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Facebook Mentioned in Traffic Sign

Facebook Mentioned in Traffic Sign | Crowdfunding | Scoop.it
Remember, “Cross at the green, not in between?” It’s been updated: “Heads up! Cross the street, then update Facebook.”

The city of Hayward, Calif., incorporated the social network into one of its new series of edgy traffic signs, San Francisco CBS affiliate KPIX 5 reported.

Other signs created by Hayward public information officer Frank Holland include:

30: It’s a speed limit, not a suggestion.Downhill. Use: eyes, brakes, brain.

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14 Data Visualization Tools to Tell Better Stories with Numbers | Schaefer Marketing

14 Data Visualization Tools to Tell Better Stories with Numbers | Schaefer Marketing | Crowdfunding | Scoop.it

Hundreds of tools are now available to chart, create dashboards, and better measure and manage data. They range in sophistication from “drag and drop,” plug-ins and widgets to JavaScript that is likely to involve a web developer; prices range from open source to thousands of dollars per year.

 

Data visualization adds a narrative element to your data, and can be a great way for a business to tell their story.

 

Which tools are best to tell your story?Here are 14 of the best data visualization tools. They are grouped by categories to help determine how you tell better stories with data....


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Jeff Domansky's curator insight, January 22, 2015 2:57 AM

Rob Pedersen shares this useful list of data visualization tools.

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14 Data Visualization Tools to Tell Better Stories with Numbers | Schaefer Marketing

14 Data Visualization Tools to Tell Better Stories with Numbers | Schaefer Marketing | Crowdfunding | Scoop.it

Hundreds of tools are now available to chart, create dashboards, and better measure and manage data. They range in sophistication from “drag and drop,” plug-ins and widgets to JavaScript that is likely to involve a web developer; prices range from open source to thousands of dollars per year.

 

Data visualization adds a narrative element to your data, and can be a great way for a business to tell their story.

 

Which tools are best to tell your story?Here are 14 of the best data visualization tools. They are grouped by categories to help determine how you tell better stories with data....


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Jeff Domansky's curator insight, January 22, 2015 2:57 AM

Rob Pedersen shares this useful list of data visualization tools.

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5 Ecommerce Stats that Will Make You Change Your Entire Marketing Approach

5 Ecommerce Stats that Will Make You Change Your Entire Marketing Approach | Crowdfunding | Scoop.it

Shipping charges kill conversions. Statistic: 28% of shoppers will abandon their shopping cart if presented with unexpected shipping costs. Account creation also kills conversions.Discounts will win back your customers.The Statistic: 54% of shoppers will purchase products left in shopping carts, if those products are offered at a lower price...


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Jeff Domansky's curator insight, January 21, 2015 1:26 AM
These Online Marketing stats are game changers and merchants must pay attention or fall behind the competition.
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Google takes next step towards Project Ara modular phone. Would you buy it?

Google takes next step towards Project Ara modular phone. Would you buy it? | Crowdfunding | Scoop.it

News: Google has unveiled a new prototype of its modular smartphone with swappable components, which project leader Gadi Amit says will allow users to "be the designer of their own phone" (+ slideshow).


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Brian Yanish - MarketingHits.com's curator insight, January 15, 2015 3:52 PM

So what do you think? Would you buy it?

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Why SEO Is All About Having Good Content

Why SEO Is All About Having Good Content | Crowdfunding | Scoop.it

'Focusing on good content instead of linking building to get great SEO results seems a little daunting. Link building does bring in some great traffic not to mention boosting you up the search engine results page. Yet, as I said earlier, Rand does say that content can help boost your SEO results. How can you do this? I am going to take a quick look at this and give you a few handy tips to help you get more from your content and help your SEO rankings'. 
Read more at: http://www.business2community.com/content-marketing/seo-good-content-01112417
 


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Lori Wilk's curator insight, January 14, 2015 8:43 AM

