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Crowdfunding for Filmmakers
What a Filmmaker Has to Know about Crowdfunding
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London is the World's Crowdfunding Capital

London is the World's Crowdfunding Capital | Crowdfunding for Filmmakers | Scoop.it

Move over, New York City and San Francisco. According to a recent report, London has been dubbed the world’s capital of crowdfunding.

According to Forbes,  just over 250,000 crowdfunding have been launched internationally so far this year and London is leading the charge in terms of cities, with 12 new projects launching on average each day.

Founder and CEO of The Crowdfunding Centre, Barry James, stated, “When we look at the database, I was stunned to see that London sees the most crowdfunding activity on most days.”  Sharing his thoughts as to why the city is contributing so many projects, Barry added, “It’s clear form the figures that the hyper-connectivity of the startup community in London is helping. There is also the fact that compared to the U.S., where centers of excellence are scattered around the East and West coasts, London has become a center of many specialisms.”

The data also revealed that London is a leader for crowdfunding projects in business, technology, publishing, and gaming industries. University of California’s Dr. Richard Swart, said, “London and the UK are continuing the growth documented in our research. It is becoming clear the UK is leading the market in many respects.”

“[The UK] is the best jurisdiction for crowdfunding in the world,” says Jeff Lynn, the American-born founder of  crowdfunding platform Seedrs. “The US and the rest of Europe are far behind the UK, which has a sensible regime that protects investors while still creating a commercial model in which to operate. Hats off to the government for their enthusiasm.”

 

Read more:

http://www.forbes.com/sites/jasonhesse/2014/08/15/forget-nyc-or-san-francisco-london-is-the-worlds-crowdfunding-capital/ ;

 

http://www.crowdfundinsider.com/2014/08/47135-crowdfunding-centre-london-worlds-crowdfunding-capital/

 

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Holy Ghost, New Kickstarter Film, Hopes to Revolutionize Movie Industry

Holy Ghost, New Kickstarter Film, Hopes to Revolutionize Movie Industry | Crowdfunding for Filmmakers | Scoop.it

Driven by unprecedented consumer demand — the #1 most funded faith-based film in Kickstarter history leapfrogs movie theaters and traditional retailers with futuristic direct-to-audience strategy.

Wanderlust Productions – the independent film studio behind the cult hit trilogy FINGER OF GOD, FURIOUS LOVE and FATHER OF LIGHTS – is poised to disrupt the entertainment industry’s long-established business model on September 6th with the 48-hour world premiere of its dynamic documentary film, HOLY GHOST. Fueled by more than 2,500 consumer-investors who surged to support Director Darren Wilson’s Kickstarter campaign, which raised a record-breaking $360,000 in just 45 days, the film’s producers are deploying a futuristic, direct-to-audience strategy that will fundamentally change the way movies are consumed.

“HOLY GHOST is a film that breaks all kinds of barriers. We shot it with no script and no plan; we just showed up and allowed ourselves to be led on an adventure. Our distribution model is equally unique,” said Darren Wilson, director of HOLY GHOST. “We put our audience – the fans – in the driver’s seat. They are the investors, marketers, promoters, distributors and the consumers in this new model. Technology has changed the way people are able to consume entertainment products, and with HOLY GHOST we are setting out to prove that the future is already here.”

HOLY GHOST is the #1 most-funded, faith-based film in Kickstarter history, and #11 for all films funded on Kickstarter.

Rather than pursuing a traditional theatrical or direct-to-home entertainment release, Wanderlust Productions is staging a one-time, world premiere event on September 6th during which fans from all over the world will have the opportunity to view HOLY GHOST directly on any digital device, free of charge. The film’s producers – banking on a rapidly surging social media campaign (in which 2.4 million have already seen the trailer) and a dedicated fan base from their first three film offerings – believe that the one-time, global event will attract viewers from all over the world and drive future VOD, DVD and Blu-ray purchases.

Wanderlust already has preliminary data to support its innovative distribution model. Last week, the company partnered with the direct-to-fan, high quality video platform VHX to offer an exclusive pre-screening of the film. Despite the fact the film will be offered for free in just a month’s time, tens of thousands of fans signed up and paid $5 to see it early. And of those who viewed the pre-screening, a significant number did so multiple times.

