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Rescooped by Richard Platt from Crowdfunding Startups
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The rise of crowdfunding: 10 things to know

The rise of crowdfunding: 10 things to know | Crowd Funding, Micro-funding, New Approach for Investors - Alternatives to Wall Street | Scoop.it
Crowdfunding platforms are changing the way we finance projects and services, but the laws surrounding them are still ambiguous. Here are 10 facts to get you up to speed.

Crowdfunding is a tool that allows anyone -- be it startup founders, musicians, artists, students, children, or even someone in a developing country who lacks basic electricity -- to attract a pool of people via the internet to invest in their business idea. A funding target is established, and rewards to backers are offered.This new type of startup business model has the opportunity to disrupt industries and change the way we determine success and let the best ideas flourish, rather than the best access to capital. It's exciting, because the venture capital model that powers Silicon Valley and the global startup scene is inherently biased based on geography and connections. According to the Small Business Administration, about 600,000 new businesses are started in the US every year. The number of startups funded by VCs? 300. That means 99.95% of entrepreneurs won't get funded.To affect real change, we have to understand the basics: what defines crowdfunding, how it works best, and how the current laws shape what's possible. We also need to look at the ways the law is changing and what it means for the future of crowdfunding.Here is a list of the 10 most important things to know about this important new buzzword.

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Marc Kneepkens's curator insight, April 30, 2014 8:44 AM

Startup or small business looking for funding? Here is a great introduction to crowdfunding, with links to funding platforms and a good overview of how crowdfunding works.

Rescooped by Richard Platt from Crowdfunding Startups
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How to Attract Investors via Equity Crowdfunding

How to Attract Investors via Equity Crowdfunding | Crowd Funding, Micro-funding, New Approach for Investors - Alternatives to Wall Street | Scoop.it

Equity crowdfunding investors are not like other crowdfunding contributors. They are not looking to support a particular item or to get a physical trinket for their support. Investors who you want to attract via equity crowdfunding are interested in long-term rewards, innovation, and growth. Attracting these investors should not mirror the other types of crowdfunding available. The goal is to attract serious investors in a non-traditional, high risk form of investment, also known as your start-up. Of course, the greater the risk, the greater the reward. In order to attract these investors, the issuer must let potential investors see the clarity and strength of the investment and future enterprise.



Via Marc Kneepkens
Richard Platt's insight:

Good clean report,  practical and to the point. It teaches a few basic skills when crowdfunding equity for your startup.

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Marc Kneepkens's curator insight, February 28, 2014 3:33 PM

Clear, concise, direct.

Great article, very practical and to the point. It teaches a few basic skills when crowdfunding equity for your startup.

Not the same as 'rewards' crowdfunding.

Rescooped by Richard Platt from Crowdfunding Startups
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This Site Lets You Get Backers for Your Crowdfunding Project Before It Launches

This Site Lets You Get Backers for Your Crowdfunding Project Before It Launches | Crowd Funding, Micro-funding, New Approach for Investors - Alternatives to Wall Street | Scoop.it

Kickstarter says only 44 percent of its crowdfunding campaigns are successful. Provo, Utah-based startup Prefundia claims it can boost that success rate to 71 percent for anyone who uses its web platform to test out their idea for several weeks before formally committing to a Kickstarter posting. How? By drumming up buzz.

"It's specifically designed to help Kickstarter projects acquire a mass following," says Prefundia co-founder Jeff Schwarting, "so when they do launch there, they can come in with momentum and rake it in on the first day."





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Marc Kneepkens's curator insight, April 10, 2014 6:56 PM

One important detail I noticed on the site: All Prefundia services are free.

Rescooped by Richard Platt from Venture Capital Stories
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How Venture Capitalists Make Investment Choices

How Venture Capitalists Make Investment Choices | Crowd Funding, Micro-funding, New Approach for Investors - Alternatives to Wall Street | Scoop.it
In order to increase your odds for receiving funding, here are some criteria considered by venture capitalists.

It's easy to dislike angel and venture capitalist investors. For entrepreneurs looking to raise capital for their start-up businesses, these early-stage investors can be awfully hard to find, and when you do find them, it's even tougher to get investment dollars out of them.

But, think again: angels and venture capitalists (VCs) are taking on serious risk. New ventures frequently have little or no sales; the founders may have only the faintest real-life management experience, and the business plan may be based on nothing more than a concept or a simple prototype. There are good reasons why VCs are tight with their investment dollars.

To read the full article, click on the title.

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Via Marc Kneepkens
Richard Platt's insight:

In order to increase your odds for receiving funding, here are some criteria considered by venture capitalists

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Marc Kneepkens's curator insight, January 25, 2014 7:31 PM

Excellent article explaining VC funding and what it takes to be considered.