When people receive  #benefits from  #reading your #content they not only appreciate it, they tend to #share it. #Business  #results are not Instant. #Recognition builds over time.#participate ,#Share,#Curate and #Create  Most importantly Get in the Game and Participate with others who also are taking steps to achieve success and #Results. Do your part , get off the sidelines and into the #game.#Share content to help other #entrepeneurs, #Executives and #leaders and yourself today. The #SEO results will happen.You will improve your #SearchEngineRankings. #Hashtags are going to continue to be popular this year and are being used on more #socialmedia #socialnetworking sites than just two years ago.#TFS #BYL 

Deanna Dahlsad's curator insight, January 14, 2015 5:34 PM

See also: Your Best Tool For SEO (Or, Why Search Engines Are Your Friends)

Chuck Taylor's curator insight, January 15, 2015 12:42 PM

Content seems to be the theme for 2015

 

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Five CES 2015 takeaways for disruptive marketers

Five CES 2015 takeaways for disruptive marketers | Crowdfunding | Scoop.it
Marketers at this year’s CES were united in their admission that the internet-of-things rush has not always prioritised the customer. Google, McDonald’s, Disney, Conde Nast and Fox shared five disruptive ways brands can harness technology to put the customer front and centre of cross-platform plans and personalise content at scale

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Jeff Domansky's curator insight, January 11, 2015 11:11 PM

Valuable insights into the disruptions ahead for marketers in the future.

Media Marketing Mgmt.'s curator insight, January 13, 2015 4:30 PM

CES was great I will be attending every year

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Here's a Timeline of Brands Scoring Big in Social Media in 2014

Here's a Timeline of Brands Scoring Big in Social Media in 2014 | Crowdfunding | Scoop.it

It's been quite a year for brands in social media, highlighted by the World Cup instead of the Super Bowl for a change as Nike, Beats by Dre and McDonald's scored goals aplenty last summer.


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The 14 Best Marketing Infographics of 2014

The 14 Best Marketing Infographics of 2014 | Crowdfunding | Scoop.it
Everyone loves a good infographic. They combine visually attractive design with useful tips, fascinating statistics, and other information that’s actionable and easy to digest. What’s more, they�…

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Marco Favero's curator insight, January 2, 2015 11:20 AM

aggiungi la tua intuizione ...

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Most Internet Users Will Soon Be Smartphone-Only

Most Internet Users Will Soon Be Smartphone-Only | Crowdfunding | Scoop.it

For most Internet users in the West, their first experience with the Internet was through a desktop browser running on a PC. That experience means the desktop web still sees extremely high use rates today in places where PCs dominate, like the U.S. and Western Europe.

 

But globally, the computing world is moving away from PCs and desktop web.Instead, the balance of power is shifting to smartphones. They will be the future of how most people experience the Internet....


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Lori Wilk's curator insight, January 3, 2015 9:47 AM

This business #news article  has a huge impact for business owners, especially those who have international business operations. We must understand the importance of #smartphones ,#mobile and #mobilemarketing  and the rapidly changing market dynamics. We need this information to make the right #business  decisions. Are there more mobile devices in use than we have people on the planet yet?  

wanderingsalsero's curator insight, January 3, 2015 6:06 PM

People in internet marketing has known for years this is coming and it's going to create a lot of opportunity for people who understand putting a business into the mobile/digital market.

Christine Donalies's curator insight, January 5, 2015 12:31 PM

"...the balance of power is shifting to smartphones. They will be the future of how most people experience the Internet". If not, its best interest is to make it so today. 

 

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iPhone Accounts For 51% Of Smartphone Activations During Christmas

iPhone Accounts For 51% Of Smartphone Activations During Christmas | Crowdfunding | Scoop.it
We’re sure many of you guys received electronics as a Christmas present. Some of these electronics might even be a new smartphone and there is also a good chance that the smartphone could be that of the iPhone variety, but just how many iPhones were gifted during the Christmas season?
Well according to Flurry (via Re/code), it seems that 51% of all smartphones activated during Christmas were that of the iPhone. Coming in at second place is Samsung at 17% which is nowhere near Apple’s 51%, and interestingly enough it seems that third place does not belong to Android, but rather Nokia (which is essentially Microsoft) who came in at close to 6%.