 

Source:

http://www.worldreligionnews.com/religion-news/christianity/holy-ghost-new-kickstarter-film-hopes-to-revolutionize-movie-industry

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The Wrap: The rock musician has created the most rapidly funded Internet equity campaign ever

The Wrap: The rock musician has created the most rapidly funded Internet equity campaign ever | Crowdfunding for Filmmakers | Scoop.it

Without having to go hat in hand to traditional venture capitalists, the rock musician has created the most rapidly funded Internet equity campaign ever

In less than three weeks, rock legend and Pono CEO Neil Young has collected nearly $6.2 million without having to go hat in hand to traditional venture capitalists. With only a listing on the growing Crowdfunder site and investment reform on Capitol Hill, the musician has managed to create the most rapidly funded equity campaign online to date.

So what does Pono's success mean for artists and entrepreneurs interested in non-traditional funding online?

In September 2013, Title II of the JOBS Act erased a longtime ban on mass marketing private securities, allowing for equity fundraising on the Internet. Private startups can fundraise publicly and employ Facebook or Twitter to publicize investments. While sites like Kickstarter and Indiegogo offer rewards for donations, a new breed of crowdfunding sites, like Crowdfunder and CircleUp, offer accredited investors a return on their money.

But why crowdsource equity investments? Because what's almost as important as the money is the ability to grow a fan base.

“Allowing a community to tell you what they want is a powerful thing,” Crowdfunder CEO Chance Barnett told TheWrap. “Crowdfunder is its own campaign effort and if you can build that community support, it's great for the project.”

 

Read more:

http://www.thewrap.com/neil-youngs-6-2-million-crowdfunder-campaign-shines-spotlight-on-equity-crowdfunding/

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What a German Comedy Can Teach You About Crowdfunding

What a German Comedy Can Teach You About Crowdfunding | Crowdfunding for Filmmakers | Scoop.it

"Veronica Mars", the feature-film adaptation of the canceled CW teen noir series, got made thanks to a phenomenally successful Kickstarter campaign, for which some 91,000 people donated a total of more than $5.7 million to the project.

But while "Veronica Mars" -- and similarly hot Kickstarter-backed features like Zach Braff’s "Wish I was Here" and "God Help the Girl" from Belle & Sebastian singer Stuart Murdoch -- have become the official face of the crowdfunding phenomenon, a small comedy from Germany "Stromberg" could be the first online-backed movie to actually pay its fans back.

...while crowdfunding typically involves asking fans for donations in exchange for perks and swag -- "Veronica Mars" backers received anything from a T-shirt or DVD to tickets to the film’s premiere afterparty -- "Stromberg" offered its fans a piece of the action. “ So it was: Invest in the movie and if we hit 1 million admissions, we pay out €1 million ($1.4 million). €1 million total investment and at 1 million admissions, everyone gets their money back.”

Individual investors were allowed to put in a maximum of €1,000 ($1,400). Within six days of launching its online campaign, Stromberg hit its $1.4 million target.

Stromberg is already close to 900,000 tickets sold and is certain to pass the 1 million mark this weekend. Stromberg investors still have some potential upside. The film will continue to pay out up till a cap of 2 million admissions, at which time every €1,000 investor will get a €1,500 total payout.

This was a real experiment. .... [this] crowdfunding investment model can not be easily applied to other indie projects.

In the U.S., laws covering investor fraud prevent projects on sites like Kickstarter from selling shares in a film or promising any sort of financial return.... The tax authorities have tightened the due diligence requirements for crowdfunding investments...

 

Source: http://www.hollywoodreporter.com/news/what-a-german-comedy-can-688589

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PayPal promised to try to reduce the "frozen crowd-funding" scenario

PayPal promised to try to reduce the "frozen crowd-funding" scenario | Crowdfunding for Filmmakers | Scoop.it

PayPal took quite a bit of criticism over the past year for its handling of crowd-funded projects. The situation would often go something like this: A person or team would set up a crowd-funded project or campaign on one of the various sites that offers such a service and it would use PayPal as the final dumping ground for the funds.

