For the last couple of years, sales of Android-based smartphones have been smoking every other kind of smartphone, including the iPhone. Android phones now account for nearly 75% of the global smartphone market. The next closest competitor is iPhones, which have about 15% of the market.
In the U.S., Android is clubbing iPhone 53% to 34%.
Given such a disparity in phone sales and usage, you would think that things people do with smartphones--smartphone-based activities--would be equally dominated by Android.
But they aren't. They're not even equal.
In fact, iPhone users completely dominate Internet-based smartphone activities.
A recent survey of mobile web usage found that a staggering 60% of mobile web visits came from iOS devices, while only 20% came from Android. A study IBM did of Black Friday online sales showed much the same thing--except that it was even more skewed.
iOS (iPads and iPhones) accounted for nearly 20% of Black Friday sales. Android devices, meanwhile, accounted for only 5.5%.
Your new post is loading...
