Innovative Marketing and Crowdfunding
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Innovative Marketing and Crowdfunding
In pursuit of the latest marketing strategies, social marketing, content marketing, information product marketing, author and book marketing, product development, story telling, website design, creating a compelling story, marketing technology and tools, building a tribe of loyal, raving fans, positioning and differentiating so your business can make more money. Add in my years of experience in CMO/Chief Marketing Officer roles, and we've got a popular topic. One realization of all this is launching and engaging in a top notch experience for the target audience, including crowdfunding campaigns. It's all marketing.
Curated by Marty Koenig
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Scooped by Marty Koenig
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Whiteboard Video made easy using a new tool | Marty Koenig, Your Colorado CMO and CXO

Whiteboard Video made easy using a new tool | Marty Koenig, Your Colorado CMO and CXO | Innovative Marketing and Crowdfunding | Scoop.it
If you’re using programs like VideoMakerFX, EasySketchPro, Keynote, PowerPoint, ScreenFlow, Camtasia and others to make Whiteboard videos you’ll want to check
Marty Koenig's insight:

Cool tool!  http://jvz6.com/c/73863/106333

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Rescooped by Marty Koenig from Crowdfunding World
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How to Run A Successful Crowdfunding Campaign [VIDEO]

How to Run A Successful Crowdfunding Campaign [VIDEO] | Innovative Marketing and Crowdfunding | Scoop.it
Thanks to the JOBS Act, ordinary people will be able to invest in start-ups. Slava Rubin, co-founder of Indiegogo, a crowdfunding website, explains exactly what you can do about that.

Via Berend de Jonge
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Rescooped by Marty Koenig from Just Story It! Biz Storytelling
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How to Create Storied Videos to Capture Your Audience

How to Create Storied Videos to Capture Your Audience | Innovative Marketing and Crowdfunding | Scoop.it

When it comes to marketing strategy, videos are powerful. How powerful? On Facebook, for example, videos are shared 12 times more than non-video posts. And let’s not forget YouTube, the second largest search engine in the world (after Google, of course). The ability of videos to increase user engagement is unsurpassed.


According to YouTube’s statistics page, they get over 800 million unique visitors each month, users view more than 4 billion hours of video each month and upload 72 hours of video every minute. That’s a lot of potential for your video....


Via Jeff Domansky, Karen Dietz
Marty Koenig's insight:

The story is really all the matters if you want someone to buy something. If you focus only on the product, there's nothing there but price to negotiate or for them to shop. Nice Gem for sure!

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Dennis Staples's curator insight, November 12, 2013 4:01 PM

Good insight on using YouTube effectively!

Marie-Ann Roberts's curator insight, November 16, 2013 5:33 AM

Youtube videos to promote Plumpton CMI Courses?