But PayPal, for various reasons, would sometimes freeze said funding and leave the campaign's organizers in a bit of a lurch.

PayPal might also ask crowd-funding organizers for more identifying information in order to keep their accounts from being frozen, including tax identification numbers or Social Security numbers, business plans and mission statements, and vendor or manufacturer information.

In general, PayPal is attempting to isolate itself from crowd-funded campaigns based strictly on a system of donations and rewards versus campaigns that actually pledge to deliver a particular product to backers post-fundraising.


Read more:

http://www.pcmag.com/article2/0,2817,2455006,00.asp


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The Kickstarter Controversy — Who Pays to Make a Movie?

The Kickstarter Controversy — Who Pays to Make a Movie? | Crowdfunding for Filmmakers | Scoop.it

[There is] new trend of celebrities using crowd-funding...

Zach Braff, writer/director/star of the great indie film Garden State, used Kickstarter to fund his movie Wish I Was Here. He wanted $2 million, and quickly raised $3 million.

Kickstarter should be used by a new [independent] filmmaker..., not Braff – who has millions of his own money and…could’ve just used his own $2 million to make a movie of his choice.

Here’s where it all gets even more controversial. Braff ended up selling his movie to Focus Features, for a reported $2.75 million at Sundance this year. Now a few of the backers of the movie are wondering if they get any special benefits for their financial contributions. They were given a big fat “NO!”

The Kickstarter page states the legal position. It reads: “Current SEC laws prevent Kickstarter from offering equity or financial returns. Project creators keep 100% ownership of their work. Kickstarter cannot be used to offer financial returns or equity, or solicit loans. Some projects that are funded on Kickstarter may go on to make money, but backers are supporting projects to help them come to life, not financially profit.”

Tina-Desiree Berg: "The main problem I see with Kickstarter and IndieGoGo has to do with the elimination of financial risk. For the most part, filmmaking is a for-profit industry. You have investors and they should be rewarded with ROI if they invest in your project. Most film producers are not 501(c)3’s and they are clearly in it for the money. ...They are taking in a lot of money that they have no intention of repaying. Further, they are keeping 100% of the profits from film sales and advances. Those making the donations seeing none of the tax benefits of so-doing…unless, of course, the project is a legitimate 501(c)3. ...

This was the correct way to go about it. It should be the norm and not the exception....But it has truly morphed into something that can effectively damage the way indie film production is financed and perceived. If you fleece your fans in this way, they will become disgusted. And rightfully so. They gave you more than $3 million. You collected $2.75 million in profit from the first sale, without putting any of your own money up – ergo, no risk, and without paying a dime of it back to your investors. All you gave them was a lousy T-shirt. Not a good trend.”


Read more: http://fox5sandiego.com/2014/02/10/the-kickstarter-controvery-who-pays-to-make-a-movie/
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Crowdfunding Catches on With European Filmmakers

Crowdfunding Catches on With European Filmmakers | Crowdfunding for Filmmakers | Scoop.it

Crowdfunding films in Europe is still in its infancy, but some enterprising producers have launched campaigns, using a few opportunities not yet available in the U.S. — and are facing a different set of challenges.

American filmmakers have mainly used reward- or prize-based campaigns on such sites as Indiegogo and Kickstarter, which some EU filmmakers use, and there are also country-specific sites like Touscoprod in France and Startnext in Germany. (For EU filmmakers, crowdfunding is usually a local affair, often limited to five-figure campaigns for niche interests or small populations within any given country.) Europe also has donation crowdfunding (with no rewards at all) and equity crowdfunding (soon to begin Stateside), in which investors take a stake in the film as they would a share in a company.

But because there are a limited number of equity crowdfunding investors allowed in Europe at the moment (a maximum 149 per country) and complicated regulations kick in when an equity campaign passes a certain threshold — which varies widely across Europe, from €100,000 ($135,000) in Germany to $338,000 in Austria to $3.4 million in the Netherlands to $6.7 million in the U.K. — some filmmakers are trying revenue-sharing campaigns, in which funders only get a share of a film’s box office or other income, not a share of the film itself.

All approaches present their own unique set of complications, and regulations are still evolving. Oliver Gajda, head of the European Crowdfunding Network, a lobbying org that tracks regulations and reps more than 15 outfits, says crowdfunding rules are set to change in the U.K. and France later this year.

