Curaduria de contenidos - Content curation
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“Sobre curaduria de contenidos”
Curated by Alejandro Tortolini
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comunica2punto0.com - February 28, 9:44 AM

Guía Rápida De Pinterest En Español ¿No La Tienes? Descárgatela Aquí Gratis

Guía Rápida de Pinterest en español.

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Content Curation has Experienced Significant Growth in 2012 & Growing

Curata did a 2012 Content Curation Adoption Survey and what they found are some very impressive facts about curation and they say it will become even more mainstream in years to come.

 

Here are some Facts from the Survey:

 

**95% of marketers have curated content in the past 6 months

 

**85% of curators say establishing thought leadership is their main objective

 

**63% of marketeres use email newsletters to find third-party content to share

 

**79% of marketers use social media to find third-party content to share

 

**75% of marketers cite social media as channel of choice for sharing content

 

**30% more marketers cite finding high quality content as their biggest challenge compared to 2011

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

See whole article here: [http://bit.ly/JqqS77]


Via janlgordon
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socialmediapearls.com - May 13, 1:06 PM

10 Steps To Curate Your Social Media Content With Scoop.it for Increased Value | Social Media Pearls

Are you asking the following questions: “What is social media curation?” and “How does it add value?” Are you like many business owners trying to get your head around curation and the associated benefits? Well I have come to realize, you are not alone!


Via José Antonio Bravo
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enterprisestrategies.com - May 2, 8:17 AM

Dynamic Curation: What Brands Can Learn From An Emmy Award Winner

This piece was published by Andy Jankowski for Enterprise Strategies.

The author has skillfully woven together a piece along with some videos using the strategy PBS Documentary Emmy award winner, Ken Burns.

 

"Corporate communicators are the Ken Burns of their organization’s content, helping move the story along through context and rhythm."

 

Here are 4 great tips with some wonderful takeaways:

 

Storyboard first

 

**Before you go digging for information, think about the message you want to convey

 

**What is the point of your communication? Who is your audience?

 

**Create a storyboard around this message.

 

Filter Intelligently

 

**Could I make this information richer or better by using information outside of my organization?”

 

**“Do infographics and video exist that would help my people learn this concept better?”

 

Don't Become Part of the Problem

 

**Identify good stuff

 

**Put it in the right collection

 

**Document it

 

Know When to Create and When to Curate

 

**Creation and curation should coexist. Curation is not in competition with creation.

 

**Instead, it is a form of creation.

 

**The creation process of a corporate communicator or internal journalist creating content is still happening

 

Curated by Jan Gordon covering "Content Curation and Social Business and Beyond"

 

Read full article here: [http://bit.ly/HGphZe]


Via janlgordon
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www.loopfuse.com - May 2, 8:16 AM

What Does the Social Enterprise Look Like? [infographic]

“Social” is definitely receiving its fair share of attention these days and that promises to only accelerate when things like Facebook buying Instagram for a billion dollars (yes, Billion…with a “B”) happen.

 

Looking beyond the social, mobile, local aspects of a company like Instagram and to how companies can benefit from their employees’ social graph is this awesome infographic on the Social Enterprise from Gist.

 

Some good data here including many stats that point to the early stages of adoption and comfort that companies have with permitting social access from the workplace.

 

Suggested by Arik Rizer and Jan Gordon covering "Content Curation, Social Business and Beyond"

 


Via janlgordon
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mashable.com - May 2, 8:15 AM

5 Best Practices Every Content Curator Should Follow

I selected this piece by Steve Rosenbaum for Mashable because there are some excellent tips to make you a trusted source, build a loyal following and add value to the community.

 

I don't know about you but everytime I read a post about curation, I see something different, this one is from someone who knows what he's talking about.

