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Rescooped by Philippe J DEWOST from Cloudwatt onto cross pond high tech |
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For the three months ended in February, Apple had 38.9 percent of the U.S. smartphone market, up from 35 percent for the same period ending in November. Android fell to 51.7 percent over the same period, down from 53.7 percent. The United States is not the world, but it is a leading market for smartphones. So, it's worth paying attention to these trends. Apple has been able to eat into Android's lead thanks to increased distribution and lowered pricing. The iPhone wasn't available from Verizon until February 2011, four years after it debuted on AT&T. It later joined Sprint, then some regional carriers, and this year it's going to T-Mobile. Apple offers the iPhone at a variety of prices on Verizon and AT&T, from $0 to over $400. A free-on-contract iPhone has made it an option for more people. Android is a great operating system available on a number of excellent phones, some with gigantic screens. It's odd that it's gone flat. It's not just a U.S. phenomenon for Android, either.
Philippe J DEWOST's insight:
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Evernote, the popular note taking app, released data about average annual revenue per user across different platforms. Evernote has more than 34 million users so it's a pretty good window into monetization trends.
Apple's iOS platform, on the iPhone and iPad, generated some of the highest revenues per user. Blackberry was surprisingly high, but this is likely because many of them are enterprise workers (whom a note taking app would appeal to). Android was at the bottom, even below Windows Phone. Evernote's data reaffirms that Android has a major monetization problem with app developers. Flurry recently found that for developers with apps on both platforms, Android apps generate only 24 percent of the revenue generated by iOS. App Annie was a little more generous, finding that Google Play (the main Android app store) generates about 40 percent the revenue for developers as Apple's App Store. However, AppAnnie also found that revenues were growing at the same rate on both platforms. In other words, the monetization gap is not closing. Delete the scoop?
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It's important to note that this chart only shows PCs vs. Macs--full-fledged computers that Apple actually doesn't sell that many of. (Mac sales are growing nicely, in stark contrast to the PC market, but they aren't blowing any doors off).
If the chart included sales of iPhones and iPads, the ratio of PCs sold to Apple products sold would look quite different. And given that the distinction between "a PC" and a tablet or smartphone is becoming ever more blurred, the latter chart would actually be more meaningful. Delete the scoop?
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"iTunes has turned into an operating system — kludgier and uglier than many — a role it was never meant to fill." Delete the scoop?
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This is definitely big...