In pursuit of the latest marketing strategies, social marketing, content marketing, information product marketing, author and book marketing, product development, story telling, website design, creating a compelling story, marketing technology and tools, building a tribe of loyal, raving fans, positioning and differentiating so your business can make more money.
Add in my years of experience in CMO/Chief Marketing Officer roles, and we've got a popular topic.
One realization of all this is launching and engaging in a top notch experience for the target audience, including crowdfunding campaigns. It's all marketing.
"This is just absolutely great. Very informative."
" I highly recommend this."
"Wow!!!!! Much more than what I expected and a ridiculous bargain for the quality of information and great breakdown of how to generate leads on LinkedIn. Great job Marty!!!!!!"
"It’s a fact. Consultants, advisors, coaches, solopreneurs, and small business owners often struggle to get enough sales leads. Are you one of them? I struggled too, but not anymore.
Getting profitable business leads from LinkedIn is easy if you use the 7 simple steps in this book. You will learn exactly how to use the GroupSyncTM Formula to get more leads than you know what to do with. I promise I won’t bore you with pages of babble all about me and my story before you get to the meat of the book. I just want you to read this quick book and get on with getting your leads.
I cover one area of LinkedIn and teach you how to become an expert at it.
Be sure and get my special bonus: GroupSyncTM Tracking Tool. I’ve been told that alone is worth the price of the book.
"Marty Koenig has done an excellent job in laying out a program in 7 easy steps to maximize your exposure and expand your marketing abilities" - Dennis WallerTOP 500 REVIEWER
"This is actually a workbook for you to go through and come out on the other side with a firm plan on how to use Linkedin to acquire qualified leads – lots of them." - Shmaya David
Let's take a closer look at how emotions form in the brain and the ways they motivate us to surprising actions.
Marty Koenig's insight:
It's nothing new that emotions play a big part in the decision to buy and the decision to hook onto a brand. This article details those emotions and will take the reader's knowledge to another level.
In the words of Brandon Bouchard, when people get their emotional wants and worries cared for they will be compelled to buy. And then they will make an informational choice based on logic.
This article will take you 10 minutes to read, but will give you hours of advantage to better prepare your marketing stories, messages, web copy, advertising, articles, blog posts, landing pages, squeeze pages, twitter posts, facebook posts, pinterest posts, press releases, flyers, brochures, signage, presentations, speaking events, google+ posts, comments on other blogs, youtube videos, crowdfunding campaigns, investor pitch decks, email marketing content, and your elevator pitches.
Buffet's Startup Tips Are so important I created a @HaikuDeck for his tips and for implied startup tips such as:
* Multiple Money - don't depend on one income source.
* Spending - buying things you don't need means selling stuff you do...eventually.
* Savings - Save then spend not the other way around.
* Investment - Never put all eggs in one basket no matter how beautiful the egg. * Honesty - Honesty and character and lack of it are expensive and amplifed by money so don't expect from "cheap people".
“Imagine you’re sitting across from a reporter at lunch. You’re telling them what you do, your story, why they should care about your product. You have to convince this reporter to not only write about you, but that what you’re doing matters.
A while back I showed you how to organize your messy Pinterest boards into what some would consider a work of art. Today's Pinterest tip is going to take your boards to the next level. Make your boards more than just ordinary, make them into a masterpiece by setting your board cover images!
Why bother changing the board cover image? If you don't, the image will continually change to be the last image you pinned to that board and it may not be the best representation of the kinds of pins there. You want your followers and your potential new followers to know what they can find on your boards, don't you?
I think it’s ironic, a bit funny, and a lot sad. Everyone and their brother and their cousin is trying to sell “how to make money online” or “make a living working from home”.
It’s funny that people buy and buy and buy this stuff. They have an insatiable appetite for more and more information. They subscribe to all the gurus and non-gurus, and spend 20 bucks here, a hundred bucks there, and even 900 dollars here and there. Yet these wannabe internet marketers have never made a single dollar....
In 2013, hot startups were able to access capital from a wider variety of sources than ever before -- not just the prestigious venture capital firms of Sand Hill Road.
2013 was a turning point for venture capital.According to financial services firm Ernst&Young, global venture capital investment in 2013 increased 2 percent compared to 2012, to $48.5 billion. Meanwhile, economic conditions improved in many geographic markets due to increased levels of liquidity and a boost in investor confidence.The upshot: More investors are competing to invest in promising startups and entrepreneurs, especially outside the U.S.The most stunning shift was a cultural one. In 2013, hot startups were able to access capital from a wider variety of sources than ever before — not just the prestigious venture capital firms of Sand Hill Road. Angel investors started organizing and forming new funds, the crowdfunding movement took off, and corporate execs got into the innovation game by working closely with entrepreneurs.
Click on title or image to see the full presentation.
How we collaborate has profound implications for how we live and work. The author and New York University professor explains how social media has upended traditional norms. A McKinsey & Company article.
(Photo Credit: The Associated Press) DENVER – As the mystery of what happened to the 239 people on board Malaysia flight 370 deepens, a Colorado satellite imaging company is launching an effort to crowdsource the search, asking the public for help analyzing high-resolution images for any sign of the missing airliner. Longmont, Colo.-based DigitalGlobe trained cameras from its five orbiting satellites Saturday on the Gulf of Thailand region where Malaysia flight 370 was last heard from, said Luke Barrington, senior manager of Geospatial Big Data for DigitalGlobe. The images being gathered will be made available for free to the…
2013 saw venture capital and private equity investors pour over $1.7B into the booming cybersecurity market. And this looks to increase given highly publicized hacking incidents and data breaches. Our Mosaic ratings help you discover emerging private cybersecruity companies and understand which technologies and companies are gaining adoption and which are not.