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More Evidence It's a Mistake to Make Employees Work in the Office

More Evidence It's a Mistake to Make Employees Work in the Office | Innovative Marketing and Crowdfunding | Scoop.it
A nine-month study found remote workers were happier, less likely to quit, and more productive than their office peers.
Marty Koenig's insight:

There have been studies on working from home since the late 1980's. I find it appalling that they continue to be fairly inconclusive with no definitive results. 


The study I did in 1993 for AT&T showed that productivity increased 25% for knowledge workers. Because people were happier they put in more work per day, over the same time frame. and tehy weren't distracted by water cooler conversations, etc. The results were the same that if one worked from home 2-4 days a week, they had 50% higher employee satisfaction. 



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Marc Kneepkens's curator insight, January 31, 2014 10:33 AM

Very true. Working from home feels good, whether working for an employer or being self-employed. Less distractions, better focus, more flexibility. Consider it for your employees.

Kahssaye Kebede Ambaw's curator insight, January 31, 2014 11:56 AM

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rodrick rajive lal's curator insight, February 1, 2014 12:47 AM

I guess we are talking about what we do best, work from home! Well, no doubt it has its advantages, saving time spent in travel, time spent interacting with coleagues, and so on.

Innovative Marketing and Crowdfunding
In pursuit of the latest marketing strategies, social marketing, content marketing, information product marketing, author and book marketing, product development, story telling, website design, creating a compelling story, marketing technology and tools, building a tribe of loyal, raving fans, positioning and differentiating so your business can make more money. Add in my years of experience in CMO/Chief Marketing Officer roles, and we've got a popular topic. One realization of all this is launching and engaging in a top notch experience for the target audience, including crowdfunding campaigns. It's all marketing.
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My Kindle books for businesses, entrepreneurs, coaches, freelancers.

My Kindle books for businesses, entrepreneurs, coaches, freelancers. | Innovative Marketing and Crowdfunding | Scoop.it
Visit Amazon.com's Marty Koenig Page and shop for all Marty Koenig books and other Marty Koenig related products (DVD, CDs, Apparel). Check out pictures, bibliography, biography and community discussions about Marty Koenig
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The worst companies to work for

The worst companies to work for | Innovative Marketing and Crowdfunding | Scoop.it
These days, employees can easily share their work experiences online, and employee opinions about companies and managers are all readily available to prospective workers and customers alike.
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My Kindle books for businesses, entrepreneurs, coaches, freelancers.

My Kindle books for businesses, entrepreneurs, coaches, freelancers. | Innovative Marketing and Crowdfunding | Scoop.it
Visit Amazon.com's Marty Koenig Page and shop for all Marty Koenig books and other Marty Koenig related products (DVD, CDs, Apparel). Check out pictures, bibliography, biography and community discussions about Marty Koenig
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FTC updates social media marketing guidelines

FTC updates social media marketing guidelines | Innovative Marketing and Crowdfunding | Scoop.it
The federal agency is taking steps to ensure that people who are paid to endorse brands on social media disclose their relationships.
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Techstars acquires UP Global, operator of Startup Weekend and Startup Next - GeekWire

Techstars acquires UP Global, operator of Startup Weekend and Startup Next - GeekWire | Innovative Marketing and Crowdfunding | Scoop.it
UP Global CEO Marc Nager says they share common values and history with Techstars. Photo: Kyle Kesterson Techstars and Up Global have long been joined at t
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The 50 Most Well-Liked CEOs In The U.S.

The 50 Most Well-Liked CEOs In The U.S. | Innovative Marketing and Crowdfunding | Scoop.it
These leaders are scoring high marks from employees for steering their companies toward a clear vision that's engaging and challenging.
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The terrifying truth about Costco's organic food

The terrifying truth about Costco's organic food | Innovative Marketing and Crowdfunding | Scoop.it
You like to think you’re all special. You think you’re engaged, thoughtful, doing your part by recycling all your bourbon bottles and buying fair-trade coffee and always showering with a friend because hey, you actually care about the drought, mostly.

And why? Because these things matter.
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Norman Peires's curator insight, June 11, 7:15 AM

Do your choices matter? Yes they do. How Costco became the US's biggest organic food retailer....

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Colorado equity-crowdfunding bill signed into law - Denver Business Journal

Colorado equity-crowdfunding bill signed into law - Denver Business Journal | Innovative Marketing and Crowdfunding | Scoop.it
It's hope that the equity-crowdfunding measure will unlock significant new funding sources for Colorado's booming startup and entrepreneurial scene.
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Watch this Tesla Model S Run Over a Samsung Galaxy S6

Watch this Tesla Model S Run Over a Samsung Galaxy S6 | Innovative Marketing and Crowdfunding | Scoop.it
Need your next phone to survive the weight of a Tesla Model S? Perhaps you should buy a Samsung Galaxy S6.
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Verizon to buy AOL for $4.4 billion - Silicon Valley Business Journal

Verizon to buy AOL for $4.4 billion - Silicon Valley Business Journal | Innovative Marketing and Crowdfunding | Scoop.it
The telecom giant wants AOL for its online advertising and video capabilities.
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10 Things You Might Not Know About Joe Bonamassa

10 Things You Might Not Know About Joe Bonamassa | Innovative Marketing and Crowdfunding | Scoop.it
Some fascinating facts about guitar great Joe Bonamassa who loves Jimi Hendrix and shopping at Home Depot.
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How Can Small Business Marketers Do A Better Job? For Starters, ‘Get a Strategy’ | Mobile Marketing Watch

How Can Small Business Marketers Do A Better Job? For Starters, ‘Get a Strategy’ | Mobile Marketing Watch | Innovative Marketing and Crowdfunding | Scoop.it
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Roost Laptop Stand | Free yourself from laptop neck pain

Roost Laptop Stand | Free yourself from laptop neck pain | Innovative Marketing and Crowdfunding | Scoop.it
The most effective way to improve posture and help eliminate pain and Repetitive Strain Injuries (RSI) for laptop users.
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Windows 10 on an old PC: When it comes to specs, how low can you go?

