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Cultura de massa no Século XXI (Mass Culture in the XXI Century)
Um olhar sobre os fenômenos culturais do século XXI
(A look at the cultural phenomena of the XXI Century)
Curated by Rogério Rocha
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Rescooped by Rogério Rocha from SOCIAL MEDIA, what we think about!
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10 Creative Ways to Market on Pinterest

10 Creative Ways to Market on Pinterest | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it
Pinterest is a fast emerging visually oriented social network that provides a platform that can bring out the creative marketer. So how can you market your business on Pinterest whether you are a B2B or a B2C company?

Via Martin Gysler
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France Lafleur's curator insight, February 13, 2013 4:07 PM

Le pouvoir attractif des images et Pinterest.

Joakim Baage's curator insight, February 22, 2013 7:29 AM

Make sure images are part of your content marketing mix!

TalkativeMedia's curator insight, March 12, 2013 12:31 PM

Pinterest is a "must" for today's small business. If you have a niche market, you cannot afford to be without a Pinterest profile.  

Rescooped by Rogério Rocha from visualizing social media
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5 Social Media Infographics That Will Change the Way You Think

5 Social Media Infographics That Will Change the Way You Think | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it
Here are five social media infographics that can influence your business and your online operations.

One of the most powerful creations of our highly connected world is the infographic. These combinations of images and text are incredibly popular in online communications.

Social media is a regular subject of infographics, and some of these powerful images contain essential insights that can influence your business and online operations.

 

The following social media infographics present data on issues like the popularity of different networks, to preparing your team to best use those networks. Take a look and draw inspiration from the data where you can.


Via Lauren Moss
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Rescooped by Rogério Rocha from visualizing social media
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The Anatomy of a Successful Social Marketing Campaign

The Anatomy of a Successful Social Marketing Campaign | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

Business-to-business marketers today must fully utilize social media channels if they want a chance at surviving alone in the deep recesses of space. A good social marketing campaign often times starts with the blog, or the mother-ship as I like to call it, then branches out to cover each of the social networks with tailored messaging optimized with keywords. Paying attention to the characteristics of each social platform and playing to their strengths is essential to optimizing for maximum virality.

Businesses that understand the importance of adding social elements to their marketing campaigns empower customers and prospects to share with their networks while building brand advocacy. This peer-to-peer word of mouth messaging is highly trusted and very effective in amplifying the impact of your campaigns.

 

In the following infographic, learn more about the elements of a successful social marketing campaign.


Via Lauren Moss
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Rescooped by Rogério Rocha from Transmedia: Storytelling for the Digital Age
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'The Scroll' From 'The Hobbit: An Unexpected Journey': First Look!

'The Scroll' From 'The Hobbit: An Unexpected Journey': First Look! | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it
EW exclusive! Art presents 10 scenes from the Peter Jackson film! (Use the magnifier to get a closer look at the detail in each section; move left and right using the scroll bar under the image.)

 

DRC: Simple, yet visually spectacular storytelling ... and it's interactive!


Via The Digital Rocking Chair
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Rescooped by Rogério Rocha from visualizing social media
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How to increase the visibility of your Facebook Page [infographic]

How to increase the visibility of your Facebook Page [infographic] | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

Facebook is seen by many as the ultimate social media marketing platform to engage with your customers and prospects. Nearly 1 billion potential customers are using it, providing you with the means to reach and engage with all of them.

Promotional activities seem to center around a singular, focused social media marketing objective of increasing Facebook “likes”. Often all other social media and marketing strategies are ignored because of this obsession. The longer term tactics of content creation, optimising for search engines and building email lists are forgotten in the “liking” acquisition frenzy.

Visit the link to read the complete article and view the infographic; learn more about Facebook pagerank, marketing and optimizing posts...


Via Lauren Moss
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Rescooped by Rogério Rocha from An Eye on New Media
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Insights: Traveller types based on social media and technology habits [INFOGRAPHIC] | Tnooz

Insights: Traveller types based on social media and technology habits [INFOGRAPHIC] | Tnooz | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it
Is there a correlation between how consumers use mobile phones or embrace social media channels such as Twitter and the type of traveller they are and trips they prefer taking?

Via Ken Morrison
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Rescooped by Rogério Rocha from Just Story It Biz Storytelling
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What are story maps?

What are story maps? | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

Story maps use the concepts and tools of geography to tell stories about the world. They combine intelligent Web maps with text, multimedia content, and intuitive user experiences to inform, educate, entertain, and inspire people about a wide variety of topics. Most story maps are designed for non-technical audiences.

 

Hey -- here's another cool set of tools/templates to use for innovative storytelling!

 

Want to tell your story using maps? For example, do you have customers across the nation or globe? You can find ways perhaps to share this story using story maps.

 

This site contains a Workflows & Best Practices guide for how to use and create these maps, and a white paper on Telling Stories With Maps. And then there are free templates to download to get you started!

 

Hmmmmm -- so interesting. Yet another fab tool for visual storytelling to add to your biz story toolkit!

 

Original link:

http://storymaps.esri.com/wordpress/?page_id=909 

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Rescooped by Rogério Rocha from SOCIAL MEDIA, what we think about!
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7 Ways to Be a Successful Social Marketer

7 Ways to Be a Successful Social Marketer | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

Social marketing is an advertising art that is widely utilized but less widely successful, forcing marketers who are looking for real, measurable results to hone their tactics. Review our list of seven ways to be a successful social marketer to help give you a leg up on the competition!


Via Martin Gysler
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