How would you like to be able to publish to as many different WordPress sites as you liked from a single install? Welcome to the WordPress Content Hub.
Samples of approaches
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Development Impact and You — Practical tools to trigger & support social innovation
This is a toolkit on how to invent, adopt or adapt ideas that can deliver better results. It’s quick to use, simple to apply, and designed to help busy people working in development.
The app highlights long, complex sentences and common errors; if you see a yellow sentence, shorten or split it. If you see a red highlight, your sentence is so dense and complicated that your readers will get lost trying to follow its meandering, splitting logic — try editing this sentence to remove the red. - areally useful tool for all writers and editors.
Your keyword strategy should make clear which “keyword groups” you focus on. It doesn’t have to be a long list of keywords (though it doesn’t hurt to have one). Your keyword strategy should be a definition of a group of keywords that you’re tackling. Every time you’re writing new content you can have a quick look at those groups and pick a new keyword that falls in line with the strategy.
These keyword groups should be inter-related too of course; if you can never write posts that touch on multiple of your main subjects, they’re simply to far apart.
Choosing the right focus keyword for your post or page is hard. We offer you some methods to determine the perfect focus keyword.
Adding quality content to your website on a regular basis is a very good SEO tactic. Google sees that your website is active because new pieces of information are added. On top of that, you increase the volume of your content. If your keyword strategy has been crafted properly and your content is nicely optimized for the right keywords, adding content will increase your findability. But how to choose the perfect focus keyword? Especially when you’re blogging and focussing on long tail keywords, it can be quite hard to decide which keywords to optimize for. In our view, there are at least three things you should do before writing an amazing (high quality) text.
Much of the confusion about Facebook advertising among novice to intermediate marketers centers around the lack of specificity in training materials available. They speak in generalities and in theory instead of providing specific examples and step-by-step instructions.
I try to do things differently here, sharing as much detail and as many examples from my own advertising as I can. Today, I want to dive into a rather complex topic that confuses many marketers looking to take advantage of the power of both Facebook ads and email.
I’ve written before about how I’ll run Facebook campaigns that mimic an email funnel. I’ll occasionally get asked something along the lines of, “Why even bother? Why not just send the email?”
Here’s an important point that you need to understand: When you run consistent messaging to the same audience via both email and Facebook ads, they make each other more effective.
The email campaign by itself may have done fine. The Facebook campaign by itself may have done fine. Combine the two, and not only do you combine the results, but the familiarity from the email (on which a user didn’t act) could make action on an ad more likely (and vice versa).
In this first of a two-part guide to SEO for editorial teams and journalists, Mark Nunney introduces editors to the basics of SEO and gives a step-by-step process that puts editorial at the heart of your SEO.
Editorial teams are often put into the front line of SEO. That’s quite right because editorial is the front line of SEO.
The concepts of advanced on-page SEO are dizzying: LDA, co-occurrence, and entity salience. The question is "How can I easily incorporate these techniques into my content for higher rankings?" The truth is, you can create optimized pages that rank well without understanding complex algorithms.
How a page is organized can greatly influence how concepts relate to each other.
Once search engines find your keywords on a page, they need to determine which ones are mostimportant, and which ones actually have the strongest relationships to one another.
Three primary techniques for communicating this include:
A great way to organize your on-page content is to employ your primary and secondary related keywords in support of your focus keyword. Each primary related phrase becomes its own subsection, with the secondary related phrases supporting the primary
A blog is a great platform to share your ideas and build a strong community around your brand. But to get to that point, you’ll need to publish content that adds value and impacts your audience consistently. How do you stick to a blogging schedule while finding fresh ideas to write about?
What you need is an editorial calendar. This is a useful tool to help you brainstorm, plan, and publish consistent and relevant content on your blog over a span of time. With several months’ worth of content ideas in place, you won’t have as much difficulty figuring out what to publish, when to publish, and how to stick to your blog schedule.
Ready to set up your very own editorial calendar? In this tutorial, I’ll show you how to create a working editorial calendar with Asana, a free yet powerful project management tool you can use to consistently stay on top of your blog content.
A good starting point article for how to set up an editorial calendar using Asana.
We’re proud to announce the availability of WordPress SEO 2.0. This release adds new features for Google’s Knowledge Graph and improves the design, layout & usability of the WordPress SEO plugins admin screens in many ways. Google Knowledge Graph Google recently introduced new features for their knowledge graph, allowing you to highlight yourself in the search …
The heading structure of your pages is one of the very important aspects of on-page SEO. It defines which parts of your content are important, and how they’re interconnected. Because they have different goals, a single post needs another heading structure than your blog’s homepage or your category archives. This post intends to give you …
WordPress SEO plugin makes it easy to optimize your site for search engines. Together with WPML, you can use it to tune multilingual WordPress sites. We use WordPress SEO on all our sites, to quickly and easily optimize for search engines. It lets us control the meta attributes that Google reads and add vital SEO …
The mission of your website consists of the ideas you have about your website and your company. Every website owner has certain expectations of his visitors. You want them to read your posts, or to buy your products. Perhaps you want to inform or entertain your readers or to improve their lives with your awesome products
So, before you start making any improvements to your website you’ll have to think about your mission. Do not think too lightly of this. It’s really hard to have (and keep) clearly in mind what it is you want to do. In our site reviews, this actually is one of the main problems websites seem to have. Lots of websites just do not make clear what it is they offer and what makes their offer so special.