There are clearly many reasons for filmmakers and producers to be enthusiastic about crowdfunding. But with regulations still in flux and varying widely throughout Europe, they should proceed with caution as the arena evolves.

 

Read more:

http://variety.com/2014/film/markets-festivals/berlin-crowdfunding-catches-on-with-european-filmmakers-1201086015/

 

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Doing It Yourself Through Artist Owned Entertainment Companies Fan Funding For Recording Projects

Doing It Yourself Through Artist Owned Entertainment Companies Fan Funding For Recording Projects | Crowdfunding for Filmmakers | Scoop.it

Read at source:

http://www.lommen.com/pdf/Symposium-2011-Fan-Funding-by-Paul-Bezilla.aspx

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Kickstarter Has Changed Indie Moviemaking for Good

Kickstarter Has Changed Indie Moviemaking for Good | Crowdfunding for Filmmakers | Scoop.it

While Hollywood insiders talk about which big-budget studio movies made and lost the most money in 2013, there’s a far more interesting number to consider: 3,000,000. That’s how many people backed crowdfunding projects for a total of $481,788,567 last year — and that’s on Kickstarter alone.

During the last 12 months, “crowdfunding” entered the popular lexicon as it expanded from funding DIY endeavors to multimillion-dollar celebrity projects and became one of the most exciting — and polarizing — developments in pop culture.

In March, the Veronica Mars creator took to Kickstarter to fund a film version of his sleuthing teen television crime-drama, which had been canceled in 2007. Thomas was ready to make the film, but needed the kindness (and dollars) of the series’ devoted fans to make it a reality. His goal was to raise $2 million, which could be pledged $1 at a time.

The production had the cash it needed within 11 hours. When the campaign ended 30 days later, The Veronica Mars Movie Kickstarter had raised $5.7 million from over 90,000 backers — more than a quarter of whom had given $25 or less.

 

Read more:

http://www.wired.com/underwire/2014/01/crowdfunding-2013/?cid=co17419524

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Crowdfunding Secrets: 7 Tips For Kickstarter Success

Crowdfunding Secrets: 7 Tips For Kickstarter Success | Crowdfunding for Filmmakers | Scoop.it

Veteran Kickstarter and Indiegogo entrepreneurs share their secrets for crowdfunding success.

Crowdfunding has quickly moved from trendy buzzword to a mainstream fundraising model. In less than five years, Kickstarter has attracted more than five million contributors pledging close to $1 billion, funding more than 55,000 individual projects. Rival fundraising platform Indiegogo can boast of a campaign that single-handedly generated $12 million in pledges. Numbers like these make crowdfunding an attractive option for first-time entrepreneurs and established businesses alike. But what, exactly, does it take to successfully fund a project?

 

Read more:

http://www.forbes.com/sites/amadoudiallo/2014/01/24/crowdfunding-secrets-7-tips-for-kickstarter-success/

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Review of Crowdfunding Regulation in Europe, North America and Israel

European Crowdfunding Network Review of Crowdfunding Regulation Interpretations of existing regulation concerning crowdfunding in Europe, North America and Israel

 

Source: http://www.slideshare.net/ar1815/ecn-reviewofcrowdfundingregulation2013

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REGULATION OF CROWDFUNDING: BUILDING ON THE JUMPSTART OUR BUSINESS STARTUPS ACT (2012)

May 2012 Authors: Jed Cohen, Alon Hillel-Tuch

This paper explores the CROWDFUND Act and likely rulemaking, and suggests approaches to rules that will permit the crowdfunding industry to play an important role in financing entrepreneurs, while adequately regulating activities for the protection of investors.

 

Source:

http://www.sec.gov/comments/jobs-title-iii/jobstitleiii-39.pdf

 

Implementation of Crowdfunding: Building on Title III of the JOBS Act

October 2012 Authors: Jed Cohen, Alon Hillel-Tuch

This whitepaper elaborates on opinions expressed in RocketHub’s first whitepaper, “Regulation Of Crowdfunding: Building On The Jumpstart Our Business Startups Act”. The focus is crowdfunding best practices, and JOBS act implementation.