 

Here are some highlights:

 

Be part of the content ecosystem

 

**What a curator should do is embrace content both as a marketer and an organizer

 

Follow a schedule

 

**No matter what and how much you post, 2 new links a day and one big post per week, that's a schedule

 

**Be consistent and post at the same time everyday so your readers will know when to expect new content

 

**consistency and regularity brings new users and helps you build a loyal fan base

 

Embrace multi platforms

 

**Put your work where your audience is, today you have to go to them (more about this in the article)

 

Engage and Participate

 

**Select only the best content - read everything before you hit the send button - you'll build trust by helping your readers find great content and information

 

**This is a great way to build relationships with bloggers and other curators (more on this in the article)

 

Share, Don't Steal

 

**Last but definitely not least, you must acknowledge the source, there are no exceptions

 

**When people choose to listen to you, it's because you've proven to separate the signal from the noise

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://on.mash.to/Jk8uWH]


Via janlgordon
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www.dokumentalistas.com - April 11, 5:42 PM

Content Curation: Dando sentido a los contenidos

Tercer post de la serie sobre el Content Curator, realizada por Evelio Martínez, sobre la primera de la fases de curación de contenidos: el sense making.

Via Juan Jesús Baño
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wwwhatsnew.com - March 30, 11:05 AM

InstaGrok, aprende buscando y relacionando información

InstaGrok es un didáctico portal web en el que, introduciendo una simple palabra en el buscador principal del sitio, se nos despliega una considerable (#tic_ccss Probando instagrok excelente aplicación funciona a modo de mapa conceptual y con...

Via Javier de la Cruz, Alejandro Tortolini
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www.checkapps.net - March 20, 12:42 PM

Glue, guarda y organiza marcadores en paneles durante tu navegación por Internet

Otra aplicación en beta restringida para la que hay que solicitar invitación.

Glue, guarda y organiza cualquier enlace o contenido que encontremos interesante durante nuestra navegación a través de su extensión para Chrome y los presenta en paneles que se pueden compartir gÅ•aficamente.

 


Via Raúl Luna, Ángel Barbas, ferbor, Labtic.Unipe
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vimeo.com - March 16, 8:31 AM

What is Curation? | Video by Percolate

This is the first in a series of videos explaining the shifts we're seeing in the world of content creation. Curation has exploded with the growth of Twitter, Tumblr and now Pinterest. In this video, we wanted to try to get into the heads of some of our favorite curators to understand what makes them tick.


Featured curators include:
Maria Popova (twitter.com/brainpicker)
Joanne McNeil (twitter.com/rhizomedotorg)
Peter Hopkins (twitter.com/bigthink)
Edith Zimmerman (thehairpin.com/)
Anthony De Rosa (soupsoup.tumblr.com)
Rex Sorgatz (twitter.com/fimoculous)
Piers Fawkes (psfk.com)
Tina Roth Eisenberg (swiss-miss.com)

 

watch video in fullscreen HD here: http://vimeo.com/38524181


Via Giuseppe Mauriello
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journalistsresource.org - March 16, 8:30 AM

Journalist's Resource: Research for Reporting, from Harvard Shorenstein Center

Excerpted from the article by Harvard Gazette:

 

"We live in a world of too much information and not enough knowledge. No one feels the strain of that digital-age truism more than journalists, who are asked to ferret out and process information with ever-increasing speed — and often at the expense of providing solid context for the news of the day.


Journalist’s Resource, a new online tool developed at Harvard’s Joan Shorenstein Center on the Press, Politics and Public Policy, aims to put that background knowledge at the fingertips of reporters, bloggers, or even concerned citizens by making the work of academics less opaque and easier to find.


But the website, which curates scholarship on government, economics, society, and the environment, is more than just a reliable shortcut for deadline-driven journalists.


“There is a real need for deepening journalism with verified, high-quality knowledge that informs the kind of serious journalism that makes our democracy work,” said Alex S. Jones, director of the Shorenstein Center and a lecturer in public policy at HKS.

 

“It becomes very difficult for journalists, journalism professors, and students to go through and find the key items that would help them. We’re trying to be a useful filter and curator.”...."