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delhiesc0rtsclub's comment, December 30, 2014 3:21 AM
apple is the best
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17 Ideas on How to Do Clever Content Marketing

17 Ideas on How to Do Clever Content Marketing | Crowdfunding | Scoop.it

You don’t have to create original content every time. So how do you re-mix and repurpose content to save time and effort with your content marketing?


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Six Tips for Small Business Survival

Six Tips for Small Business Survival | Crowdfunding | Scoop.it

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Nice quick reference tips for any startup

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John Norman's curator insight, December 29, 2014 6:05 AM

Beware the Scope creep when it comes to business plans. I've notice it takes a clear vision of what is required and what tools to use in order to stick to the plan. It's easy to get distracted by the "bling" of new applications and tools and etc and find you have drifted off track or gone down a side ally.

Marketing Partners LLC's curator insight, January 5, 2015 2:41 PM

Read and Heed!

Venkadesh Narayanan's curator insight, January 21, 2015 5:21 AM

www.star-ba.com

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Developing the Brand Storytelling Plan

Developing the Brand Storytelling Plan | Crowdfunding | Scoop.it

“Storytelling.” It’s the flavor of the day, whether you’re talking about content marketing, visual communications or public relations, and for good reason. Stories are how humans communicate – with each other individually, across populations and over centuries.

In fact, many organizations are pretty good at identifying and defining their key story lines. The key to success in brand storytelling is in the next step – the strategic deployment of the story. Telling the brand story effectively requires a plan.

And to be clear, we’re not talking about hanging a touchy-feely post up on the blog and then calling it a day.  No.  Brand storytelling, in this context, means developing a sustained plan to create and execute a strategic approach to telling the brand story, in a way that supports company’s objectives.  Personally, I don’t give a hoot about impressions.  Let’s gun for something a bit more meaningful....


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Jeff Domansky's curator insight, February 10, 2015 3:46 PM

Sarah Skerik offers valuable tips on how to develop your brand storytelling plan.

Bilawal Sher SEO Masters's curator insight, February 10, 2015 10:39 PM

nice

rodrick rajive lal's curator insight, February 11, 2015 1:21 AM

Storytelling is definitely the flavour of the day, not just for content marketers, but also for educators and learners alike! Stories are about making emotive connections, they are about being human and not cyborgs! Making connections is also about being able to "communicate with each other," as the article states, and it is about appreciating another's point of view!

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6 Powerful Facebook Marketing Secrets That May Surprise You

6 Powerful Facebook Marketing Secrets That May Surprise You | Crowdfunding | Scoop.it
It is not easy to master the Facebook "Ad" engine. Here are the latest Facebook marketing secrets for using the "Ad Engine" to build awareness & sales

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Metrics That Will Matter to Your Business This Year

Metrics That Will Matter to Your Business This Year | Crowdfunding | Scoop.it

What metrics should your business focus on this year? With hundreds of different options available for analysis, here are the metrics to focus on this year.


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How to Test Anything on Social Media

How to Test Anything on Social Media | Crowdfunding | Scoop.it

The testing phase is one of the most important stages for us—not only the “what to test” but also the “how to test.”

We’re grateful to have learned some helpful lessons about testing best practices as well as a host of ideas of what to test in our social media marketing.

I’m happy to share with you what we’ve learned so far and what we’ve discovered to be worthwhile variations to test. Maybe something might catch your eye here? Keep reading to see our list of possibilities (with a clickable menu to jump to any section). And I’d love to hear from you on any testing tips you’ve picked up in your experience!...


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Alfonso Gomez's curator insight, January 14, 2015 1:24 AM

All time when need reasons for a stateme t about people's beliefs we need a way to search opinion in a sure tool, well here it is

Charlotte Catteeuw's curator insight, January 14, 2015 5:44 AM

You'll never know, unless you try! Allow yourself a margin for trial & error + keep that data top of mind!

