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Twitter Just Isn't Mainstream

Twitter Just Isn't Mainstream | cross pond high tech | Scoop.it
People know about it, but they don't use it.

Twitter is a wonderful, revolutionary communication tool that media organizations around the world are using. It is not, however, a mainstream product for users yet. Below you can see a chart from the Pew research just 11% of people has seen news on Twitter, versus 47% for Facebook, Google+, and other social sites.

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The Man Behind The Mac OS Is Working On A Mystery Startup With Other Ex-Apple Employees

The Man Behind The Mac OS Is Working On A Mystery Startup With Other Ex-Apple Employees | cross pond high tech | Scoop.it

Bertrand Serlet is widely considered to be the brains behind Apple's Mac operating system. He was even mentioned as a possible successor to Steve Jobs at one point. So it came as a shock to some when Serlet decided to step down in March, 2011 after 22 years with the company.

 

At the time, Serlet offered a vague explanation for his decision, noting that he wanted to "focus less on products and more on science." He didn't mention any specific plans at the time and has effectively dropped off the radar, until now.

 

Business Insider has learned that Serlet has spent much of the time since his departure from Apple working with at least two other former Apple employees to launch a cloud computing startup in downtown Palo Alto called Upthere.

 

The startup is still in stealth mode, so information about it is scarce, but we've uncovered a few details about the company through job postings, trademark requests, domain name registrations and tweets from employees.

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