 

Check out official website http://journalistsresource.org  

read more here: http://news.harvard.edu/gazette/story/2012/03/academia-meet-the-press/

 

Photo by Stephanie Mitchell/Harvard Staff Photographer


Via Giuseppe Mauriello
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vimeo.com - March 16, 8:30 AM

What is Curation? | Video by Percolate

This is the first in a series of videos explaining the shifts we're seeing in the world of content creation. Curation has exploded with the growth of Twitter, Tumblr and now Pinterest. In this video, we wanted to try to get into the heads of some of our favorite curators to understand what makes them tick.


Featured curators include:
Maria Popova (twitter.com/brainpicker)
Joanne McNeil (twitter.com/rhizomedotorg)
Peter Hopkins (twitter.com/bigthink)
Edith Zimmerman (thehairpin.com/)
Anthony De Rosa (soupsoup.tumblr.com)
Rex Sorgatz (twitter.com/fimoculous)
Piers Fawkes (psfk.com)
Tina Roth Eisenberg (swiss-miss.com)

 

watch video in fullscreen HD here: http://vimeo.com/38524181


Via Giuseppe Mauriello
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storify.com - March 16, 8:29 AM

SXSW and The Curators Debate: The Curators and the Curated

A great curated story by Guillaume De Cugis of Scoop.it who has nicely synthesized the topics discussed yesterday at SXSW with Maria Popova (BrainPickings), David Carr (the New York Times), Mia Quagliarello (Flipboard) and Noah Brier (Percolate). Moderated by Max Linsky (longform.org). See also the sketchnote at : http://blog.fueledbycoffee.com/tagged/sxswcurate


Via gdecugis, Robin Good, janlgordon
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www.bbc.co.uk - May 14, 5:34 PM

Digital Overload and the Power of Content Curation

I selected this piece written by Steve Rosenbaum for BBC Internet Blog because it's inspiring for those of us who are already curating to watch the evolution of curation and see these words from a man who knows.

 

"Digital Overload and information epidemic is sweeping the planet"

 

**The information ecosystem is flooded with voices, sources, rumors, facts, data, digits, images and check-ins

 

I love the way Steve describes the curators:

 

"To seperate signal from noise, an emerging class of information superheros called Content Curators have emerged"

 

He describes curators as -

 

"Journalists who've climbed into a time machine and been transported to the future, where there are more sources, and more tools, and stunning and sometimes reckless speed"

 

(He spoke at the 3rd BBC Online Briefing this past Friday, May 3rd and discussed curation and what it means for big media players like the BBC)

 

**It may be that what the web needs most are focused, topic oriented editorial specialists. Individuals who can gather information on a related topic.

 

**A new brand of journalist that can bring a distinct editorial voice to a curated content environment

 

Digital Overload is both a problem and an opportunity.

 

**One thing is for certain, the growth in digital content isn't going to slow down

 

**How we manage it - and who we trust to curate the information we need is the next big question on the web

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bbc.in/ID9DNJ]


Via janlgordon
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www.business2community.com - May 14, 5:33 PM

4 Steps That Take Curation to the Next Level

This post was written by Jonathan Crowe for business2community. I selected this two part series because they have great information, tools and resources.

 

I reposted this piece today because it has some great great information and resources in case you missed it, it's worth your time.  The previous post laid out a case for content curation

 

**But no matter how airtight that case may be, the fact is theory is one thing, practice another.

 

As Sales Benchmark Index CEO Greg Alexander points out, even if companies decide to adopt content marketing strategies, that doesn’t mean they’ll be successful.

 

It all comes down to the value of the content you’re offering your customers, and to that end my favorite tip Alexander offers to B2B companies is:

 

“Give away your how-to knowledge.”

 

Here are some takeaways:

 

Use Beth Kanter's   Curation Primer - Beth always gives away information, tools and resources along with very valuable insights

 

Robin Good has a lot of interesting things to say regarding the importance of your visual delivery of content curation, and what’s in store for the future

 

Define and conquer

 

**Define who your audience is, organize it so it's easy to navigate on your site

 

Have Your content come to you - Best Online free curation tools

 

Before You Post, what are you bringing to the table?

