decipher data, an infographic can immediately explain what the data actually means...

Via Gust MEES
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Rescooped by Alejandro Tortolini from Curation, Social Business and Beyond
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How to Share Content More Efficiently by Integrating Google Reader and Buffer

How to Share Content More Efficiently by Integrating Google Reader and Buffer | Curaduria de contenidos y Preservacion digital | Scoop.it

This piece is from Martin Geysler's collection - Social Media What We Think About it.

 

Excerpt:

 

If you subscribe to a lot of blogs and invest time in sharing useful content with your audience this workflow will help you streamline your process.

 

 

One of the most powerful dynamics of social media is the democratization of information. The more you can read, learn and share, the more value you should be able to extract from various digital channels.

 

Tapping into Web 2.0 to stay educated and informed is a labour intensive proposition.

 

**The tools are free but your time comes at a cost, so the more efficiently you can mange the process the better.

 

**If you subscribe to a lot of blogs (and other RSS feeds) and invest time in sharing useful content with your audience this workflow will help you streamline the process.

 

Before getting started there is one important caveat I need to mention.

 

**This is a broadcast tactic that will help you become more efficient at scheduling and sharing information. It’s one small piece of digital communication puzzle.

 

**To get the most out of social media you need to make connections and build relationships by engaging in real time. Enough said, let’s proceed.

 

Read more: http://www.socialmediaexplorer.com/social-media-marketing/buffer-and-google-reader/


Via Martin Gysler, janlgordon
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Beth Kanter's comment, January 23, 2012 3:53 PM
I saw an article like this from Christopher Penn over the summer, he uses his iPad and flipboard to do this. I'm using buffer and find one of my best Twitter tools - if I can discipline my self to use it. The Chrome plugin helps a lot. But one of the things I've noticed is that I don't systemmatically read blogs as much as I did a few years back. Now, I look for particular Twitter lists, honed keywords, and specific sources. I need to get my discipline back around this ...
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Understanding Online Content Curation

Understanding Online Content Curation | Curaduria de contenidos y Preservacion digital | Scoop.it
Understand what online content curation is and how curated content fits into your overall marketing campaign, the Do’s and Don’ts of content curation.

 

Like fashion, Internet Marketing as SEO promotional techniques are often recycled and “re-launched” as something new and exciting.
In the fast moving world of Internet Marketing , where media, platforms and “Hot Sites” change and evolve at a rapid pace it is important for you to understand how online content curation fits into your overall marketing campaign.

 

Chances are you are already curating content online in some form without even being aware of it. So what is a curator and what is content curation? A curator is anyone who actively manages a collection. The curator seeks the best examples of relevant things to add to the collection and gets rid of anything that doesn’t fit.

 

Online Content Curation – The Concept...


Via Martin Gysler, evangelina chavez
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