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Rescooped by Alexander Quander from Cruise Industry Trends
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Carnival Cruise Lines "Bobslide" Shazam TV Spot - Great-Ads

Carnival Cruise Lines "Bobslide" Shazam TV Spot - Great-Ads | Cruise ship restaurants | Scoop.it
New York, N.Y., February 12, 2014 – Today, national cinema advertising leader Screenvision announces an exclusive program with Carnival Cruise Lines to showcase the brand's new spot, “Bobslide,” which is debuting ...

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Alexander Quander's insight:

excellent marketing!

 

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Karina Sofia Blanco's comment, February 28, 2014 12:48 PM
Great commercial. I especially loved how they created a relationship with Shizam, providing the chance to win a Carnival cruise. Excellent marketing tools and strategies!This commercial captures the viewers attention very well.
Sage's comment, March 18, 2014 11:15 PM
Great marketing idea especially the integration with shazam cause a lot of people this days, like me :), use it. I also love how the commercial really shows all the great aspects of cursing and how much fun it can be for everyone.
Tammy Bain Gosselin's comment, May 21, 2014 3:20 PM
This might be another way for Carnival to widen their customer base but to families with Autism it means the world. For them to be able to take a trip with others that understand and can relate truly means that it will be a vacation indeed!
Rescooped by Alexander Quander from Cruise Industry Trends
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Costa Deliziosa Rescues Yacht Passengers in Atlantic - Cruise Industry News | Cruise News

Costa Deliziosa Rescues Yacht Passengers in Atlantic - Cruise Industry News | Cruise News | Cruise ship restaurants | Scoop.it
Yesterday at 9. 30 pm Italian time, the Costa Deliziosa successfully carried out the rescue of 8 people onboard a yacht that was sinking in the middle of the Atlantic Ocean. Yesterday morning Captain

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Alexander Quander's insight:

This is an interesting story! This situation should make evry cruise have a plan to rescue other ships.

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Estefania Rodriguez's comment, January 27, 2014 4:38 PM
This is a great article! It is truly amazing how Costa Deliziosa went out of her way to save the lives of 8 individuals who were in danger. Not to much ago, it was Costa that needed help. This will definitely improve Costa's reputation.
Ashley Wilson's comment, January 29, 2014 9:20 AM
With the negative publicity Costa has been receiving in recent years, I am glad that they have made the news for a positive reason. Rather than constantly being associated with accidents and deaths at sea, they can be recognized for the opposite – saving lives of people who were out of their way. Good job Costa!
Isis Acuna's comment, January 29, 2014 11:18 AM
Finally Costa receiving good press!