 

**The best content curators provide more than just links and copy-and-pasted they summarize. They add their own take.

 

**They frame content in such a way that calls out its relevancy to their audience. 

 

**If they’re smart they cross-reference related content the reader can access, as well.


Get Active

 

**Once your curated content has gone live, then the real work begins — promoting it and engaging with your audience.

 

**Reaching out to them via social media and providing them with a comments section (that you actively respond to) is a must.

 

**After all, curating is all about connecting.

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here" [http://bit.ly/HG4CWd]


Via janlgordon
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366-dias.blogspot.com.es - May 14, 4:37 PM

366-días (solo 366 entradas): Delicious y/o Evernote

Una de las ventajas de la Web 20 es la cantidad de recursos que encontramos para realizar múltiples tareas, asociadas al manejo del tiempo y por ende a la efectividad de nuestro trabajo.

Esas ventajas a veces se convierten en dilema pues abundan las replicas de servicios Web que ofrecen lo mismo que otro y no estamos seguros de cuál emplear. A veces las variaciones son tan sutiles que la selección la acabamos de hacer más por la forma de presentación que por su empleo.

Un ejemplo es la comparación que varias veces me hice entre Delicious y Diigo. Cuando el pasado año se comentó del cierre de Delicious de inmediato reactivé mi cuenta en Diigo que estaba abandonada. El mayor dilema fue cómo pasar de un servicio a otro los marcadores recopilados por años. Por suerte desde Diigo tenían la forma para hacer este traslado y así lo hice.

Al final Delicious no fue cerrado y lo sigo empleando. Hicieron cambios algunos de los cuales no acabo de entender su sentido, pero tampoco me molestan, como es el caso de los Stack, que más parecen elaborados para la publicidad que para la recolección de información.

En definitiva pocas veces ingreso directamente a mi cuenta en Delicious, pues todos los marcadores los genero directamente desde Mozilla y también desde Twitter. Entonces no me interesa mucho la “fachada” de Delicious. Igualmente consulto los marcadores con otro complemento de Mozilla clasificados por los tags o palabras claves asignados.

Pero desde hace un tiempo empecé a emplear con más empeño un recurso Web llamado EverNote, al que le he dedicado varios post en el blog. Con esta aplicación comparto una libreta llamada “Las lecturas de la semana” donde guardo las páginas y otros enlaces que leo durante la semana y que pueden contener una información para un público general.

¿Pero cómo puede emplearse Delicious y Evernote a la misma vez? La respuesta


Via L. García Aretio
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matthewliberty.visibli.com - May 2, 8:18 AM

What Your Klout Score Really Means

I selected this piece by Seth Stevenson for Epicenter Wired because whether we like it our not, Klout is definitlely infiltrating our lives personally and professionally according to the author and a recent article in Forbes  who are saying the same thing.

 

My commentary: I can understand that there has to be a way for businesses to sort through the masses and have some way of finding what they consider to be the best.

If your job requires you to be offline or in the field all day, you can't post on social networks, which is what Klout measures, therefore, your Klout score will be lower than someone else's who has a stronger presence than you and may or not be as competent as you are in your industry.

 

**I'd love to hear your comments about this - How do you feel about this because as I said, whether we like it or not, Klout exists and it is gaining momentum.

 

Your Klout score is gaining in importance: a high one might bring perks, but a low one could dash your career dreams or cause someone not to do business with you.

 

Here are some highlights:

 

**Much as Google’s search engine attempts to rank the relevance of every web page, Klout—a three-year-old startup based in San Francisco—is on a mission to rank the influence of every person online.

 

**Its algorithms comb through social media data:

 

**If you have a public account with Twitter, which makes updates available for anyone to read, you have a Klout score, whether you know it or not (unless you actively opt out on Klout’s website).

 

You can supplement that score by letting Klout link to harder-to-access accounts, like those on Google+, Facebook, or LinkedIn.