Gayle Lawrence's curator insight, January 14, 2015 5:44 PM

Wow!  Gives you so many ways to test many of the social media platforms.  After reading the article on Twitter testing, I went ahead and tweaked my Twitter bio...let's see how well that works.  Testing, testing, one, two, three...!!

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Where A Sale Begins | The Story of Telling

Where A Sale Begins | The Story of Telling | Crowdfunding | Scoop.it

The sale of the first GoPro camera didn’t begin when the customer walked through the retailer’s door. It didn’t even begin with the huddle of engineers in the tiny innovation department at the factory. The first sale began in the lineup, as the surfers waited to catch a wave.

 

A marketer’s story typically starts with her idea—with the thing she has to sell. But if you look at any business that has taken off, you will notice that there is a step before the creation of a remarkable product, which lies at the intersection of what the potential customer really wants and what the market doesn’t offer.

 

Sales and marketing are less about persuasion and more about understanding. The trick is to know who is in your lineup and what they care about.It’s far easier to succeed at making things people want, than it is to make people want things....


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rodrick rajive lal's curator insight, January 15, 2015 1:44 AM

It goes without saying that it is the story that sells, perhaps more than the product itself. Can we say that the wrapping matters more than the product? I guess till some time at least, till the product becomes established as the best, the wrapping and packaging does matter. But then, the story as a stratergy is important for educators too. Instead of presenting dry facts, figures and data about your researth paper, and thus making it so dry and drab, write the story of your research so that more people become interested in it! Story-telling continues to be an important factor when it comes to teaching a lesson in a class room, or marketing a product out there in the business world. Ultimately they are both the same, a teacher sells ideas in the classroom, while a marketing specialist sells a product. Both would do well to resort to story telling!

Patrick Wallace's curator insight, January 15, 2015 8:26 AM

This is a very true statement "Sales and marketing are less about persuasion and more about understanding."

Chuck Taylor's curator insight, January 15, 2015 12:33 PM

Love the GoPro storyline....

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Video Is the New Face of Content Marketing [Infographic]

Video Is the New Face of Content Marketing [Infographic] | Crowdfunding | Scoop.it
Video Is The New Face of Content Marketing and Those That Include Video in Their Digital Marketing Strategies See Greater Engagements with Target Consumers.

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Becky Kolb's curator insight, January 19, 2015 10:03 AM

This blog post is spot on. So  many Realtors do not get it when it comes to using video in their marketing and listings. The industry has changed and clients know that - they are the ones changing our industry! We utilize video for communities we represent as well as in all of our real estate listings.

Darcy Bevelacqua's curator insight, January 19, 2015 10:35 AM
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njckdee's curator insight, January 22, 2015 3:53 AM
Play a million games friv 4 kids, friv 4 school, friv 4 flash game online at www.kizi200games.com
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15+ Ways to Create New Content from Old Content | Kim Garst

15+ Ways to Create New Content from Old Content | Kim Garst | Crowdfunding | Scoop.it

As a busy business owner, you likely don’t have time to create new content at the rate at which your audience demands it. Yet, with content marketing now being the #1 driver of search rankings, you can’t afford not to be constantly publishing new content.

 

Fortunately, there are ways you can take your existing content and feed it to the content marketing beast. With a little bit of elbow grease and some creativity, you can edit and re-use what you already have, and turn it into something your audience can’t get enough of!...


