Video games, apps, infographics—new media is increasingly breaking down cinema's four walls, working in tandem with a film to build a more immersive, multidisciplinary experience for viewers (or "users"). But how do moviemakers tell one cohesive story across so many different platforms?
"Although interactive documentaries are slowly gaining more recognition, their reach is often limited to academic circles, interactive documentary makers, or small communities already engaged with the field.
Michael Blackledge is looking to change that with his new project WiREDMŌV; a platform that is intended to educate the public about interactive documentary and assist interactive documentary makers with distribution.
Sandra Gaudenzi spoke to him about his inspirations, the difficulties facing the project and his hopes for the future:"
Ennesima parola chiave per definire la formazione contemporanea, quella nell'epoca della rete, ma magari è quella giusta. Certo che, in Italia, si dovrebbe cominciare a fare sul serio e non solo parlarne.
"Documentary filmmaking has always been at its most dynamic at the intersection of technological changes, which allows for significant new modes of creation, periods of intense and rapid social transformation, the emergence of artists who seize on new means of expression to respond to social change, a direct and ongoing connection with audience/public and the ability to create social meaning.
Now with a lot of these interactive projects you really have to think about that. You are having to think about things like user experience design. A really interesting designer called Jason Brush, who is also a filmmaker, said, which really stopped me in my tracks, “If you think about editing as sculpting with time, you are sculpting with time. Your film is always that shape, it is 16:9 maybe 4:3, it is an aspect ratio. Within that, you are sculpting with the time to create your film. Now what you are doing with interactive projects is you are sculpting with both time and space, and you are shaping for use.”