 

**The scores are calculated using variables that can include number of followers, frequency of updates, the Klout scores of your friends and followers, and the number of likes, retweets, and shares that your updates receive.

 

**High-scoring Klout users can qualify for Klout Perks, free goodies from companies hoping to garner some influential praise.

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/IuYXQL]


Via janlgordon
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www.pammarketingnut.com - May 2, 8:16 AM

Overwhelmed? 21 Tips to Balance Social Networking, Work and Play

 

I selected this piece written by Pam Moore because I think many of us can relate to what she's saying about participating on social networks, sometimes it can be excessive - those of you who identify surely can relate:-)

 

Pam asks:

 

**How do you know when to tweet, blog, pin, post, talk, chat or turn off all of the above and hang with your in real life friends and family?

 

Have you asked yourself this question? Pam has cleared up the confusion in this article.

 

**what is a social tweeting, Facebooking, Googling, Pinteresting, Linking addict to do?

 

Here are a few of her 21 great suggestions:

 

Here are a few of the  21 tips to help you manage time and balance the many different roles and responsibilities you have 

 

**Have a plan - The only way to social sanity combined with results is to establish a solid plan which integrates with your business.

 

**Acknowledge that "being social" by itself is not going to enable you to quit your day

 

**You must engage as a real human being

**Give without expecting anything in return

 

**Know your community - What do they want to know, do, hear, talk about?

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/HQChLJ]


Via janlgordon
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windmillnetworking.com - May 2, 8:15 AM

Content Curation - The New Power of Social and Economic Influencers

I selected this piece (written by Ray Morin for Windmill Networking) because it's inspiring and right on the money (no pun intended).

 

"How a Nobody Can Become A Somebody"

 

"Social media's power now rests in the hands of those using it" Using the example of Occupy Wall Street movement, it's a fact that social media users have become players in social change".

 

Here's what caught my attention:

 

**In a business context, the social power of these new influencers also becomes economic. Aware of their potential impact, the simple user becomes a major player who is no longer satisfied with the role of spectator.

 

**Companies can no longer appear in the hopes of selling their products and service

 

****In the era of social media, the users are seeking the best information and opportunities as well as demanding to be heard and to contribute to the enrichment of the proposed experience."

 

**Curating the best content and adding context (your viewpoint, reviewing something, providing more information by adding links that are relevant to the topic}. Anything you can do to elevate the conversation is key to influence in social media.

 

**Here's a good piece on the importance of adding value to an original article: "If Content is King, Context is Queen" - http://bit.ly/IWRGHb

 

The author ends this article by asking - "Do you think content is a key to developing influence in social media?"

 

**You need to know who your audience is

 

**Have a story that they can relate to

 

**People won't buy your content, they'll buy why and for what purpose you're posting it

 

**Once you have this in place sharing only the best content on a consistent basis is definitely the key to establishing influence in social media

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/KgNqkz]


Via janlgordon
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manuelgross.bligoo.com - April 13, 7:31 AM

Los 12 Pecados Capitales de la Curación de ContenidoPor Angel Buendia Camacho Ornitorrinco en Línea

Por Angel Buendia Camacho Ornitorrinco en Línea La curación de contenido en Medios Sociales es una actividad relativamente nueva pero...

 

Totalmente de acuerdo, no hay ·relación· directa con nadie .@juandoming


Via juandoming
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wwwhatsnew.com - April 11, 9:05 AM

16 formas de usar Pinterest dentro de las escuelas

Desde onlineuniversities.com nos llega una infografía mostrando algunos consejos para que los profesores y estudiantes usen Pinterest con el objetivo de hacer...

Via F. Muñoz de la Peña, Juergen Wagner
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www.cursos-communitymanager.es - March 26, 7:59 AM

Las mejores herramientas de curación de contenidos para el Community Manager

En este artículo analizamos algunas de las herramientas de curación de contenidos que el Community Manager debe conocer y utilizar en la implementación de sus estrategias de marketing de contenidos: Paper.li, Scoop.it, Storify,Summify y Tumbrl.