Understanding the spirit of the Act and its intent to revitalize the US economy, encourage job creation, and foster domestic innovation, we discuss:

• Investor protection rules and suggested practices;

• Security purchase mechanics;

• Potential Portal practices.

 

Source: https://www.sec.gov/comments/jobs-title-iii/jobstitleiii-179.pdf.

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Wattpad Launches New Self-Publishing Crowdfunding, First Revenue Model For The Social Network | TechCrunch

Wattpad Launches New Self-Publishing Crowdfunding, First Revenue Model For The Social Network | TechCrunch | Crowdfunding for Filmmakers | Scoop.it

Wattpad (http://www.wattpad.com ), the Toronto-based social network based on writing and reading, has just announced a new crowdfunding platform called “Fan Funding” which offers authors on its network the chance to leverage their huge followings for raising capital towards creative works. It’s like a Wattpad-housed Kickstarter for creative projects, but there’s good reason Wattpad users would use it over the more established alternatives.

Fan Funding projects work on an all-or-nothing funding basis, and run for a standard 30 day term. Wattpad members pledge to the projects, and the story that is funded will always be made available for free on the Wattpad platform, so the core identify of the network as a place for the sharing of free stories remains intact.

“In our case, the product doesn’t necessarily have to be e-books or paper books that result,” Lau said, explaining how the platform might lead to other things as well. “It could be a movie script that you’re funding, and the end product could be a movie.”

 

Read more:

http://techcrunch.com/2013/08/12/wattpad-launches-new-self-publishing-crowdfunding-first-revenue-model-for-the-social-network/

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Rich and famous adopting crowdfunding, but stardom alone is not enough

Rich and famous adopting crowdfunding, but stardom alone is not enough | Crowdfunding for Filmmakers | Scoop.it

 

Whether there’s a touch of celebrity, the quality of product and the creativity of a campaign’s outreach are ultimately the strongest indicators in whether they will make their goals.

In general, projects tend to succeed if they have a compelling idea and thoughtfully crafted rewards, projects with a very well thought-out back story behind it, projects that resonate with people.

For a great crowdfunding campaign, leaders should share not just ‘the what’ but also ‘the who’ and ‘the why’ as people fund ideas not just for the perk, but also to participate in something bigger than themselves.

This is true whether you’re a couple a couple crowdfunding IVF treatments or Don Cheadle funding a new film. The whos, whats and whys are important, but nothing is more critical to drawing new donors than letting them know what’s coming for them in return for their support, particularly with celebrity campaigns. What people want to know is what you are doing for them.

 
Read more: http://www.post-gazette.com/business/2014/08/19/Rich-and-famous-adopting-crowdfunding-but-stardom-alone-is-not-enough/stories/201408130029
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Crowdfunding for the arts: top tips from the experts

Crowdfunding for the arts: top tips from the experts | Crowdfunding for Filmmakers | Scoop.it

Host a launch party, keep an eye on costs and don’t forget to say thanks – our crowdfunding live chat panel share their pro tips (RT @cl_dbf: #Crowdfunding isn’t a passing fad the arts raised £600,000 last year.

Crowdfunding tip: spend time identifying and building your network; 90% of the work should take place before you launch.

 

Read more:

http://www.theguardian.com/culture-professionals-network/culture-professionals-blog/2014/aug/20/crowdfunding-arts-top-tips-experts

 

 

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Kickstarter by the Numbers [Infographic]

Kickstarter by the Numbers [Infographic] | Crowdfunding for Filmmakers | Scoop.it

Check out this great infographic about Kickstarter and the different project categories it has funded

 

Source:

http://www.crowdsourcing.org/editorial/kickstarter-by-the-numbers-infographic/31361

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Crowdfunding secrets from Indiegogo's hardware whisperer

Crowdfunding secrets from Indiegogo's hardware whisperer | Crowdfunding for Filmmakers | Scoop.it

Тhree critical elements of a successful crowdfunding campaign from Kate Drane, the hardware lead at Indiegogo, one of the world's largest crowdfunding platforms. Drane is in charge of guiding device makers to successful crowdfunding campaigns on the popular site - they are:

1) "Preparation! Much of the work of a successful campaign is done before it ever goes live. Creating and telling a compelling story of why you're using crowdfunding is critical to getting any traction.

