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Microsoft could bring Android apps to Windows

Microsoft could bring Android apps to Windows | cross pond high tech | Scoop.it

Of Microsoft’s many challenges in mobile, none loom larger than the app deficit: it only takes a popular new title like Flappy Bird to highlight what the company is missing out on. Windows 8 apps are also few and far between, and Microsoft is stuck in a position where it’s struggling to generate developer interest in its latest style of apps across phones and tablets. Some argue Microsoft should dump Windows Phone and create its own "forked" version of Android — not unlike what Amazon has done with its Kindle Fire tablets — while others claim that’s an unreasonably difficult task. With a new, mobile- and cloud-focused CEO in place, Nokia's decision to build an Android phone, and rumors of Android apps coming to Windows, could we finally see Microsoft experimenting with Google’s forbidden fruit?

 

Sources familiar with Microsoft’s plans tell The Verge that the company is seriously considering allowing Android apps to run on both Windows and Windows Phone. While planning is ongoing and it's still early, we’re told that some inside Microsoft favor the idea of simply enabling Android apps inside its Windows and Windows Phone Stores, while others believe it could lead to the death of the Windows platform altogether. The mixed (and strong) feelings internally highlight that Microsoft will need to be careful with any radical move.

Philippe J DEWOST's insight:

Apparently Nokia has it already done

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70% of Windows households are now also Apple households

70% of Windows households are now also Apple households | cross pond high tech | Scoop.it

This chart from Morgan Stanley illustrates how Apple has invaded people's lives. 

There was time when Microsoft had 95% of the computing market, and Apple was fighting for its life. (That time is quickly turning into old history, but for some of us it feels like yesterday.) 

At that point, only a sliver of people had Apple products in their lives. Households were pretty much either Apple houses or Microsoft houses.  

Today, everything's different. You can own a Windows-based PC and an iPhone or iPad. 

This chart shows that 70% of people with Windows products have an Apple product in their homes.  

Apple couldn't win the PC game, so it changed the game, introducing the iPod, then the iPhone, and then the iPad.  

Today, Apple is the world's most valuable company, and Microsoft is trying to catch up in personal computing.  

Philippe J DEWOST's insight:

If you can't beat them...

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Microsoft's Biggest Problem In One Chart

Microsoft's Biggest Problem In One Chart | cross pond high tech | Scoop.it

This chart from BI Intelligence shows that Android now has 60% of all computing platforms. Microsoft's Windows, on the other hand, is at 24%. Apple is at 14%.

Philippe J DEWOST's insight:

Computing Platform War : Microsoft shrinks from 70% to 24% in just 4 years while Android inflates from 0 to 60%

 

Two comments : 1/ other have just vanished 2/ how does Android fragmentation weigh in ?

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The Ratio Of PCs To Macs Sold Has Fallen To Levels Not Seen Since The 1990s

The Ratio Of PCs To Macs Sold Has Fallen To Levels Not Seen Since The 1990s | cross pond high tech | Scoop.it

It's important to note that this chart only shows PCs vs. Macs--full-fledged computers that Apple actually doesn't sell that many of. (Mac sales are growing nicely, in stark contrast to the PC market, but they aren't blowing any doors off).

 

If the chart included sales of iPhones and iPads, the ratio of PCs sold to Apple products sold would look quite different. And given that the distinction between "a PC" and a tablet or smartphone is becoming ever more blurred, the latter chart would actually be more meaningful.

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iTunes’ Windows Problem

iTunes’ Windows Problem | cross pond high tech | Scoop.it

"iTunes has turned into an operating system — kludgier and uglier than many — a role it was never meant to fill."

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95% of ATMs still run Windows XP and Face Deadline to Upgrade

95% of ATMs still run Windows XP and Face Deadline to Upgrade | cross pond high tech | Scoop.it

When ATMs were introduced more than 40 years ago, they were considered advanced technology. Today, not so much. There are 420,000 ATMs in the U.S., and on April 8, a deadline looms for nearly all of them that underscores how sluggishly the nation’s cash delivery system moves forward. That’s the day Microsoft (MSFT) cuts off tech support for Windows XP, meaning that ATMs running the software will no longer receive regular security patches and won’t be in compliance with industry standards. Most machines that get upgraded will shift to Windows 7, an operating system that became available in October 2009. (Some companies get a bit of a reprieve: For ATMs using a stripped-down version of XP known as Windows XP Embedded, which is less susceptible to viruses, Microsoft support lasts until early 2016.)

Inside every ATM casing is a computer, and like all such devices, each one runs on an OS. Microsoft’s 12-year-old Windows XP dominates the ATM market, powering more than 95 percent of the world’s machines and a similar percentage in the U.S., according to Robert Johnston, a marketing director at NCR (NCR), the largest ATM supplier in the U.S.

Philippe J DEWOST's insight:

"Goodbye XP, hello HP" says a recent print ad. Will there be room for Raspberry Pi, Android or iOS powered machines with a user interface that gets closer to the rapidly spreading "mobile first" UX standard ?

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The iPad's Disruption Of The Windows PC Market

The iPad's Disruption Of The Windows PC Market | cross pond high tech | Scoop.it

Apple basically invented the personal computer, only to see Microsoft end up the victor of the PC wars, with ~90% of the market. Therefore, this chart from Horace Dediu must be pretty sweet for Apple. Since the iPad was introduced, the Windows PC market has started shrinking. If Apple's not careful, though, it could end up suffering a similar fate, this time at the hands of Google and Android. 

Philippe J DEWOST's insight:

Computing paradigm shift?

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last figures on smartphone market share in the US reveal a surprising decline for Android #chart

last figures on smartphone market share in the US reveal a surprising decline for Android #chart | cross pond high tech | Scoop.it

For the three months ended in February, Apple had 38.9 percent of the U.S. smartphone market, up from 35 percent for the same period ending in November. Android fell to 51.7 percent over the same period, down from 53.7 percent.

The United States is not the world, but it is a leading market for smartphones. So, it's worth paying attention to these trends.

Apple has been able to eat into Android's lead thanks to increased distribution and lowered pricing. The iPhone wasn't available from Verizon until February 2011, four years after it debuted on AT&T. It later joined Sprint, then some regional carriers, and this year it's going to T-Mobile.

Apple offers the iPhone at a variety of prices on Verizon and AT&T, from $0 to over $400. A free-on-contract iPhone has made it an option for more people.

Android is a great operating system available on a number of excellent phones, some with gigantic screens. It's odd that it's gone flat. It's not just a U.S. phenomenon for Android, either.

Philippe J DEWOST's insight:

and the winner is ...

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A Great Example Of Android's Monetization Problem

A Great Example Of Android's Monetization Problem | cross pond high tech | Scoop.it
Evernote, the popular note taking app, released data about average annual revenue per user across different platforms. Evernote has more than 34 million users so it's a pretty good window into monetization trends.

Apple's iOS platform, on the iPhone and iPad, generated some of the highest revenues per user. Blackberry was surprisingly high, but this is likely because many of them are enterprise workers (whom a note taking app would appeal to). Android was at the bottom, even below Windows Phone.

Evernote's data reaffirms that Android has a major monetization problem with app developers. Flurry recently found that for developers with apps on both platforms, Android apps generate only 24 percent of the revenue generated by iOS. App Annie was a little more generous, finding that Google Play (the main Android app store) generates about 40 percent the revenue for developers as Apple's App Store. However, AppAnnie also found that revenues were growing at the same rate on both platforms. In other words, the monetization gap is not closing.
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