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blog.scoop.it - March 16, 8:31 AM

Content Curation Tool Scoop.it Launches New Features

More and more curators find inspiration from other curators’ publications; more and more visitors want to dig deeper and access more content related to their interests.

 

The latest version of Scoop.it addresses this need by offering four upgrades.

 

1. New Visual Search:

So we now display the search results in our magazine format: just tell us what you are looking for, and we build a media showing the best content, coming from the best topics on your subject of interest.

 

2. User Search...

 

3. New Post Viewer. It now also indicates:

- engagement around the post from other users, including rescoops to other topics, providing a great way to discover other related topics;

- the other topics you curate;
- the topics you follow;

 

4. StumbleUpon

Scoop.it Team added StumbleUpon to list of supported destinations, alonside Facebook, Twitter, LinkedIn, Google +, Tumblr, WordPress and Pinterest.

 

read original article here: http://j.mp/wgxCrH


Via Giuseppe Mauriello
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www.huffingtonpost.com - March 16, 8:31 AM

Steve Rosenbaum: The Solution To Digital Overload Both At SXSW And Online Is Curation

This is an excerpt from the article by Steve Rosenbaum and published by Huffington Post.

 

"The idea of SXSW as a metaphor for the growth and overwhelming abundance of the web is more than apt.

No matter how you cut it, the volume of panels, talks, conversations, parties, gatherings, bands, and food trucks is hard to manage.

 

Digital abundance, in the absence of a powerful set of blinders, can be as frustrating as it is fulfilling.

And SXSW has the same puzzle.

The solution to Digital Overload at SXSW isn't to shut down the potpourri of choice any more than the solution to solving the signal to noise problem on the web is to legislate less tweeting or Facebook friending.

 

The solution is better tools, and more empowered humans. The solution to Digital Overload both in Austin and online is curation. Curators are the new superheros of the web.

And at SXSW, I'd sure have benefited from a few folks who's been willing to curate the content, and share their selections and schedules.

 

In the absence of a curatorial choice to navigate the massive offering, people default to poor planning and then a 'follow the crowd' behavior into the presentations and panels with the biggest known names. While popularity is certainly one way to find content, often the most interesting and relevant material for you isn't the panel in the biggest room, or the presenter with the biggest name.

 

Be a curator, or find one. Next year at SXSW, Steve is going to curate and publish his digital content roadmap."

 

read full article here: http://j.mp/w8dzTr


Via Giuseppe Mauriello
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blog.fueledbycoffee.com - March 16, 8:30 AM

Sketchnotes Visual Summary of "The Curators and the Curated" Panel #SXSW #Curation

Brilliant sketchnotes by Craighton Berman summarizing the curation discussion "The Curators and the Curated" at the SXSW 2012.

 

Check out it to see the three sketchnotes: http://j.mp/wSTJWh


Via Giuseppe Mauriello
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dailytekk.com - March 16, 8:29 AM

50+ Great Ways to Curate & Share Social Media and News Content

This piece was written by Chris McConnell for his blog. I thought this article had great information but there's so much it needs to be curated:-)

 

Excerpt:

 

There’s so much information online just begging to be curated: news, social media, images, video, websites… the list goes on. Reading great content from my favorite blogs and websites is one of my favorite things but you have to be able to harness it so you have what you need at your fingertips.

 

Here are some highlights:

 

**Content gathering and personalized newsfeeds

 

**trapit

**paper.li

**curatedby

**kurat

**scoopit

 

**iPad Curation

 

**Flipboard (one of my favorites)

**Pulse

**News360

**Taptu

 

**Social Media Curation

 

**storify

**The Tweeted Times

**Keepstream

**TweetMag

**Newsme

 

**Website Bookmarking and Collection tools

 

**utopic

**zootool

**BagTheWeb

**Pinboard

 

Topic Pages

 

**Alltop

**Wavli

**In-A-Gist

 

Curated by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/xxsN7M]


Via janlgordon
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