2) Secondly, I tell the companies I work with to use the "30 percent rule." Make sure you have 30 percent of your funding goal lined up before launching your campaign. The faster you can build momentum the better. Our data shows that campaigns that raise 50 percent or more in their first 48 hours raise 47 percent more on average, so reach out to the people most vested in your success and encourage them to contribute early and share with their networks.
3) The third critical element of a successful campaign is to proactively communicate with your funders and target supporters. It's important to have clearly defined roles within your crowdfunding team, including someone that focuses on delivering fast customer service and engagement".

 

Read more:

http://www.bizjournals.com/portland/blog/2014/03/pbj-at-sxsw-crowdfunding-secrets-from-indiegogos.html?page=all

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Crowdfunding: Nine Ways Not to Get Lost in the Crowd

Crowdfunding: Nine Ways Not to Get Lost in the Crowd | Crowdfunding for Filmmakers | Scoop.it
Lonzo Nzekwe is a Toronto-based filmmaker who recently founded the platform MotherlandFund. In this guest post for Crowdsourcing.org, he discusses nine ways for campaign owners to make their project stand out.

Via Berend de Jonge
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:::: Picti.US ::::'s comment, August 19, 2013 4:57 AM
my latest CF campaign https://fundrazr.com/campaigns/2ZYX5
:::: Picti.US ::::'s comment, August 19, 2013 5:00 AM
MotherlandFund is only for Canada or can be used also from Italy?
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Why Crowdfunding Websites Work

Why Crowdfunding Websites Work | Crowdfunding for Filmmakers | Scoop.it

The past few years have seen an explosion in crowdfunded companies and as a result, both rewards crowdfunding sites and equity crowdfunding sites have grown in popularity as well. There's now a crowdfunding site for just about everything from yoga studios to medical devices. But what makes a crowdfunding website effective? 

 

...crowdfunding is marketing, plain and simple.  If the idea of marketing to investors sounds foreign, consider the fact that it’s been the essence of fundraising since the dawn of time.

 

...good fundraisers are good marketers.  And like any good marketer, successful entrepreneurs consistently start with a very focused marketing plan.  They begin building their target lists well in advance of their crowdfunding campaign. They reach out to media outlets before they launch. They rally their early backers to get a surge of support on the day of their launch. It’s well planned, and not at all incidental.

 

... crowdfunding websites are being effectively used to capture different types of support simultaneously.

In days past, there were campaigns to drive affinity support (also known as charity), campaigns to drive a pre-order (video games, gadgets) and campaigns to solicit investors. Now all three can be done at the same time, which creates a huge new opportunity for entrepreneurs.

 

Read more:

http://www.forbes.com/sites/wilschroter/2014/02/04/why-crowdfunding-websites-work/

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The Crowdfunding Bible

HOW TO RAISE MONEY FOR ANY STARTUP, VIDEO GAME, OR PROJECT By SCOTT STEINBERG

Source: http://www.crowdfundingguides.com/The%20Crowdfunding%20Bible.pdf

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Vimeo offers program to promote crowdfunded films, seeks debut rights

Vimeo offers program to promote crowdfunded films, seeks debut rights | Crowdfunding for Filmmakers | Scoop.it

Online video site Vimeo is offering budding filmmakers help in promoting their films, in exchange for the opportunity to offer the content through its on-demand service.

The announcement, timed to coincide with the start of the Sundance Film Festival in Park City, Utah, seeks to support filmmakers who raised at least $10,000 to finance their projects on such crowdfunding sites as Indiegogo, Kickstarter and Seed&Spark.

The New York video company will offer free one-year Vimeo Pro accounts, providing video storage and and streaming and download services, to filmmakers whose projects are ready for distribution. These creators also can receive a marketing advance from a $500,000 audience development fund.

 

Read more:
http://www.latimes.com/entertainment/envelope/cotown/la-et-ct-vimeo-crowdfunded-films-20140117,0,518266.story#ixzz2reG2U3nA

 

Indiegogo has partnered with Yekra and VHX to offer filmmakers who use the crowdfunding service a discount on the self-distribution platforms to help their films get seen.