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John Norman's curator insight, January 7, 2015 6:46 PM

Lots of good content recycling tips here. I have taken not of the details and intend to apply them. You should too. Well done Kim and good comments from Jeff Domansky

rodrick rajive lal's curator insight, January 9, 2015 10:22 AM

This is what most content creators will do, recycle old content to produce new content from an older content that has been tweaked and modified. As an an active blogger, I do the same with great effect. The implications for educationists lies in their ability to re-visit old posts after a lapse of some time whereby they can tweak and retouch observations according to what they have done in class. It always makes sense to re-visit old content and see how this content can be made more relevant to existing trends. While recycling might be achieved through re-posting of content as it is, a more pro-active approach would be to consider changing the title, adding more content and in addition, making necessary changes and corrections to make 'Old content' more in line with the latest in the industry. No doubt it might be difficult for content creators to continue producing good content throughout, so it makes sense to try recycling older content.

Alfredo Corell's curator insight, January 18, 2015 3:07 PM

Created or posted for marketing. But most of the tips are very helpful also for Lecturing/Teaching

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What Are The Best Times to Post on Social Media

What Are The Best Times to Post on Social Media | Crowdfunding | Scoop.it

Have you ever wondered when you should be sharing your content on the social web?

Your visitors and followers prefer using social media sites during specific hours. So if you start sharing your content when your users are on these social sites, you’ll not only gain more shares, but you’ll also notice an increase in traffic.

So, when should you be sharing your content? Well, just follow the times in the infographic below.

 


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Marco Favero's curator insight, January 3, 2015 5:45 AM

aggiungi la tua intuizione ...

Susan Antigone's curator insight, January 3, 2015 11:50 AM

Want to reach your target audience?

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36 Tools and Tips for Social Media Marketers

36 Tools and Tips for Social Media Marketers | Crowdfunding | Scoop.it
Are you a busy social media marketer? Do you want to find more tools and tips to do your job even better? Marketers are always looking for useful social media tools to increase visibility and productivity. In this article you'll discover the best tips and tools I shared on the Social Media Marketing podcast this year. #1:…

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Marco Favero's curator insight, January 2, 2015 11:21 AM

aggiungi la tua intuizione ...

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How To Start Creating Videos To Amp Up Your Inbound Marketing

How To Start Creating Videos To Amp Up Your Inbound Marketing | Crowdfunding | Scoop.it

Your inbound marketing efforts are in full swing. Your blog is up and running. Your landing pages are set up and are bringing in leads, and your email campaigns are taking off…but have you implemented video into your inbound marketing efforts yet? Video is quickly becoming the most consumed type of content on the web, and you should be taking advantage of this. Here’s how to start creating videos to amp up your inbound marketing efforts.

 

 


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Nicolas Rabault's curator insight, January 2, 2015 4:56 AM

Créer une vidéo pour booster son marketing sur la toile !

judyhaar's curator insight, January 2, 2015 12:05 PM

Video is key. #videomarketing @judyhaar

Gina Tucker's curator insight, January 3, 2015 6:00 PM

Viewers are visual. Pictures and videos are a great way to engage your viewers, rather than a block of text. Sharing videos can help you boost your web rankings. 

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How To Optimize A Landing Page With Better Call To Action Strategies

How To Optimize A Landing Page With Better Call To Action Strategies | Crowdfunding | Scoop.it
How to transform a landing page into an effective lead generation page has always been a concern for many web owners. That is why, many focus on conducting frequent A/B split test to learn which elem…

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Content Promotion Tools: The Ultimate List | Content Marketing Forum

Content Promotion Tools: The Ultimate List | Content Marketing Forum | Crowdfunding | Scoop.it
For many marketers, there is not enough time in the day to sufficiently promote all the content they create. But, as the content marketing tool landscape continues to grow, there are more tools (both free and for a price) that can help a busy content marketer promote content in a variety of ways.

To figure out which tools will fit for your needs best, we have put together the following list of content promotion tools.



This list includes social media networks, social media management tools, paid promotion tools, distribution tools and advocacy tools. Please note that this list is not comprehensive and there are other ways to promote content (such as emails and newsletters). For a look at the entire ecosystem, see our complete content marketing tools map.

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Dean Ryan G. Martin's curator insight, December 19, 2014 6:22 AM

Great list. Learn how to use each tool in the list and you'll be a successful online content marketer.