Windows 10 on an old PC: When it comes to specs, how low can you go? | Innovative Marketing and Crowdfunding | Scoop.it
Want Windows 10 on an old PC? Here's a look at some of the oldest machines that should be able to run Microsoft's latest operating system.
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A Filmmaker Traveled Throughout Denver For A Year. What He Captured Will Make Your Day.

A Filmmaker Traveled Throughout Denver For A Year. What He Captured Will Make Your Day. | Innovative Marketing and Crowdfunding | Scoop.it
A Mile High Masterpiece
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Santana Savor

Santana Savor | Innovative Marketing and Crowdfunding | Scoop.it
Santana Savor
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The 10 Most Profitable Industries of Tomorrow

The 10 Most Profitable Industries of Tomorrow | Innovative Marketing and Crowdfunding | Scoop.it
Direct-to-consumer businesses and traveler accommodation services are among the 10 industries growing profitability the fastest.
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Jeremy Barton's curator insight, June 16, 4:42 AM

Are you in the right industry?

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Content Marketing: How To Adapt to the Rise of Big Content.

Content Marketing: How To Adapt to the Rise of Big Content. | Innovative Marketing and Crowdfunding | Scoop.it
The rise of big content is one of Gartner's top 5 emerging trends in digital marketing: "content is the most important thing marketers can do and yet they’re unequipped to take it on from a skills and sourcing level.”
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The Exact Amount Of Time You Should Work Every Day

The Exact Amount Of Time You Should Work Every Day | Innovative Marketing and Crowdfunding | Scoop.it
New research reveals exactly how much downtime you should be taking.
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rodrick rajive lal's curator insight, June 7, 10:00 PM

The exact amount of time one should work depends on many factors. I have known of people who would study for eighteen to twenty hours before their exams, and those  who didn't put in as much effort and yet scored well! The key, I guess is to take regular breaks in between work hours. Ofter working continuously might affect the quality of output.

Lola Ripollés's curator insight, June 8, 1:51 PM

Just like in the classroom, a small break every 50 minutes, will boost your cerativity and productivity at work. And a proper lunch break :) 

Jeremy Barton's curator insight, June 11, 9:21 AM

This sounds good

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The Secret to Keeping Young, Ambitious Talent? Let Them Go.

The Secret to Keeping Young, Ambitious Talent? Let Them Go. | Innovative Marketing and Crowdfunding | Scoop.it
Kevin Roberts has been the leader of Saatchi & Saatchi global advertising house for almost two decades. One-third of his staff of 6,000 leaves every year. And he's perfectly fine with that.
Marty Koenig's insight:

Innovative strategy for keeping millennials engaged at work. 

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rodrick rajive lal's curator insight, June 7, 10:33 PM

So, then it means that attrition is good, well as long as it it limited to the 1/3rd level, and I guess there should be no secret about the fact that if your company can afford to keep an active hiring mechanism in place, then sure you will keep hiring young people. But then if this policy encrourages your ex-employees to return and you are able to take them back, wiser, smarter and more skilled, then sure they will be an asset to the organisation. This writer in this article also mentions how some employees returned ten times! The fact that these employees returned ten times speaks volumes about the policy of " Let Them Go!"

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Learn To Code by Making Games - Complete Unity 5 Developer

Learn To Code by Making Games - Complete Unity 5 Developer | Innovative Marketing and Crowdfunding | Scoop.it
Game development design made fun. Learn C# using Unity 4.6 Unity 5. Your first seven 2D 3D games for web mobile.
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LG unveils OLED TV so thin that it attaches to the wall with magnets | News | Geek.com

LG unveils OLED TV so thin that it attaches to the wall with magnets | News | Geek.com | Innovative Marketing and Crowdfunding | Scoop.it
Break out the magnets, we want to cover our walls with ultra thin OLED TVs and LG is trying to make it happen. Just a few days ago in Korea, the company unveiled [...]
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Jeremy Barton's curator insight, May 22, 2:55 AM

Now this sounds cool!

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MediaTek makes it official: New Helio X20 packs 10 cores, three CPU clusters | ExtremeTech

MediaTek makes it official: New Helio X20 packs 10 cores, three CPU clusters  | ExtremeTech | Innovative Marketing and Crowdfunding | Scoop.it
MediaTek has taken the lid off its new Helio X20 SoC and the chip is unabashedly aimed at the high-end of the market -- but MediaTek is going to have to do some substantial back-end work to make its deca-core darling work effectively in shipping hardware.
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Rocky Mountain Society of Aviculture

Rocky Mountain Society of Aviculture | Innovative Marketing and Crowdfunding | Scoop.it
RMSA, striving to Protect, Preserve,& Enhance the keeping & breeding of all Exotic birds through Educational Programs
Marty Koenig's insight:

Only $8. 

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Denver Area's Hottest Housing Markets & Why So Many Offers Are Way Above List

Denver Area's Hottest Housing Markets & Why So Many Offers Are Way Above List | Innovative Marketing and Crowdfunding | Scoop.it
What are the hottest housing markets in the Denver area? A new report provides information about eleven metro-area counties and more. Read about it at W...
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