Read more:

http://www.thewrap.com/indiegogo-partners-yekra-vhx-help-crowdfunding-movies-get-seen/

 

ADDED:

http://nofilmschool.com/2014/02/think-crowdfunding-is-just-about-money-your-ticket-to-distribution/

 

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Forbes: The ROI Of Crowdfunding - New Report

Forbes: The ROI Of Crowdfunding - New Report | Crowdfunding for Filmmakers | Scoop.it

A new report from Crowdfund Capital Advisors (CCA) provides evidence that crowdfunding creates revenue, draws additional funding, and produces new jobs.

A new research report released by Capital Crowdfund Advisors(CCA) sheds encouraging light on how entrepreneurs who crowdfunded have actually fared. In August 2013, CCA interviewed several hundred organizations in North America, Europe and Africa that had completed successful campaigns in an effort to ascertain the answers to four of crowdfunding’s most burning questions:

Does Crowdfunding have a marketing benefit that actually translates into sales? Does Crowdfunding create jobs?Does Crowdfunding deter follow-on investment What was the ROI of each successful campaign?

The team chose respondents at random from a number of popular crowdfund platforms including Kickstarter, Indiegogo, Symbid and several others. None were philanthropic—all responses are from for-profit ventures. It is important to note an inherent bias in the fact that participants voluntarily chose to respond, which would be unlikely to happen in a case that the company’s experience with the crowdfunding model was bad. Also, none of the cases of debt and equity crowdfunding (as opposed to rewards-based incentives) were U.S. companies, as crowdfund investing in the U.S. is not yet allowed.

 

Read more:

http://www.forbes.com/sites/cherylsnappconner/2014/01/21/new-report-the-roi-of-crowdfunding/

 

Full Report - http://crowdfundcapitaladvisors.com/images/CF-Post%20Funding%20Research%20FINAL%20Jan%202014.pdf

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CrowdsUnite is One-Stop Shop for Crowdfunding

CrowdsUnite is One-Stop Shop for Crowdfunding | Crowdfunding for Filmmakers | Scoop.it

CrowdsUnite bring order and transparency to the crowdfunding industry. There are over  800 funding websites globally and every week new ones are created for specific demographic, region or category.

They categorize all of the websites and allow users to filter, sort, and compare them (by country, industry/category, plarform type, campaign type). Each profile page has reviews and articles which help to validate the funding sites.+ News about crodwfunding platforms.

 

Site: http://crowdsunite.com

 

Just because a crowdfunding site is popular doesn’t mean it’s the most successful.

That’s why crowdsunite.com, a guide to the top 100 crowdfunding sites in the world, has begun adding two important metrics from leading campaign aggregator crowdfundfusion.com (http://crowdfundfusion.com/) to its site profiles: the campaign success rate and the average amount raised per campaign. These two figures, which are already featured in the profiles of Kickstarter, Indiegogo, and Rockethub,  will help those interested in crowdfunding find the platform most likely to meet their goals.

“There’s nothing more important in crowdfunding than picking the right platform,” said Alex Feldman, CEO of Crowdsunite.com.

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Rockethub: Fuel for Ideas & Formula of Success

Source:

http://prezi.com/lttwxc_ddn5m/prezi-rockethub-present-fuel-for-ideas/

 

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Fan Funding Is an Opportunity to Grow and Develop the Artist-Fan Relations

Fan Funding Is an Opportunity to Grow and Develop the Artist-Fan Relations | Crowdfunding for Filmmakers | Scoop.it

A fan-funding campaign that’s done well is really just the pre-sale of a product that has yet to be produced. Fan funding is simpler than a traditional investment scenario because the fans don’t ever take ownership of the intellectual property or participate in the back-end profits.

Fan funding can – and should – be an opportunity to grow and develop the artist-fan relationship.
Fan funding is usually an honest way for artists to own and control their own work. When an artist owns their work, they have complete control over the integrity of the work. As it should be.
Read more at http://observer.com/2013/08/out-there-fan-funding-is-an-opportunity-to-grow-and-develop-the-artist-fan-relationship/
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