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Cultura de massa no Século XXI (Mass Culture in the XXI Century)
Um olhar sobre os fenômenos culturais do século XXI
(A look at the cultural phenomena of the XXI Century)
Curated by Rogério Rocha
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Rescooped by Rogério Rocha from SOCIAL MEDIA, what we think about!
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Facebook and comScore: “This is how to do social marketing”

Facebook and comScore: “This is how to do social marketing” | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

ComScore released a new study with Facebook today explaining “how social marketing works.” If that sounds to suspicious minds like the fox explaining how to guard the chickens, that’s because it pretty much is. However, the study does contain a huge amount of useful information for social marketers.

Here are some highlights.

 


Via Martin Gysler
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Rescooped by Rogério Rocha from SOCIAL MEDIA, what we think about!
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7 Ways to Be a Successful Social Marketer

7 Ways to Be a Successful Social Marketer | Cultura de massa no Século XXI (Mass Culture in the XXI Century) | Scoop.it

Social marketing is an advertising art that is widely utilized but less widely successful, forcing marketers who are looking for real, measurable results to hone their tactics. Review our list of seven ways to be a successful social marketer to help give you a leg up on the competition!


Via Martin Gysler
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